What is Northland Capmk’s Forecast for Honest Q1 Earnings?

The Honest Company, Inc. (NASDAQ:HNST) – Equities researchers at Northland Capmk increased their Q1 2025 earnings per share (EPS) estimates for Honest in a research note issued to investors on Wednesday, November 13th. Northland Capmk analyst O. Rickert now forecasts that the company will earn $0.00 per share for the quarter, up from their previous forecast of ($0.01). Northland Capmk has a “Strong-Buy” rating on the stock. The consensus estimate for Honest’s current full-year earnings is ($0.10) per share. Northland Capmk also issued estimates for Honest’s Q2 2025 earnings at $0.01 EPS, Q3 2025 earnings at $0.01 EPS and Q4 2025 earnings at $0.01 EPS.

Several other analysts have also recently commented on the company. B. Riley upped their target price on Honest from $6.50 to $7.00 and gave the company a “buy” rating in a report on Wednesday. Northland Securities upped their target price on Honest from $6.50 to $7.50 and gave the stock an “outperform” rating in a research report on Wednesday. Telsey Advisory Group increased their price target on Honest from $4.00 to $6.00 and gave the company a “market perform” rating in a research report on Wednesday. Finally, Alliance Global Partners increased their price target on Honest from $5.75 to $8.00 and gave the company a “buy” rating in a research report on Wednesday. Two research analysts have rated the stock with a hold rating, five have issued a buy rating and one has assigned a strong buy rating to the company. According to data from MarketBeat, the company presently has an average rating of “Moderate Buy” and a consensus target price of $5.93.

Honest Trading Up 8.2 %

Shares of HNST stock opened at $6.50 on Friday. The business’s 50 day simple moving average is $3.91 and its 200 day simple moving average is $3.49. Honest has a one year low of $1.40 and a one year high of $6.77.

Insiders Place Their Bets

In other Honest news, major shareholder Shared Abacus Lp Thc sold 2,300,000 shares of the firm’s stock in a transaction dated Wednesday, September 18th. The stock was sold at an average price of $3.50, for a total value of $8,050,000.00. Following the sale, the insider now owns 9,869,803 shares of the company’s stock, valued at $34,544,310.50. This trade represents a 18.90 % decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, CFO David Loretta sold 75,656 shares of the firm’s stock in a transaction dated Wednesday, August 21st. The shares were sold at an average price of $4.28, for a total value of $323,807.68. Following the completion of the sale, the chief financial officer now directly owns 987,757 shares in the company, valued at approximately $4,227,599.96. The trade was a 7.11 % decrease in their position. The disclosure for this sale can be found here. Insiders sold a total of 2,461,187 shares of company stock worth $8,739,880 in the last quarter. 8.60% of the stock is owned by company insiders.

Institutional Trading of Honest

Several institutional investors and hedge funds have recently modified their holdings of HNST. SG Americas Securities LLC purchased a new position in shares of Honest during the 1st quarter valued at about $93,000. Vanguard Group Inc. raised its holdings in shares of Honest by 10.4% during the 1st quarter. Vanguard Group Inc. now owns 2,851,501 shares of the company’s stock valued at $11,549,000 after buying an additional 268,600 shares in the last quarter. Acadian Asset Management LLC purchased a new position in shares of Honest during the 1st quarter valued at about $359,000. Hillsdale Investment Management Inc. purchased a new position in shares of Honest during the 1st quarter valued at about $3,777,000. Finally, EntryPoint Capital LLC purchased a new position in shares of Honest during the 1st quarter valued at about $27,000. Hedge funds and other institutional investors own 45.54% of the company’s stock.

About Honest

The Honest Company, Inc manufactures and sells diapers and wipes, skin and personal care, and household and wellness products. The company also offers baby clothing and nursery bedding products. It sells its products through digital and retail sales channels, such as its website and third-party ecommerce sites, as well as brick and mortar retailers.