Roku (NASDAQ:ROKU) Shares Up 5.2% – What’s Next?

Roku, Inc. (NASDAQ:ROKU) was up 5.2% during mid-day trading on Monday . The company traded as high as $91.61 and last traded at $89.39. Approximately 2,398,192 shares were traded during trading, a decline of 13% from the average daily volume of 2,741,087 shares. The stock had previously closed at $85.00.

Analyst Ratings Changes

A number of equities research analysts have recently commented on ROKU shares. Loop Capital raised their price objective on shares of Roku from $70.00 to $80.00 and gave the stock a “hold” rating in a research note on Monday, December 9th. Morgan Stanley raised their target price on Roku from $60.00 to $65.00 and gave the company an “underweight” rating in a research report on Tuesday, October 29th. Robert W. Baird upgraded shares of Roku from a “neutral” rating to an “outperform” rating and boosted their price target for the stock from $70.00 to $90.00 in a research report on Monday, November 18th. JMP Securities reissued a “market outperform” rating and issued a $95.00 price objective on shares of Roku in a report on Monday, February 3rd. Finally, Needham & Company LLC reissued a “buy” rating and set a $100.00 target price on shares of Roku in a research note on Tuesday, January 7th. Three analysts have rated the stock with a sell rating, eight have issued a hold rating, thirteen have given a buy rating and two have assigned a strong buy rating to the company’s stock. According to MarketBeat.com, Roku currently has a consensus rating of “Moderate Buy” and a consensus target price of $83.18.

Roku Stock Up 2.5 %

The business’s 50 day moving average price is $79.99 and its 200-day moving average price is $73.03. The company has a market cap of $12.31 billion, a PE ratio of -70.65 and a beta of 2.05.

Insider Transactions at Roku

In other news, insider Charles Collier sold 10,771 shares of the firm’s stock in a transaction on Monday, November 18th. The stock was sold at an average price of $71.14, for a total transaction of $766,248.94. Following the transaction, the insider now directly owns 3,790 shares of the company’s stock, valued at approximately $269,620.60. This trade represents a 73.97 % decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, CFO Dan Jedda sold 1,000 shares of the stock in a transaction dated Tuesday, November 19th. The shares were sold at an average price of $75.00, for a total transaction of $75,000.00. Following the completion of the transaction, the chief financial officer now owns 65,555 shares of the company’s stock, valued at $4,916,625. This represents a 1.50 % decrease in their position. The disclosure for this sale can be found here. Over the last 90 days, insiders have sold 72,885 shares of company stock valued at $5,712,912. Insiders own 13.98% of the company’s stock.

Institutional Inflows and Outflows

Several large investors have recently bought and sold shares of ROKU. Geneos Wealth Management Inc. lifted its stake in Roku by 369.9% during the fourth quarter. Geneos Wealth Management Inc. now owns 343 shares of the company’s stock valued at $25,000 after purchasing an additional 270 shares during the last quarter. Vision Financial Markets LLC purchased a new position in Roku in the 4th quarter worth about $30,000. Raelipskie Partnership acquired a new stake in Roku during the 3rd quarter worth about $32,000. Game Plan Financial Advisors LLC purchased a new stake in Roku during the fourth quarter valued at about $37,000. Finally, Harvest Fund Management Co. Ltd boosted its holdings in shares of Roku by 4,091.7% in the fourth quarter. Harvest Fund Management Co. Ltd now owns 503 shares of the company’s stock worth $37,000 after buying an additional 491 shares during the period. Institutional investors own 86.30% of the company’s stock.

About Roku

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.