Zeta Global (NYSE:ZETA) Sees Strong Trading Volume Following Analyst Upgrade

Zeta Global Holdings Corp. (NYSE:ZETA) shares saw unusually-high trading volume on Wednesday after Morgan Stanley raised their price target on the stock from $23.00 to $25.00. Morgan Stanley currently has an equal weight rating on the stock. Approximately 6,926,280 shares changed hands during trading, an increase of 28% from the previous session’s volume of 5,408,734 shares.The stock last traded at $18.08 and had previously closed at $20.60.

A number of other research analysts have also issued reports on ZETA. B. Riley reiterated a “buy” rating and issued a $44.00 target price on shares of Zeta Global in a research note on Wednesday. Craig Hallum raised their target price on shares of Zeta Global from $37.00 to $45.00 and gave the company a “buy” rating in a research note on Tuesday, November 12th. William Blair reiterated an “outperform” rating on shares of Zeta Global in a research note on Thursday, December 19th. Truist Financial reiterated a “buy” rating and issued a $42.00 target price (up from $35.00) on shares of Zeta Global in a research note on Tuesday, November 12th. Finally, Needham & Company LLC reiterated a “buy” rating and issued a $43.00 target price on shares of Zeta Global in a research note on Wednesday. Four investment analysts have rated the stock with a hold rating, eleven have assigned a buy rating and one has assigned a strong buy rating to the company’s stock. Based on data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $38.07.

Hedge Funds Weigh In On Zeta Global

A number of hedge funds and other institutional investors have recently made changes to their positions in the business. Optiver Holding B.V. lifted its holdings in shares of Zeta Global by 60.9% during the 4th quarter. Optiver Holding B.V. now owns 1,406 shares of the company’s stock worth $25,000 after acquiring an additional 532 shares during the period. Summit Investment Advisors Inc. lifted its holdings in shares of Zeta Global by 3.3% during the 4th quarter. Summit Investment Advisors Inc. now owns 18,698 shares of the company’s stock worth $336,000 after acquiring an additional 592 shares during the period. Bleakley Financial Group LLC lifted its holdings in shares of Zeta Global by 4.7% during the 4th quarter. Bleakley Financial Group LLC now owns 14,104 shares of the company’s stock worth $254,000 after acquiring an additional 636 shares during the period. HighTower Advisors LLC lifted its holdings in shares of Zeta Global by 4.2% during the 3rd quarter. HighTower Advisors LLC now owns 22,383 shares of the company’s stock worth $668,000 after acquiring an additional 892 shares during the period. Finally, D.A. Davidson & CO. lifted its holdings in shares of Zeta Global by 1.6% during the 4th quarter. D.A. Davidson & CO. now owns 64,223 shares of the company’s stock worth $1,155,000 after acquiring an additional 987 shares during the period. 87.75% of the stock is owned by institutional investors.

Zeta Global Stock Down 14.5 %

The business’s fifty day moving average price is $19.42 and its 200 day moving average price is $23.82. The company has a market capitalization of $4.18 billion, a P/E ratio of -25.16, a P/E/G ratio of 1.65 and a beta of 1.17. The company has a current ratio of 3.32, a quick ratio of 3.32 and a debt-to-equity ratio of 0.41.

About Zeta Global

Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally. The company’s Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry’s opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.