GSG Advisors LLC Raises Stock Holdings in Booking Holdings Inc. $BKNG

GSG Advisors LLC increased its position in Booking Holdings Inc. (NASDAQ:BKNG) by 4.3% during the 2nd quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The firm owned 49 shares of the business services provider’s stock after purchasing an additional 2 shares during the period. GSG Advisors LLC’s holdings in Booking were worth $284,000 at the end of the most recent reporting period.

Several other hedge funds and other institutional investors also recently added to or reduced their stakes in BKNG. Wealth Preservation Advisors LLC bought a new stake in Booking in the first quarter worth $28,000. Atwood & Palmer Inc. bought a new stake in Booking in the second quarter worth $29,000. Keystone Global Partners LLC bought a new stake in Booking in the first quarter worth $32,000. Activest Wealth Management boosted its holdings in Booking by 300.0% in the first quarter. Activest Wealth Management now owns 8 shares of the business services provider’s stock worth $37,000 after acquiring an additional 6 shares in the last quarter. Finally, Alpine Bank Wealth Management bought a new stake in Booking in the first quarter worth $41,000. 92.42% of the stock is owned by hedge funds and other institutional investors.

Booking Stock Down 1.5%

Shares of BKNG opened at $5,475.01 on Wednesday. The business has a 50-day simple moving average of $5,584.11 and a two-hundred day simple moving average of $5,223.39. The stock has a market cap of $177.45 billion, a price-to-earnings ratio of 38.08, a PEG ratio of 1.60 and a beta of 1.39. Booking Holdings Inc. has a 52 week low of $3,985.00 and a 52 week high of $5,839.41.

Booking (NASDAQ:BKNG) last issued its quarterly earnings results on Tuesday, July 29th. The business services provider reported $55.40 EPS for the quarter, topping analysts’ consensus estimates of $50.32 by $5.08. The business had revenue of $6.80 billion during the quarter, compared to analysts’ expectations of $6.54 billion. Booking had a negative return on equity of 134.19% and a net margin of 19.23%.The business’s quarterly revenue was up 16.0% on a year-over-year basis. During the same quarter in the prior year, the business posted $41.90 earnings per share. Booking has set its Q3 2025 guidance at EPS. On average, equities analysts anticipate that Booking Holdings Inc. will post 209.92 earnings per share for the current fiscal year.

Booking Dividend Announcement

The business also recently declared a quarterly dividend, which will be paid on Tuesday, September 30th. Shareholders of record on Friday, September 5th will be given a $9.60 dividend. The ex-dividend date is Friday, September 5th. This represents a $38.40 dividend on an annualized basis and a yield of 0.7%. Booking’s dividend payout ratio is presently 26.71%.

Insiders Place Their Bets

In other Booking news, Director Larry Quinlan sold 64 shares of the company’s stock in a transaction dated Monday, September 15th. The stock was sold at an average price of $5,511.80, for a total value of $352,755.20. Following the completion of the sale, the director owned 131 shares in the company, valued at $722,045.80. This represents a 32.82% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through this hyperlink. Also, CEO Glenn D. Fogel sold 1,013 shares of the stock in a transaction dated Monday, September 15th. The stock was sold at an average price of $5,516.92, for a total value of $5,588,639.96. Following the sale, the chief executive officer owned 23,607 shares of the company’s stock, valued at $130,237,930.44. This represents a 4.11% decrease in their position. The disclosure for this sale can be found here. Insiders sold a total of 4,195 shares of company stock worth $23,467,630 over the last quarter. 0.16% of the stock is currently owned by corporate insiders.

Analyst Ratings Changes

BKNG has been the topic of several analyst reports. JPMorgan Chase & Co. boosted their target price on Booking from $5,360.00 to $6,000.00 and gave the stock an “overweight” rating in a report on Wednesday, June 4th. Morgan Stanley set a $5,650.00 target price on Booking and gave the stock an “equal weight” rating in a report on Wednesday, July 30th. Susquehanna upped their price target on Booking from $6,000.00 to $6,500.00 and gave the company a “positive” rating in a report on Friday, August 1st. Truist Financial upped their price target on Booking from $4,720.00 to $5,630.00 and gave the company a “hold” rating in a report on Monday, July 14th. Finally, Piper Sandler reaffirmed a “neutral” rating and set a $5,750.00 price target (up from $5,077.00) on shares of Booking in a report on Wednesday, July 30th. Three analysts have rated the stock with a Strong Buy rating, nineteen have given a Buy rating and ten have issued a Hold rating to the company’s stock. According to MarketBeat.com, Booking currently has a consensus rating of “Moderate Buy” and a consensus price target of $5,808.81.

About Booking

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.