Brighton Jones LLC Takes $404,000 Position in Roku, Inc. $ROKU

Brighton Jones LLC purchased a new position in shares of Roku, Inc. (NASDAQ:ROKU) in the 2nd quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm purchased 4,598 shares of the company’s stock, valued at approximately $404,000.

A number of other institutional investors and hedge funds have also recently added to or reduced their stakes in ROKU. Vanguard Group Inc. lifted its position in Roku by 2.1% in the 1st quarter. Vanguard Group Inc. now owns 12,503,595 shares of the company’s stock worth $880,753,000 after buying an additional 254,504 shares in the last quarter. Acadian Asset Management LLC raised its holdings in shares of Roku by 456.7% during the first quarter. Acadian Asset Management LLC now owns 1,905,779 shares of the company’s stock worth $134,222,000 after acquiring an additional 1,563,449 shares in the last quarter. Jacobs Levy Equity Management Inc. raised its holdings in shares of Roku by 21.9% during the first quarter. Jacobs Levy Equity Management Inc. now owns 1,581,097 shares of the company’s stock worth $111,372,000 after acquiring an additional 284,323 shares in the last quarter. Charles Schwab Investment Management Inc. boosted its position in Roku by 3.8% during the first quarter. Charles Schwab Investment Management Inc. now owns 1,028,332 shares of the company’s stock valued at $72,436,000 after purchasing an additional 37,465 shares during the last quarter. Finally, Northern Trust Corp grew its stake in Roku by 6.0% in the first quarter. Northern Trust Corp now owns 755,762 shares of the company’s stock valued at $53,236,000 after purchasing an additional 42,926 shares in the last quarter. 86.30% of the stock is owned by hedge funds and other institutional investors.

Analyst Upgrades and Downgrades

A number of equities research analysts have recently weighed in on the company. KeyCorp reaffirmed an “overweight” rating and set a $116.00 price target on shares of Roku in a research note on Tuesday. Benchmark reaffirmed a “buy” rating on shares of Roku in a research report on Monday. Citigroup lifted their target price on shares of Roku from $85.00 to $100.00 and gave the company a “neutral” rating in a research note on Thursday, September 18th. Guggenheim increased their price target on shares of Roku from $100.00 to $105.00 and gave the stock a “buy” rating in a research note on Friday, August 1st. Finally, JMP Securities restated a “market outperform” rating and set a $145.00 price target on shares of Roku in a report on Thursday, October 2nd. Two equities research analysts have rated the stock with a Strong Buy rating, sixteen have issued a Buy rating, seven have assigned a Hold rating and one has assigned a Sell rating to the company’s stock. Based on data from MarketBeat.com, Roku currently has an average rating of “Moderate Buy” and a consensus price target of $103.95.

Insider Buying and Selling at Roku

In related news, CFO Dan Jedda sold 3,000 shares of the business’s stock in a transaction on Wednesday, October 15th. The shares were sold at an average price of $95.82, for a total transaction of $287,460.00. Following the transaction, the chief financial officer owned 80,420 shares of the company’s stock, valued at approximately $7,705,844.40. The trade was a 3.60% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, insider Charles Collier sold 15,404 shares of the company’s stock in a transaction on Monday, October 6th. The shares were sold at an average price of $103.31, for a total transaction of $1,591,387.24. Following the transaction, the insider owned 200 shares of the company’s stock, valued at approximately $20,662. The trade was a 98.72% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 353,331 shares of company stock valued at $35,140,823 in the last 90 days. 13.98% of the stock is currently owned by insiders.

Roku Stock Up 1.4%

NASDAQ:ROKU opened at $100.03 on Friday. The company’s 50 day moving average is $97.78 and its 200-day moving average is $84.98. Roku, Inc. has a 12 month low of $52.43 and a 12 month high of $107.25. The firm has a market cap of $14.74 billion, a price-to-earnings ratio of -238.17, a P/E/G ratio of 11.63 and a beta of 2.13.

Roku (NASDAQ:ROKU) last posted its earnings results on Thursday, October 30th. The company reported $0.16 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.07 by $0.09. The business had revenue of $1.21 billion for the quarter, compared to analyst estimates of $1.21 billion. Roku had a negative net margin of 1.40% and a negative return on equity of 2.44%. Roku’s revenue was up 14.0% compared to the same quarter last year. During the same period last year, the business posted ($0.06) EPS. Roku has set its Q4 2025 guidance at EPS. Research analysts predict that Roku, Inc. will post -0.3 EPS for the current fiscal year.

About Roku

Roku, Inc, together with its subsidiaries, operates a TV streaming platform in the United states and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others. The Platform segment offers digital advertising, including direct and programmatic video advertising, media and entertainment promotional spending, and related services; and streaming services distribution, such as subscription and transaction revenue shares, and sale of premium subscriptions and branded app buttons on remote controls.