Peloton Interactive (NASDAQ:PTON – Get Free Report) and Mastercraft Boat (NASDAQ:MCFT – Get Free Report) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, dividends, valuation, profitability, institutional ownership, risk and analyst recommendations.
Institutional & Insider Ownership
77.0% of Peloton Interactive shares are owned by institutional investors. Comparatively, 97.6% of Mastercraft Boat shares are owned by institutional investors. 1.3% of Peloton Interactive shares are owned by company insiders. Comparatively, 2.5% of Mastercraft Boat shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Analyst Recommendations
This is a breakdown of current ratings and target prices for Peloton Interactive and Mastercraft Boat, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Peloton Interactive | 1 | 6 | 8 | 1 | 2.56 |
| Mastercraft Boat | 0 | 6 | 1 | 1 | 2.38 |
Risk & Volatility
Peloton Interactive has a beta of 2.33, indicating that its stock price is 133% more volatile than the S&P 500. Comparatively, Mastercraft Boat has a beta of 1.04, indicating that its stock price is 4% more volatile than the S&P 500.
Profitability
This table compares Peloton Interactive and Mastercraft Boat’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Peloton Interactive | -4.24% | N/A | -4.96% |
| Mastercraft Boat | 5.50% | 8.14% | 5.74% |
Valuation & Earnings
This table compares Peloton Interactive and Mastercraft Boat”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Peloton Interactive | $2.49 billion | 1.25 | -$118.90 million | ($0.31) | -24.71 |
| Mastercraft Boat | $284.20 million | 1.15 | $7.04 million | $0.44 | 45.75 |
Mastercraft Boat has lower revenue, but higher earnings than Peloton Interactive. Peloton Interactive is trading at a lower price-to-earnings ratio than Mastercraft Boat, indicating that it is currently the more affordable of the two stocks.
Summary
Mastercraft Boat beats Peloton Interactive on 8 of the 14 factors compared between the two stocks.
About Peloton Interactive
Peloton Interactive, Inc. operates interactive fitness platform in North America and internationally. The company offers connected fitness products with touchscreen that streams live and on-demand classes under the Peloton Bike, Peloton Bike+, Peloton Tread, Peloton Tread+, Peloton Guide, and Peloton Row names. The company markets and sells its interactive fitness products directly through its retail showrooms and at onepeloton.com. Peloton Interactive, Inc. was founded in 2012 and is headquartered in New York, New York.
About Mastercraft Boat
MasterCraft Boat Holdings, Inc., through its subsidiaries, designs, manufactures, and markets recreational powerboats. It operates through MasterCraft, Crest, and Aviara segments. The MasterCraft segment produces premium recreational performance sport boats primarily used for water skiing, wakeboarding, wake surfing, and general recreational boating. Crest segment provides pontoon boats for use in general recreational boating. The Aviara segment produces luxury day boats for use in general recreational boating. The company also offers ski/wake, outboard, and sterndrive boats, as well as various accessories, including trailers and aftermarket parts. It sells its boats under the MasterCraft, Crest, and Aviara brands through a network of independent dealers in North America and internationally. The company was formerly known as MCBC Holdings, Inc. and changed its name to MasterCraft Boat Holdings, Inc. in November 2018. MasterCraft Boat Holdings, Inc. was incorporated in 2000 and is headquartered in Vonore, Tennessee.
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