comScore (NASDAQ:SCOR) Director Sells $26,593.20 in Stock

comScore, Inc. (NASDAQ:SCOR) Director William Paul Livek sold 3,735 shares of the company’s stock in a transaction dated Tuesday, November 11th. The shares were sold at an average price of $7.12, for a total transaction of $26,593.20. Following the sale, the director owned 199,375 shares of the company’s stock, valued at approximately $1,419,550. The trade was a 1.84% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink.

William Paul Livek also recently made the following trade(s):

• On Wednesday, November 12th, William Paul Livek sold 2,002 shares of comScore stock. The stock was sold at an average price of $6.85, for a total value of $13,713.70.
• On Monday, November 10th, William Paul Livek sold 2,206 shares of comScore stock. The shares were sold at an average price of $7.57, for a total value of $16,699.42.

comScore Price Performance

Shares of SCOR stock opened at $6.43 on Friday. The business has a 50-day moving average of $7.22 and a 200 day moving average of $6.07. comScore, Inc. has a 1-year low of $4.39 and a 1-year high of $10.18. The stock has a market capitalization of $32.25 million, a PE ratio of -0.37 and a beta of 1.20.

Hedge Funds Weigh In On comScore

An institutional investor recently bought a new position in comScore stock. Covestor Ltd bought a new stake in shares of comScore, Inc. (NASDAQ:SCOR) in the third quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor bought 10,376 shares of the company’s stock, valued at approximately $91,000. Covestor Ltd owned approximately 0.21% of comScore as of its most recent SEC filing. Institutional investors own 42.15% of the company’s stock.

Analyst Ratings Changes

Separately, Weiss Ratings restated a “sell (d-)” rating on shares of comScore in a report on Wednesday, November 5th. One investment analyst has rated the stock with a Sell rating, According to data from MarketBeat, the company currently has an average rating of “Sell”.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.