Amazon.com, Inc. $AMZN Shares Bought by West Branch Capital LLC

West Branch Capital LLC grew its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 4.3% during the third quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The institutional investor owned 93,809 shares of the e-commerce giant’s stock after purchasing an additional 3,887 shares during the quarter. Amazon.com comprises approximately 5.4% of West Branch Capital LLC’s portfolio, making the stock its 5th largest holding. West Branch Capital LLC’s holdings in Amazon.com were worth $20,598,000 as of its most recent SEC filing.

Other large investors have also made changes to their positions in the company. Kingstone Capital Partners Texas LLC raised its holdings in shares of Amazon.com by 542,733.6% during the 2nd quarter. Kingstone Capital Partners Texas LLC now owns 132,641,388 shares of the e-commerce giant’s stock worth $29,100,194,000 after acquiring an additional 132,616,953 shares during the period. Norges Bank purchased a new stake in shares of Amazon.com in the second quarter valued at about $27,438,011,000. Nuveen LLC acquired a new stake in Amazon.com during the first quarter worth about $11,674,091,000. Vanguard Group Inc. raised its stake in Amazon.com by 2.1% during the second quarter. Vanguard Group Inc. now owns 849,721,601 shares of the e-commerce giant’s stock worth $186,420,422,000 after purchasing an additional 17,447,045 shares during the period. Finally, Laurel Wealth Advisors LLC boosted its holdings in Amazon.com by 22,085.8% in the 2nd quarter. Laurel Wealth Advisors LLC now owns 12,177,557 shares of the e-commerce giant’s stock valued at $2,671,634,000 after purchasing an additional 12,122,668 shares during the last quarter. 72.20% of the stock is currently owned by hedge funds and other institutional investors.

Amazon.com Trading Down 0.4%

Shares of AMZN stock opened at $246.47 on Tuesday. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The company has a 50 day moving average price of $233.07 and a 200 day moving average price of $228.15. The stock has a market capitalization of $2.63 trillion, a P/E ratio of 34.81, a price-to-earnings-growth ratio of 1.55 and a beta of 1.37. The company has a debt-to-equity ratio of 0.14, a quick ratio of 0.80 and a current ratio of 1.01.

Amazon.com (NASDAQ:AMZN) last released its earnings results on Thursday, October 30th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.57 by $0.38. The company had revenue of $180.17 billion for the quarter, compared to analyst estimates of $177.53 billion. Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The firm’s quarterly revenue was up 13.4% on a year-over-year basis. During the same period in the prior year, the business earned $1.43 EPS. Equities research analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Insider Activity at Amazon.com

In other Amazon.com news, CEO Andrew R. Jassy sold 19,872 shares of the stock in a transaction dated Friday, November 21st. The stock was sold at an average price of $216.94, for a total value of $4,311,031.68. Following the sale, the chief executive officer owned 2,208,310 shares of the company’s stock, valued at $479,070,771.40. This trade represents a 0.89% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, Director Daniel P. Huttenlocher sold 1,237 shares of Amazon.com stock in a transaction dated Thursday, November 20th. The shares were sold at an average price of $226.61, for a total value of $280,316.57. Following the completion of the transaction, the director owned 26,148 shares of the company’s stock, valued at $5,925,398.28. The trade was a 4.52% decrease in their position. The SEC filing for this sale provides additional information. Insiders have sold 79,734 shares of company stock worth $18,534,017 over the last quarter. 10.80% of the stock is currently owned by insiders.

Analysts Set New Price Targets

Several research firms have recently commented on AMZN. Deutsche Bank Aktiengesellschaft lifted their price target on shares of Amazon.com from $278.00 to $300.00 and gave the company a “buy” rating in a research report on Friday, October 31st. Robert W. Baird set a $285.00 target price on Amazon.com and gave the company an “outperform” rating in a research report on Friday, October 31st. Rothschild Redb cut Amazon.com from a “strong-buy” rating to a “hold” rating in a report on Tuesday, November 18th. Citigroup restated a “market outperform” rating on shares of Amazon.com in a report on Monday. Finally, Truist Financial set a $290.00 target price on shares of Amazon.com in a research note on Friday, October 31st. One investment analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and four have given a Hold rating to the company. According to data from MarketBeat, the company currently has a consensus rating of “Moderate Buy” and an average target price of $295.34.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Amazon launched Alexa+ Web — a browser-based AI assistant bundled into Prime — a strategic move aimed at lowering churn, increasing Prime value, and driving both consumer engagement and AWS validation; Street reaction was strongly bullish. Amazon Unveils Alexa+ Web—The AI Strategy Wall Street Has Waited For
• Positive Sentiment: Bernstein’s Mark Shmulik named Amazon a top large-cap tech pick for 2026, reinforcing buy-side conviction and supporting upside expectations for AMZN. Bernstein Analyst Names Amazon, Meta ‘Top Large-Cap Tech Picks for 2026’
• Positive Sentiment: Analysts are highlighting AWS as a key AI-inference and production workload play; multiple commentaries (Jefferies/Benzinga) frame AWS execution as a re-accelerating profit engine — a catalyst for higher price targets. Amazon’s AWS Makes It Top Large Cap Internet Stock For 2026: Analyst
• Positive Sentiment: Amazon-backed Anthropic rolled out healthcare tools and usability features (Cowork/Claude updates), strengthening Amazon’s ecosystem exposure to enterprise AI demand and providing downstream revenue/technology synergies for AWS. Anthropic Introduces Cowork to Make its Claude Code Product Easier to Use
• Neutral Sentiment: Technically, MarketBeat notes an RSI reading near 70 — often labeled “overbought” — but argues this can reflect momentum confirmation during a healthy uptrend rather than an immediate sell signal. This tempers short-term volatility expectations. Why Amazon’s ‘Overbought’ Signal Isn’t a Red Flag
• Neutral Sentiment: Competitive product moves (e.g., Microsoft’s Copilot Checkout) show big tech pushing into commerce/retail AI; this increases strategic competition for Amazon in AI-enabled commerce even as it validates market demand for AI-driven retail tooling. Microsoft Wants to Power Retail Without Competing With It
• Negative Sentiment: Regulatory/legal risk: Italy’s antitrust authority cut but kept a large fine against Amazon (reduced to €752.4M). This remains a material near-term cash/PR overhang and a potential headline risk ahead of earnings. Italy antitrust cuts Amazon record fine to $878.2 million

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.