Scotiabank Cuts Amazon.com (NASDAQ:AMZN) Price Target to $275.00

Amazon.com (NASDAQ:AMZN) had its price target dropped by investment analysts at Scotiabank from $300.00 to $275.00 in a research note issued on Friday,Benzinga reports. The firm currently has a “sector outperform” rating on the e-commerce giant’s stock. Scotiabank’s target price suggests a potential upside of 35.67% from the company’s current price.

Other equities research analysts have also recently issued research reports about the company. Loop Capital increased their price target on Amazon.com from $300.00 to $360.00 and gave the company a “buy” rating in a research note on Tuesday, November 18th. Jefferies Financial Group reissued a “buy” rating on shares of Amazon.com in a report on Monday. Pivotal Research raised their price target on shares of Amazon.com from $285.00 to $300.00 and gave the stock a “buy” rating in a research report on Friday, October 31st. Cantor Fitzgerald set a $250.00 target price on shares of Amazon.com and gave the stock an “overweight” rating in a research report on Friday. Finally, Wedbush dropped their price target on shares of Amazon.com from $340.00 to $300.00 and set an “outperform” rating for the company in a research report on Friday. One analyst has rated the stock with a Strong Buy rating, fifty-three have issued a Buy rating and five have issued a Hold rating to the company. According to data from MarketBeat.com, Amazon.com currently has an average rating of “Moderate Buy” and a consensus target price of $288.63.

Amazon.com Stock Performance

AMZN stock traded down $20.00 during trading hours on Friday, reaching $202.69. The stock had a trading volume of 30,061,311 shares, compared to its average volume of 43,928,816. The stock has a 50-day simple moving average of $233.97 and a 200 day simple moving average of $229.91. Amazon.com has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The stock has a market capitalization of $2.17 trillion, a PE ratio of 28.58, a price-to-earnings-growth ratio of 1.45 and a beta of 1.37. The company has a debt-to-equity ratio of 0.14, a current ratio of 1.01 and a quick ratio of 0.80.

Amazon.com (NASDAQ:AMZN) last issued its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a net margin of 11.06% and a return on equity of 23.62%. The firm had revenue of $213.39 billion during the quarter, compared to analyst estimates of $211.02 billion. During the same quarter last year, the business posted $1.86 earnings per share. The company’s revenue for the quarter was up 13.6% on a year-over-year basis. Analysts predict that Amazon.com will post 6.31 EPS for the current fiscal year.

Insider Buying and Selling

In other news, Director Daniel P. Huttenlocher sold 1,237 shares of Amazon.com stock in a transaction dated Thursday, November 20th. The stock was sold at an average price of $226.61, for a total value of $280,316.57. Following the completion of the transaction, the director directly owned 26,148 shares of the company’s stock, valued at approximately $5,925,398.28. This trade represents a 4.52% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is accessible through this link. Also, CEO Andrew R. Jassy sold 19,872 shares of the firm’s stock in a transaction that occurred on Friday, November 21st. The stock was sold at an average price of $216.94, for a total value of $4,311,031.68. Following the sale, the chief executive officer directly owned 2,208,310 shares of the company’s stock, valued at $479,070,771.40. This represents a 0.89% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last 90 days, insiders sold 47,061 shares of company stock worth $10,351,262. Corporate insiders own 9.70% of the company’s stock.

Institutional Inflows and Outflows

A number of institutional investors have recently modified their holdings of the stock. Fairway Wealth LLC lifted its position in Amazon.com by 113.2% in the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after acquiring an additional 60 shares in the last quarter. Sellwood Investment Partners LLC bought a new position in shares of Amazon.com in the third quarter valued at approximately $27,000. MilWealth Group LLC boosted its position in shares of Amazon.com by 79.0% during the fourth quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock valued at $41,000 after buying an additional 79 shares during the last quarter. Bridge Generations Wealth Management LLC grew its holdings in Amazon.com by 2,330.0% during the third quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock worth $53,000 after buying an additional 233 shares in the last quarter. Finally, Cooksen Wealth LLC raised its position in Amazon.com by 23.5% in the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after buying an additional 47 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS momentum and margin strength — AWS revenue topped expectations and operating margins widened, supporting Amazon’s long‑term cloud profitability thesis. AWS beats
• Positive Sentiment: Top‑line beat and core business resilience — Q4 net sales rose ~14% to $213.4B, showing strong retail and advertising performance that underpins cash generation for investments. Press release
• Neutral Sentiment: Analyst responses mixed but many remain constructive — Several firms trimmed price targets or adjusted modeling for heavier AI capex, while a number of analysts reiterated Buy/Outperform ratings citing AWS and long‑term AI upside. Analyst notes
• Negative Sentiment: Huge $200B 2026 capex guide shocked the market — Management said capex will jump materially (largely for AI data centers, chips, robotics and satellites), rekindling investor fear about near‑term cash flow, margins and the scale of the AI buildout. That guidance triggered heavy selling. Zacks: capex shock
• Negative Sentiment: Small EPS miss amplified by market risk‑off — Reported EPS missed by a hair (reported $1.95 vs. ~$1.97 consensus), and in the current environment even marginal misses + aggressive spending plans produce outsized stock moves. Blockonomi: earnings reaction
• Negative Sentiment: Broad tech/AI sell‑off amplified the move — Amazon’s capex news arrived amid heightened market sensitivity to AI spending across Big Tech, producing outsized volatility and premarket/after‑hours declines. Reuters: market reaction

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.