Insider Selling: MediaAlpha (NYSE:MAX) Insider Sells $38,720.00 in Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 4,000 shares of the firm’s stock in a transaction dated Wednesday, April 15th. The shares were sold at an average price of $9.68, for a total transaction of $38,720.00. Following the completion of the transaction, the insider directly owned 3,007,247 shares in the company, valued at approximately $29,110,150.96. This represents a 0.13% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Steven Yi also recently made the following trade(s):

• On Monday, April 13th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.07, for a total transaction of $36,280.00.
• On Wednesday, April 8th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $9.78, for a total transaction of $39,120.00.
• On Monday, April 6th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.34, for a total transaction of $37,360.00.
• On Wednesday, April 1st, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.15, for a total transaction of $36,600.00.
• On Monday, March 30th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.23, for a total transaction of $36,920.00.
• On Wednesday, March 25th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.42, for a total transaction of $37,680.00.
• On Monday, March 23rd, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.67, for a total transaction of $38,680.00.
• On Wednesday, March 18th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.59, for a total transaction of $38,360.00.
• On Tuesday, March 17th, Steven Yi sold 5,227 shares of MediaAlpha stock. The shares were sold at an average price of $9.94, for a total value of $51,956.38.
• On Monday, March 16th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.93, for a total value of $39,720.00.

MediaAlpha Price Performance

NYSE:MAX traded up $0.27 during trading hours on Wednesday, hitting $9.69. The company’s stock had a trading volume of 417,701 shares, compared to its average volume of 792,883. The stock has a fifty day simple moving average of $9.15 and a 200-day simple moving average of $10.96. The company has a market capitalization of $625.13 million, a P/E ratio of 24.85 and a beta of 1.39. MediaAlpha, Inc. has a twelve month low of $7.09 and a twelve month high of $13.92.

MediaAlpha (NYSE:MAX) last released its quarterly earnings data on Monday, February 23rd. The company reported $0.50 earnings per share for the quarter, beating the consensus estimate of $0.25 by $0.25. The business had revenue of $291.16 million for the quarter, compared to analyst estimates of $296.42 million. MediaAlpha had a negative return on equity of 132.73% and a net margin of 2.30%.MediaAlpha’s revenue was down 3.2% compared to the same quarter last year. During the same period last year, the firm posted $0.08 earnings per share. On average, equities analysts predict that MediaAlpha, Inc. will post 0.48 EPS for the current fiscal year.

Hedge Funds Weigh In On MediaAlpha

Large investors have recently modified their holdings of the business. Caitong International Asset Management Co. Ltd raised its stake in shares of MediaAlpha by 5,900.0% during the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock valued at $28,000 after acquiring an additional 2,124 shares during the last quarter. Rockefeller Capital Management L.P. raised its stake in shares of MediaAlpha by 9,917.9% during the fourth quarter. Rockefeller Capital Management L.P. now owns 2,805 shares of the company’s stock valued at $36,000 after acquiring an additional 2,777 shares during the last quarter. Strs Ohio bought a new position in shares of MediaAlpha during the fourth quarter valued at $49,000. Quarry LP raised its stake in shares of MediaAlpha by 43.3% during the third quarter. Quarry LP now owns 4,087 shares of the company’s stock valued at $47,000 after acquiring an additional 1,234 shares during the last quarter. Finally, Tower Research Capital LLC TRC raised its position in shares of MediaAlpha by 28.0% during the second quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock worth $61,000 after acquiring an additional 1,213 shares during the last quarter. Institutional investors own 64.39% of the company’s stock.

Wall Street Analyst Weigh In

A number of brokerages have recently commented on MAX. Weiss Ratings upgraded MediaAlpha from a “sell (d)” rating to a “hold (c-)” rating in a research note on Wednesday, February 25th. The Goldman Sachs Group dropped their target price on MediaAlpha from $13.50 to $11.50 and set a “neutral” rating for the company in a research report on Tuesday, February 24th. Zacks Research cut MediaAlpha from a “strong-buy” rating to a “hold” rating in a report on Wednesday, March 25th. JPMorgan Chase & Co. lowered their price objective on MediaAlpha from $15.00 to $11.00 and set an “overweight” rating for the company in a research note on Tuesday, February 24th. Finally, Keefe, Bruyette & Woods dropped their price objective on shares of MediaAlpha from $16.00 to $15.00 and set an “outperform” rating for the company in a report on Tuesday, April 7th. Four investment analysts have rated the stock with a Buy rating and three have assigned a Hold rating to the company. According to MarketBeat.com, MediaAlpha currently has a consensus rating of “Moderate Buy” and an average price target of $12.70.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.