ADT (NYSE:ADT) Share Price Passes Below 200 Day Moving Average – Should You Sell?

ADT Inc. (NYSE:ADT)’s stock price crossed below its two hundred day moving average during trading on Wednesday . The stock has a two hundred day moving average of $7.85 and traded as low as $6.96. ADT shares last traded at $6.9950, with a volume of 5,634,432 shares changing hands.

Trending Headlines about ADT

Here are the key news stories impacting ADT this week:

• Positive Sentiment: ADT announced a new home‑security product — a glowing warning sign — plus expanded emergency options, which could support customer retention and upsell opportunities. ADT product launch
• Positive Sentiment: ADT confirmed it will report first‑quarter 2026 results before the market opens on April 30 — a near‑term catalyst that can drive trading as investors position ahead of the print. Q1 release notice
• Neutral Sentiment: Market calendar/consensus notes show ADT is expected to report earnings in late April, which keeps volatility elevated but is informational rather than directly positive or negative. Earnings expectation note
• Neutral Sentiment: Comparative analyst pieces contrast ADT with peers (e.g., Life360), offering context for investors but no immediate company‑specific news. Peer comparison
• Negative Sentiment: Regulatory/consumer action: ADT agreed to pay about $1.3M to resolve allegations it illegally charged servicemembers during moves. The payment is a legal and reputational negative, though small relative to ADT’s market cap. MSN report MarketWatch report

Wall Street Analyst Weigh In

ADT has been the subject of a number of recent analyst reports. Morgan Stanley cut their target price on ADT from $9.00 to $7.00 and set an “equal weight” rating for the company in a research report on Tuesday, March 3rd. Weiss Ratings restated a “hold (c+)” rating on shares of ADT in a research report on Monday, December 29th. The Goldman Sachs Group restated a “buy” rating and set a $10.40 price objective on shares of ADT in a research report on Monday, March 2nd. Citigroup dropped their price objective on ADT from $10.00 to $8.50 and set a “buy” rating for the company in a research report on Wednesday, March 4th. Finally, Zacks Research upgraded ADT from a “strong sell” rating to a “hold” rating in a research report on Monday, February 16th. Two research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat, ADT has a consensus rating of “Hold” and a consensus target price of $8.38.

ADT Stock Up 2.5%

The company has a debt-to-equity ratio of 1.95, a current ratio of 0.93 and a quick ratio of 0.73. The stock has a market capitalization of $5.96 billion, a P/E ratio of 11.01 and a beta of 1.04. The firm has a 50-day simple moving average of $7.05 and a 200 day simple moving average of $7.83.

ADT (NYSE:ADT) last posted its earnings results on Monday, March 2nd. The security and automation business reported $0.23 EPS for the quarter, beating the consensus estimate of $0.20 by $0.03. The firm had revenue of $2.55 billion during the quarter, compared to the consensus estimate of $1.30 billion. ADT had a return on equity of 19.16% and a net margin of 11.60%.The business’s quarterly revenue was up 1.3% on a year-over-year basis. During the same period last year, the company earned $0.20 earnings per share. ADT has set its FY 2026 guidance at 0.890-0.890 EPS. On average, equities research analysts forecast that ADT Inc. will post 0.7 EPS for the current year.

ADT Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, April 2nd. Stockholders of record on Thursday, March 12th were given a dividend of $0.055 per share. This represents a $0.22 dividend on an annualized basis and a dividend yield of 3.0%. The ex-dividend date was Thursday, March 12th. ADT’s dividend payout ratio (DPR) is 33.33%.

Insider Activity

In related news, EVP David A. Scott acquired 7,300 shares of the stock in a transaction dated Thursday, March 5th. The stock was bought at an average cost of $6.72 per share, for a total transaction of $49,056.00. Following the completion of the transaction, the executive vice president directly owned 7,300 shares of the company’s stock, valued at $49,056. The trade was a ∞ increase in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. 2.70% of the stock is owned by company insiders.

Hedge Funds Weigh In On ADT

A number of hedge funds have recently made changes to their positions in ADT. NewEdge Advisors LLC raised its position in shares of ADT by 503.0% during the first quarter. NewEdge Advisors LLC now owns 13,279 shares of the security and automation business’s stock worth $108,000 after acquiring an additional 11,077 shares during the last quarter. Caxton Associates LLP bought a new position in shares of ADT during the first quarter worth about $296,000. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC raised its position in shares of ADT by 29.4% during the first quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 1,154,250 shares of the security and automation business’s stock worth $9,396,000 after acquiring an additional 262,480 shares during the last quarter. Focus Partners Wealth raised its position in shares of ADT by 75.9% during the first quarter. Focus Partners Wealth now owns 54,363 shares of the security and automation business’s stock worth $442,000 after acquiring an additional 23,463 shares during the last quarter. Finally, Sivia Capital Partners LLC bought a new position in shares of ADT during the second quarter worth about $93,000. 87.22% of the stock is currently owned by institutional investors.

ADT Company Profile

ADT Inc is a leading provider of security and automation solutions for residential and commercial customers. The company offers a comprehensive suite of products and services, including intrusion detection systems, video surveillance, fire and carbon monoxide monitoring, and integrated smart home automation platforms. Through professional installation, continuous monitoring, and a network of 24/7 monitoring centers, ADT helps customers protect their properties, assets and loved ones.

Founded in 1874 as the American District Telegraph Company, ADT has evolved from one of the first telegraph-based alarm services into a modern security technology enterprise.