Friedenthal Financial purchased a new stake in shares of Wayfair Inc. (NYSE:W – Free Report) in the 4th quarter, according to its most recent Form 13F filing with the Securities & Exchange Commission. The institutional investor purchased 9,325 shares of the company’s stock, valued at approximately $936,000.
Other hedge funds have also modified their holdings of the company. Range Financial Group LLC purchased a new stake in shares of Wayfair during the third quarter valued at about $1,330,000. Great Lakes Advisors LLC purchased a new stake in shares of Wayfair during the 3rd quarter valued at $3,946,000. Concurrent Investment Advisors LLC purchased a new stake in shares of Wayfair during the 3rd quarter valued at $3,332,000. Baader Bank Aktiengesellschaft purchased a new stake in shares of Wayfair during the 3rd quarter valued at $1,107,000. Finally, Capital World Investors lifted its holdings in shares of Wayfair by 4.1% during the 3rd quarter. Capital World Investors now owns 13,374,574 shares of the company’s stock valued at $1,194,750,000 after purchasing an additional 521,240 shares during the last quarter. 89.67% of the stock is owned by hedge funds and other institutional investors.
Wayfair Stock Performance
NYSE W opened at $81.45 on Friday. The stock has a 50-day simple moving average of $77.24 and a two-hundred day simple moving average of $91.93. The firm has a market capitalization of $10.65 billion, a P/E ratio of -33.52, a PEG ratio of 6.51 and a beta of 3.30. Wayfair Inc. has a fifty-two week low of $24.95 and a fifty-two week high of $119.98.
Insider Activity
In other news, insider Steven Conine sold 150,000 shares of Wayfair stock in a transaction that occurred on Friday, January 23rd. The shares were sold at an average price of $108.87, for a total transaction of $16,330,500.00. Following the completion of the transaction, the insider directly owned 289,073 shares of the company’s stock, valued at $31,471,377.51. The trade was a 34.16% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Also, insider Jon Blotner sold 4,790 shares of Wayfair stock in a transaction that occurred on Thursday, April 2nd. The shares were sold at an average price of $72.19, for a total transaction of $345,790.10. Following the transaction, the insider directly owned 111,158 shares of the company’s stock, valued at approximately $8,024,496.02. This trade represents a 4.13% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold a total of 763,785 shares of company stock valued at $68,051,942 in the last three months. 18.44% of the stock is currently owned by corporate insiders.
Key Stories Impacting Wayfair
Here are the key news stories impacting Wayfair this week:
- Positive Sentiment: Wayfair officially announced Way Day for April 25–27 with lead-in daily deals starting April 20; the company is advertising up to ~80% off across categories, which should boost traffic and short‑term sales expectations. Save the Date: Way Day Is On April 25 – 27
- Positive Sentiment: Extensive consumer press is pushing Wayfair deals (outdoor furniture, rugs, bedding, celebrity picks), increasing free marketing reach and likely driving higher site traffic and conversions ahead of the event. Examples include People and large lifestyle outlets highlighting steep discounts. I’m a Wayfair Deals Hunter, and Its Outdoor Furniture Sale Has Some of the Best I’ve Seen Lately — Starting at $36
- Positive Sentiment: Broader market tailwinds lifted online retail names; headlines noted Booking, Wayfair and Coupang shares jumping alongside improved sentiment in the session, which can amplify company‑specific catalysts. Booking, Wayfair, and Coupang Shares Are Soaring, What You Need To Know
- Positive Sentiment: Wayfair is growing its offline presence by opening a large South Florida store, signaling omnichannel expansion that can help customer acquisition and returns over time. Wayfair is opening its first large South Florida store. Here’s what to know
- Neutral Sentiment: Multiple product‑level deal writeups (Adirondack chairs, pet beds, celebrity picks) keep the brand top‑of‑mind but are more tactical promotions rather than strategic changes. Save up to 80% on furniture, decor and more at Wayfair today
- Neutral Sentiment: Coverage explaining Wayfair Rewards and other loyalty perks may support repeat purchases but its immediate impact on revenue/profits is uncertain. Is Wayfair Rewards worth it? Learn more about the perks and savings!
- Negative Sentiment: Despite the promotional momentum and prior quarterly beats, Wayfair remains unprofitable on a GAAP basis and analysts still model negative FY EPS — a reminder that stronger top‑line activity must translate into sustainable margins. (See Q4/earnings recap for context.) Online Retail Stocks Q4 Highlights: Wayfair (NYSE:W)
Wall Street Analysts Forecast Growth
Several brokerages have recently commented on W. Weiss Ratings reiterated a “sell (d-)” rating on shares of Wayfair in a report on Wednesday, January 21st. JPMorgan Chase & Co. decreased their price objective on Wayfair from $114.00 to $105.00 and set an “overweight” rating for the company in a report on Friday, February 20th. Wedbush decreased their price objective on Wayfair from $100.00 to $85.00 and set a “neutral” rating for the company in a report on Friday, February 20th. Royal Bank Of Canada increased their price objective on shares of Wayfair from $86.00 to $92.00 and gave the company a “sector perform” rating in a research report on Friday, February 20th. Finally, Jefferies Financial Group reaffirmed a “hold” rating on shares of Wayfair in a research report on Tuesday, March 10th. One research analyst has rated the stock with a Strong Buy rating, eighteen have issued a Buy rating, ten have issued a Hold rating and two have assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and an average target price of $104.62.
Check Out Our Latest Stock Report on W
About Wayfair
Wayfair Inc (NYSE: W) is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company’s portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points.
Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014.
Further Reading
Want to see what other hedge funds are holding W? Visit HoldingsChannel.com to get the latest 13F filings and insider trades for Wayfair Inc. (NYSE:W – Free Report).
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