Wealth Enhancement Trust Services Inc. Purchases New Stake in Procter & Gamble Company (The) $PG

Wealth Enhancement Trust Services Inc. acquired a new position in shares of Procter & Gamble Company (The) (NYSE:PG) in the 4th quarter, according to its most recent filing with the Securities & Exchange Commission. The fund acquired 24,192 shares of the company’s stock, valued at approximately $3,467,000.

Several other large investors also recently made changes to their positions in PG. Vanguard Group Inc. lifted its holdings in shares of Procter & Gamble by 0.6% during the 3rd quarter. Vanguard Group Inc. now owns 234,630,605 shares of the company’s stock valued at $36,050,992,000 after acquiring an additional 1,419,322 shares in the last quarter. State Street Corp increased its holdings in Procter & Gamble by 0.4% in the 3rd quarter. State Street Corp now owns 100,634,824 shares of the company’s stock valued at $15,462,541,000 after purchasing an additional 370,872 shares in the last quarter. Franklin Resources Inc. raised its position in Procter & Gamble by 8.3% in the third quarter. Franklin Resources Inc. now owns 22,850,345 shares of the company’s stock valued at $3,510,955,000 after purchasing an additional 1,752,481 shares during the period. Legal & General Group Plc raised its position in Procter & Gamble by 1.2% in the third quarter. Legal & General Group Plc now owns 16,556,061 shares of the company’s stock valued at $2,543,839,000 after purchasing an additional 189,968 shares during the period. Finally, Fisher Asset Management LLC lifted its stake in shares of Procter & Gamble by 0.4% during the third quarter. Fisher Asset Management LLC now owns 11,008,454 shares of the company’s stock worth $1,691,449,000 after purchasing an additional 40,941 shares in the last quarter. Institutional investors and hedge funds own 65.77% of the company’s stock.

Procter & Gamble Stock Up 2.8%

Shares of NYSE PG opened at $147.05 on Friday. The company has a debt-to-equity ratio of 0.49, a quick ratio of 0.51 and a current ratio of 0.72. Procter & Gamble Company has a 1 year low of $137.62 and a 1 year high of $170.99. The stock’s 50-day simple moving average is $151.80 and its 200-day simple moving average is $148.93. The firm has a market cap of $341.74 billion, a price-to-earnings ratio of 21.79, a PEG ratio of 5.51 and a beta of 0.41.

Procter & Gamble (NYSE:PG) last issued its quarterly earnings results on Friday, January 23rd. The company reported $1.88 EPS for the quarter, beating analysts’ consensus estimates of $1.86 by $0.02. Procter & Gamble had a return on equity of 32.21% and a net margin of 19.30%.The firm had revenue of $22.21 billion during the quarter, compared to the consensus estimate of $22.36 billion. During the same quarter in the prior year, the business posted $1.88 earnings per share. Procter & Gamble’s revenue for the quarter was up 1.5% on a year-over-year basis. As a group, equities analysts anticipate that Procter & Gamble Company will post 6.91 earnings per share for the current fiscal year.

Procter & Gamble Increases Dividend

The firm also recently announced a quarterly dividend, which will be paid on Friday, May 15th. Stockholders of record on Friday, April 24th will be paid a dividend of $1.0885 per share. This is an increase from Procter & Gamble’s previous quarterly dividend of $1.06. The ex-dividend date is Friday, April 24th. This represents a $4.35 annualized dividend and a dividend yield of 3.0%. Procter & Gamble’s dividend payout ratio (DPR) is currently 64.44%.

Analyst Upgrades and Downgrades

Several equities research analysts have recently weighed in on the company. Royal Bank Of Canada decreased their target price on Procter & Gamble from $172.00 to $167.00 and set an “outperform” rating for the company in a research report on Thursday, April 9th. Rothschild & Co Redburn boosted their price target on Procter & Gamble from $155.00 to $157.00 and gave the stock a “neutral” rating in a research report on Friday, January 23rd. Wells Fargo & Company decreased their price target on Procter & Gamble from $177.00 to $158.00 and set an “overweight” rating for the company in a report on Wednesday, April 8th. Weiss Ratings reaffirmed a “hold (c)” rating on shares of Procter & Gamble in a research report on Friday, March 27th. Finally, JPMorgan Chase & Co. dropped their price objective on shares of Procter & Gamble from $165.00 to $162.00 and set an “overweight” rating on the stock in a research note on Friday. Twelve investment analysts have rated the stock with a Buy rating and ten have given a Hold rating to the stock. According to MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and an average target price of $163.00.

Insider Buying and Selling at Procter & Gamble

In other Procter & Gamble news, insider Susan Street Whaley sold 1,809 shares of the stock in a transaction on Thursday, February 19th. The shares were sold at an average price of $159.46, for a total transaction of $288,463.14. Following the transaction, the insider directly owned 30,215 shares in the company, valued at $4,818,083.90. This represents a 5.65% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is available through this link. Also, CEO Ma. Fatima Francisco sold 5,549 shares of the firm’s stock in a transaction on Friday, February 27th. The stock was sold at an average price of $165.29, for a total transaction of $917,194.21. Following the transaction, the chief executive officer directly owned 1,029 shares of the company’s stock, valued at approximately $170,083.41. This represents a 84.36% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last three months, insiders have sold 348,618 shares of company stock valued at $55,462,643. Corporate insiders own 0.20% of the company’s stock.

Key Headlines Impacting Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: P&G reaffirmed its shareholder-return commitment — 70th consecutive dividend increase and plans to return ~$15B in 2026 ($10B dividends, $5B buybacks), supporting income investors and buyback-driven EPS. P&G Raised Its Dividend
• Positive Sentiment: JPMorgan maintained an Overweight rating after trimming its price target to $162 (still >10% upside), signaling institutional confidence despite the small PT cut. JPMorgan Adjusts Price Target
• Positive Sentiment: Category tailwinds: research flags the fragrance-diffuser market expanding in 2026 with P&G named among leaders — incremental growth opportunity in home/eco and smart‑home subsegments. Fragrance Diffuser Market Report
• Positive Sentiment: Some bullish analysts expect P&G’s upcoming earnings to spur a rally — arguments include easier back‑half comps, potentially beatable guide and attractive cash yields that could attract buyers on any positive print. Earnings Can Spur A Rally
• Neutral Sentiment: Consensus expects earnings growth next week, but models show P&G may lack the “right combination” for a clean beat — set your expectations for a mixed print and watch management commentary. Zacks: Reports Next Week
• Neutral Sentiment: Pre-earnings views: sales and EPS are expected to rise, but tariffs, commodity costs and a premium valuation could pressure margins — near‑term execution and guide matter. Zacks: Pre-Q3 Earnings
• Negative Sentiment: P&G warned shareholders about a low‑priced unsolicited mini‑tender from Potemkin Limited and urged rejection — such offers can create short‑term selling pressure or confusion among retail holders. Mini-Tender Warning
• Negative Sentiment: Valuation remains a debate: several analysts and articles flag P&G trading near ~20x earnings and some trims to price targets (RBC lowered its target to $167), leaving some investors on the sidelines despite solid fundamentals. Valuation Keeps Me On Hold Investing.com: Valuation Debate RBC Trimmed Target

Procter & Gamble Company Profile

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.