Synchrony Financial (NYSE:SYF) Given New $82.00 Price Target at Truist Financial

Synchrony Financial (NYSE:SYF) had its price objective raised by Truist Financial from $71.00 to $82.00 in a research note issued to investors on Thursday,Benzinga reports. They currently have a hold rating on the financial services provider’s stock.

Several other research analysts also recently issued reports on SYF. Royal Bank Of Canada reduced their price target on shares of Synchrony Financial from $91.00 to $85.00 and set a “sector perform” rating on the stock in a research report on Wednesday, January 28th. JPMorgan Chase & Co. lowered their price objective on shares of Synchrony Financial from $84.00 to $73.00 and set a “neutral” rating for the company in a research report on Thursday, April 9th. Weiss Ratings reaffirmed a “buy (b-)” rating on shares of Synchrony Financial in a research note on Monday. Wall Street Zen lowered shares of Synchrony Financial from a “buy” rating to a “hold” rating in a research report on Saturday, January 31st. Finally, Barclays raised their price target on shares of Synchrony Financial from $82.00 to $93.00 and gave the company an “overweight” rating in a report on Wednesday. One equities research analyst has rated the stock with a Strong Buy rating, twelve have issued a Buy rating and seven have given a Hold rating to the company. According to data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and an average target price of $86.32.

Synchrony Financial Trading Down 2.7%

Shares of SYF opened at $76.59 on Thursday. The stock has a fifty day moving average price of $70.00 and a two-hundred day moving average price of $74.72. The company has a debt-to-equity ratio of 1.08, a quick ratio of 1.24 and a current ratio of 1.24. Synchrony Financial has a 52-week low of $49.50 and a 52-week high of $88.77. The company has a market cap of $26.62 billion, a price-to-earnings ratio of 7.92, a PEG ratio of 0.68 and a beta of 1.39.

Synchrony Financial (NYSE:SYF) last posted its quarterly earnings data on Tuesday, April 21st. The financial services provider reported $2.27 EPS for the quarter, topping analysts’ consensus estimates of $2.14 by $0.13. Synchrony Financial had a return on equity of 23.41% and a net margin of 15.80%.The company had revenue of $3.70 billion for the quarter, compared to analyst estimates of $3.81 billion. During the same quarter in the previous year, the firm earned $1.89 earnings per share. The business’s revenue was down 7.4% on a year-over-year basis. Synchrony Financial has set its FY 2026 guidance at 9.100-9.500 EPS. Analysts predict that Synchrony Financial will post 9.29 EPS for the current fiscal year.

Synchrony Financial Dividend Announcement

The business also recently declared a quarterly dividend, which will be paid on Friday, May 15th. Shareholders of record on Tuesday, May 5th will be paid a $0.30 dividend. The ex-dividend date of this dividend is Tuesday, May 5th. This represents a $1.20 dividend on an annualized basis and a yield of 1.6%. Synchrony Financial’s payout ratio is presently 12.41%.

Synchrony Financial declared that its board has authorized a stock buyback plan on Tuesday, April 21st that authorizes the company to repurchase $0.00 in shares. This repurchase authorization authorizes the financial services provider to buy shares of its stock through open market purchases. Stock repurchase plans are typically a sign that the company’s leadership believes its shares are undervalued.

Insider Transactions at Synchrony Financial

In related news, insider Bart Schaller sold 12,980 shares of the company’s stock in a transaction on Monday, March 2nd. The shares were sold at an average price of $67.71, for a total value of $878,875.80. Following the completion of the transaction, the insider directly owned 34,035 shares of the company’s stock, valued at approximately $2,304,509.85. This represents a 27.61% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, insider Curtis Howse sold 52,556 shares of the company’s stock in a transaction dated Monday, February 2nd. The stock was sold at an average price of $72.32, for a total value of $3,800,849.92. Following the transaction, the insider directly owned 94,196 shares of the company’s stock, valued at $6,812,254.72. This represents a 35.81% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. In the last 90 days, insiders sold 379,928 shares of company stock worth $26,170,764. Company insiders own 0.32% of the company’s stock.

Institutional Inflows and Outflows

Several large investors have recently bought and sold shares of SYF. NewEdge Advisors LLC lifted its stake in Synchrony Financial by 8.9% in the first quarter. NewEdge Advisors LLC now owns 8,302 shares of the financial services provider’s stock valued at $439,000 after acquiring an additional 679 shares during the last quarter. Woodline Partners LP lifted its position in Synchrony Financial by 36.2% during the first quarter. Woodline Partners LP now owns 35,582 shares of the financial services provider’s stock worth $1,884,000 after acquiring an additional 9,460 shares during the last quarter. Focus Partners Wealth boosted its stake in Synchrony Financial by 7.7% in the 1st quarter. Focus Partners Wealth now owns 6,406 shares of the financial services provider’s stock valued at $339,000 after purchasing an additional 459 shares during the period. Geneos Wealth Management Inc. boosted its position in shares of Synchrony Financial by 337.0% in the first quarter. Geneos Wealth Management Inc. now owns 590 shares of the financial services provider’s stock valued at $31,000 after acquiring an additional 455 shares during the period. Finally, Sivia Capital Partners LLC boosted its holdings in Synchrony Financial by 56.1% in the 2nd quarter. Sivia Capital Partners LLC now owns 6,062 shares of the financial services provider’s stock valued at $405,000 after purchasing an additional 2,178 shares during the period. 96.48% of the stock is owned by institutional investors and hedge funds.

Trending Headlines about Synchrony Financial

Here are the key news stories impacting Synchrony Financial this week:

• Positive Sentiment: Q1 EPS beat consensus (reported $2.27 vs. ~$2.22) and management flagged continued consumer spending momentum — supports earnings durability. Synchrony Quarterly Profit Rises
• Positive Sentiment: Board approved a sizable buyback program (company-level buyback authorization highlighted across coverage), adding direct capital-return support and fewer shares outstanding over time. Board Approves Stock Repurchase Program
• Positive Sentiment: Company declared a quarterly dividend ($0.30), adding steady shareholder yield alongside buybacks. Dividend and Buyback Notices
• Positive Sentiment: Management commentary (CFO) and analyst deep dives point to improving credit metrics and record purchase volume in Q1, supporting forward profitability if trends continue. CFO Flags Momentum
• Neutral Sentiment: Management set FY2026 EPS guidance in a range (9.10–9.50) — this provides a numerical target but still leaves execution risk around revenue and mix. Q1 Deep Dive / Guidance
• Neutral Sentiment: Strategic partnerships (e.g., Chico’s FAS credit-card programs) expand originations and loyalty tie-ups, a steady but gradual revenue driver. Chico’s Partnership
• Negative Sentiment: Revenue missed expectations and fell year-over-year (revenue down ~7% YoY), which can weigh on top-line growth perceptions despite EPS strength. Revenue Decline / Earnings Story
• Negative Sentiment: Mixed analyst actions: upgrades/price-target raises from Barclays, Baird and Truist (higher targets) were offset by BTIG downgrading SYF to neutral — the net effect is mixed sentiment and increased short-term volatility. Analyst Rating Moves

Synchrony Financial Company Profile

Synchrony Financial (NYSE: SYF) is a consumer financial services company that specializes in providing point-of-sale financing and private-label, co-branded and branded credit card programs. The company serves as a payments and lending partner to retailers, digital merchants and service providers, offering consumer financing solutions designed to drive customer engagement and sales. Synchrony also operates a direct bank that offers deposit products, including savings accounts and certificates of deposit, which support its funding and customer-facing product suite.

Its core product set includes private-label and co-branded credit cards, general-purpose credit cards, installment loan programs and promotional financing options that are integrated into merchants’ checkout experiences.