Roku (NASDAQ:ROKU) Given New $140.00 Price Target at Needham & Company LLC

Roku (NASDAQ:ROKU) had its price target upped by equities research analysts at Needham & Company LLC from $110.00 to $140.00 in a research report issued to clients and investors on Friday,Benzinga reports. The firm currently has a “buy” rating on the stock. Needham & Company LLC’s target price suggests a potential upside of 20.11% from the company’s current price.

Several other research firms also recently weighed in on ROKU. Rosenblatt Securities increased their price objective on Roku from $118.00 to $150.00 and gave the company a “buy” rating in a report on Friday. KeyCorp increased their price objective on Roku from $130.00 to $140.00 and gave the company an “overweight” rating in a report on Friday, April 24th. Citigroup reissued an “outperform” rating on shares of Roku in a report on Friday. UBS Group reissued a “neutral” rating and issued a $110.00 price objective on shares of Roku in a report on Friday, February 13th. Finally, Stifel Nicolaus set a $160.00 price target on Roku in a report on Monday, March 2nd. Twenty-one analysts have rated the stock with a Buy rating and five have given a Hold rating to the company’s stock. According to MarketBeat, Roku presently has a consensus rating of “Moderate Buy” and a consensus target price of $132.67.

Roku Trading Up 3.5%

ROKU stock opened at $116.56 on Friday. The company has a market capitalization of $17.18 billion, a P/E ratio of 204.49 and a beta of 2.00. Roku has a twelve month low of $58.55 and a twelve month high of $120.00. The business has a 50 day simple moving average of $100.40 and a 200-day simple moving average of $100.78.

Roku (NASDAQ:ROKU) last posted its quarterly earnings data on Thursday, April 30th. The company reported $0.57 earnings per share for the quarter, beating the consensus estimate of $0.34 by $0.23. The business had revenue of $1.25 billion during the quarter, compared to the consensus estimate of $1.20 billion. Roku had a return on equity of 3.40% and a net margin of 1.87%.The company’s revenue was up 22.4% compared to the same quarter last year. During the same period in the prior year, the company earned ($0.19) earnings per share. Research analysts predict that Roku will post 2.1 EPS for the current fiscal year.

Insider Activity

In related news, CEO Anthony J. Wood sold 25,000 shares of the stock in a transaction on Thursday, April 16th. The stock was sold at an average price of $110.19, for a total transaction of $2,754,750.00. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CAO Matthew C. Banks sold 728 shares of the stock in a transaction on Wednesday, April 1st. The stock was sold at an average price of $96.02, for a total value of $69,902.56. Following the sale, the chief accounting officer directly owned 6,947 shares of the company’s stock, valued at approximately $667,050.94. This represents a 9.49% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last quarter, insiders sold 632,182 shares of company stock valued at $67,058,733. 13.98% of the stock is currently owned by company insiders.

Institutional Inflows and Outflows

Several large investors have recently bought and sold shares of ROKU. Blue Trust Inc. raised its position in Roku by 680.0% in the fourth quarter. Blue Trust Inc. now owns 234 shares of the company’s stock worth $25,000 after acquiring an additional 204 shares in the last quarter. Aventura Private Wealth LLC purchased a new position in Roku in the fourth quarter worth $26,000. Bayban raised its position in Roku by 1,300.0% in the first quarter. Bayban now owns 280 shares of the company’s stock worth $26,000 after acquiring an additional 260 shares in the last quarter. Westfuller Advisors LLC purchased a new position in Roku in the third quarter worth $30,000. Finally, WPG Advisers LLC purchased a new position in Roku in the fourth quarter worth $31,000. Hedge funds and other institutional investors own 86.30% of the company’s stock.

Key Roku News

Here are the key news stories impacting Roku this week:

• Positive Sentiment: Roku beat Q1 estimates and signaled stronger outlook — reported $0.57 EPS vs. $0.34 expected and $1.25B revenue; management raised its platform revenue guidance, which traders viewed as confirmation of ad demand recovering. Roku Stock Surges After Earnings. Why It’s a Streaming Wars Winner.
• Positive Sentiment: Company raised its annual platform revenue forecast and cited continued advertiser spending — the guidance lift is a main driver behind the intraday rally. Roku raises annual platform revenue forecast, shares climb
• Positive Sentiment: Platform momentum: Roku disclosed platform revenue of roughly $1.13B and ad revenue of $612.7M (ad revenue up ~27%), and said it surpassed 100M streaming households — stronger monetization and scale underpin margin and cash-flow improvement. Roku Posts Strong Q1 Results Powered By Advertising And Subscriptions Gains
• Positive Sentiment: Howdy (Roku’s $2.99 service) has reached ~1M subscribers — a data point showing early traction for low-price, low-friction subscriptions that can diversify recurring revenue. Roku’s $3 streaming service, Howdy, reaches 1M subs, per recent report
• Neutral Sentiment: Analyst/coverage pieces highlight improving free cash flow as the Roku Platform scales — useful context but reflects longer-term thesis rather than an immediate catalyst. Roku: Undeniable Cash Flow Growth As Roku Platform Scales
• Neutral Sentiment: Full Q1 earnings call transcript is available for detail on ad cadence, content deals and margin drivers — worth reviewing for guidance color and advertiser commentary. Roku, Inc. (ROKU) Q1 2026 Earnings Call Transcript
• Neutral Sentiment: Content and distribution deals continue — e.g., CW next‑day streaming and WWE NXT landing on The Roku Channel — these support engagement but are incremental to near-term monetization. The CW Network Sets Partnership With the Roku Channel for Next-Day Streaming of CW Entertainment Programming
• Negative Sentiment: Valuation and volatility remain risks — ROKU trades at a high P/E and has a beta ~2.0, so upside from beats can be amplified but so can downside if guidance or ad trends disappoint. ROKU stock profile and valuation metrics

About Roku

Roku, Inc (NASDAQ: ROKU) is a technology company that develops and operates a proprietary streaming platform designed to deliver entertainment content to consumers via internet-connected devices and smart televisions. Since its inception in 2002 in California, Roku has focused on simplifying access to streaming services for viewers worldwide. The company’s platform enables users to discover, access and manage a wide array of over-the-top content from major streaming services, free ad-supported channels and niche providers.

At the core of Roku’s product lineup are a range of streaming players and sticks, which connect to televisions via HDMI and deliver the Roku OS experience.