Janice Roberts Sells 3,000 Shares of Zebra Technologies (NASDAQ:ZBRA) Stock

Zebra Technologies Corporation (NASDAQ:ZBRAGet Free Report) Director Janice Roberts sold 3,000 shares of the company’s stock in a transaction that occurred on Thursday, May 14th. The shares were sold at an average price of $249.54, for a total transaction of $748,620.00. Following the sale, the director directly owned 6,183 shares of the company’s stock, valued at approximately $1,542,905.82. This represents a 32.67% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink.

Zebra Technologies Stock Performance

ZBRA stock traded up $1.25 during midday trading on Friday, reaching $259.35. 1,224,559 shares of the company’s stock traded hands, compared to its average volume of 811,586. Zebra Technologies Corporation has a 52-week low of $199.05 and a 52-week high of $352.66. The stock has a market cap of $12.76 billion, a P/E ratio of 31.36 and a beta of 1.62. The company has a current ratio of 0.96, a quick ratio of 0.58 and a debt-to-equity ratio of 0.69. The stock’s 50-day moving average is $219.32 and its 200 day moving average is $240.19.

Zebra Technologies (NASDAQ:ZBRAGet Free Report) last announced its earnings results on Tuesday, May 12th. The industrial products company reported $4.75 EPS for the quarter, beating analysts’ consensus estimates of $4.21 by $0.54. Zebra Technologies had a net margin of 7.49% and a return on equity of 18.91%. The business had revenue of $1.50 billion during the quarter, compared to analysts’ expectations of $1.48 billion. During the same period in the prior year, the company earned $4.02 earnings per share. The firm’s revenue was up 14.3% on a year-over-year basis. Zebra Technologies has set its FY 2026 guidance at 18.300-18.700 EPS and its Q2 2026 guidance at 4.200-4.500 EPS. As a group, analysts anticipate that Zebra Technologies Corporation will post 15 EPS for the current year.

Institutional Trading of Zebra Technologies

A number of hedge funds and other institutional investors have recently modified their holdings of the company. Ameriflex Group Inc. bought a new position in shares of Zebra Technologies during the third quarter worth $26,000. Garner Asset Management Corp bought a new position in shares of Zebra Technologies during the fourth quarter worth $30,000. Johnson Financial Group Inc. boosted its position in shares of Zebra Technologies by 330.3% during the fourth quarter. Johnson Financial Group Inc. now owns 142 shares of the industrial products company’s stock worth $34,000 after acquiring an additional 109 shares during the last quarter. SBI Securities Co. Ltd. boosted its position in shares of Zebra Technologies by 164.8% during the fourth quarter. SBI Securities Co. Ltd. now owns 143 shares of the industrial products company’s stock worth $35,000 after acquiring an additional 89 shares during the last quarter. Finally, CYBER HORNET ETFs LLC bought a new position in shares of Zebra Technologies during the second quarter worth $39,000. 91.03% of the stock is owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

A number of analysts have recently issued reports on ZBRA shares. Citigroup increased their price objective on shares of Zebra Technologies from $274.00 to $284.00 and gave the stock a “neutral” rating in a research note on Wednesday. Needham & Company LLC reissued a “buy” rating and issued a $345.00 price objective on shares of Zebra Technologies in a research note on Wednesday. KeyCorp raised shares of Zebra Technologies from a “sector weight” rating to an “overweight” rating and set a $305.00 price objective for the company in a research note on Wednesday. Northcoast Research reduced their price objective on shares of Zebra Technologies from $364.00 to $344.00 and set a “buy” rating for the company in a research note on Monday, April 27th. Finally, Robert W. Baird increased their price objective on shares of Zebra Technologies from $300.00 to $310.00 and gave the stock an “outperform” rating in a research note on Wednesday. Eight research analysts have rated the stock with a Buy rating and five have issued a Hold rating to the company’s stock. According to MarketBeat.com, Zebra Technologies presently has a consensus rating of “Moderate Buy” and a consensus price target of $319.00.

Read Our Latest Research Report on ZBRA

Zebra Technologies Company Profile

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Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.

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