Segment Wealth Management LLC Has $7.43 Million Stake in Amazon.com, Inc. $AMZN

Posted by Casey Walker on May 17th, 2026

Segment Wealth Management LLC increased its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 6.6% during the fourth quarter, HoldingsChannel.com reports. The fund owned 32,193 shares of the e-commerce giant’s stock after purchasing an additional 1,984 shares during the period. Segment Wealth Management LLC’s holdings in Amazon.com were worth $7,431,000 as of its most recent SEC filing.

Other hedge funds have also made changes to their positions in the company. Lifelong Wealth Advisors Inc. raised its position in Amazon.com by 2.4% in the 4th quarter. Lifelong Wealth Advisors Inc. now owns 1,740 shares of the e-commerce giant’s stock valued at $402,000 after purchasing an additional 41 shares during the last quarter. Financial Connections Group Inc. raised its position in Amazon.com by 2.6% in the 4th quarter. Financial Connections Group Inc. now owns 1,633 shares of the e-commerce giant’s stock valued at $376,000 after purchasing an additional 42 shares during the last quarter. Marquette Asset Management LLC raised its position in Amazon.com by 5.1% in the 4th quarter. Marquette Asset Management LLC now owns 886 shares of the e-commerce giant’s stock valued at $205,000 after purchasing an additional 43 shares during the last quarter. Western Financial Corp CA raised its position in Amazon.com by 1.5% in the 4th quarter. Western Financial Corp CA now owns 3,076 shares of the e-commerce giant’s stock valued at $710,000 after purchasing an additional 44 shares during the last quarter. Finally, Union Savings Bank raised its position in Amazon.com by 0.4% in the 2nd quarter. Union Savings Bank now owns 10,723 shares of the e-commerce giant’s stock valued at $2,510,000 after purchasing an additional 45 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company’s stock.

Amazon.com Stock Down 1.2%

NASDAQ AMZN opened at $264.14 on Friday. The stock has a fifty day moving average of $234.47 and a 200-day moving average of $230.67. The stock has a market capitalization of $2.84 trillion, a P/E ratio of 31.60, a price-to-earnings-growth ratio of 1.98 and a beta of 1.46. Amazon.com, Inc. has a 52 week low of $196.00 and a 52 week high of $278.56. The company has a debt-to-equity ratio of 0.27, a quick ratio of 1.01 and a current ratio of 1.18.

Amazon.com (NASDAQ:AMZN – Get Free Report) last released its earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 EPS for the quarter, beating the consensus estimate of $1.63 by $1.15. The company had revenue of $181.52 billion during the quarter, compared to analysts’ expectations of $177.28 billion. Amazon.com had a return on equity of 19.92% and a net margin of 12.22%.The business’s revenue for the quarter was up 16.6% on a year-over-year basis. During the same period last year, the firm earned $1.59 EPS. On average, equities research analysts forecast that Amazon.com, Inc. will post 7.71 EPS for the current year.

Insider Buying and Selling

In related news, SVP David Zapolsky sold 10,649 shares of Amazon.com stock in a transaction on Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total transaction of $2,187,624.07. Following the completion of the sale, the senior vice president directly owned 41,190 shares of the company’s stock, valued at $8,461,661.70. The trade was a 20.54% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, CEO Andrew R. Jassy sold 31,352 shares of Amazon.com stock in a transaction on Monday, May 4th. The stock was sold at an average price of $275.00, for a total value of $8,621,800.00. Following the sale, the chief executive officer directly owned 2,175,766 shares of the company’s stock, valued at approximately $598,335,650. This trade represents a 1.42% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 190,593 shares of company stock valued at $46,081,241 in the last three months. 8.90% of the stock is currently owned by company insiders.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

Positive Sentiment: Wall Street analysts raised earnings expectations and price targets, citing strong grocery delivery and AWS/cloud growth. Amazon (AMZN) Stock: Wall Street Analysts Raise Targets on Grocery Delivery and Cloud Expansion
Positive Sentiment: Amazon continues to lean into AI, including a shift toward an AI-powered Alexa shopping assistant and broader agentic commerce ambitions, which supports the growth narrative. Amazon Unveils AI Search Overhaul To Defend Online Shopping Dominance
Positive Sentiment: Technical coverage noted Amazon remains above a key breakout level, suggesting the stock’s chart trend is still constructive. Amazon Holds Breakout Above $252
Positive Sentiment: Investor interest remains strong, with reports highlighting bullish commentary from prominent funds and analysts, plus added attention from high-profile holders. Trump went big on tech stocks in first quarter of 2026, new filings show
Neutral Sentiment: Amazon remains a major focus of market commentary because of its AI spending, cloud expansion, and growing role in digital advertising, but these articles are mostly thematic rather than immediate stock-moving catalysts.

Analyst Ratings Changes

Several equities analysts have issued reports on the company. Arete Research lifted their price objective on Amazon.com from $285.00 to $301.00 and gave the company a “buy” rating in a research report on Thursday, April 23rd. Stifel Nicolaus set a $319.00 price objective on Amazon.com and gave the company a “buy” rating in a research report on Thursday, April 30th. BMO Capital Markets lifted their price objective on Amazon.com from $310.00 to $315.00 and gave the company an “outperform” rating in a research report on Thursday, April 23rd. Wells Fargo & Company reissued an “overweight” rating and issued a $313.00 target price (up from $307.00) on shares of Amazon.com in a research note on Thursday, April 30th. Finally, Rothschild & Co Redburn set a $230.00 target price on Amazon.com in a research note on Wednesday, January 21st. Fifty-seven investment analysts have rated the stock with a Buy rating and three have assigned a Hold rating to the company’s stock. According to MarketBeat, Amazon.com presently has an average rating of “Moderate Buy” and an average price target of $312.52.

View Our Latest Research Report on AMZN

Amazon.com Profile

(Free Report)

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.