ASOS (LON:ASC) Stock Price Crosses Above 200 Day Moving Average – What’s Next?

ASOS Plc (LON:ASC) shares crossed above its 200-day moving average during trading on Friday . The stock has a 200-day moving average of GBX 259.16 and traded as high as GBX 286. ASOS shares last traded at GBX 277, with a volume of 561,088 shares.

Analyst Upgrades and Downgrades

Several equities research analysts recently weighed in on the stock. Shore Capital Group reaffirmed a “buy” rating on shares of ASOS in a research report on Thursday, April 23rd. Deutsche Bank Aktiengesellschaft upped their price objective on shares of ASOS from GBX 375 to GBX 400 and gave the stock a “buy” rating in a research report on Tuesday, May 12th. Berenberg Bank reaffirmed a “buy” rating and set a GBX 600 price objective on shares of ASOS in a research report on Monday, May 11th. Finally, JPMorgan Chase & Co. upped their price objective on shares of ASOS from GBX 240 to GBX 285 and gave the stock a “neutral” rating in a research report on Tuesday, May 12th. Four investment analysts have rated the stock with a Buy rating and two have given a Hold rating to the company. Based on data from MarketBeat, ASOS presently has an average rating of “Moderate Buy” and an average target price of GBX 364.33.

ASOS Price Performance

The company has a debt-to-equity ratio of 855.63, a current ratio of 0.95 and a quick ratio of 0.39. The stock has a market cap of £331.43 million, a price-to-earnings ratio of -1.43, a price-to-earnings-growth ratio of -1.26 and a beta of 2.27. The business’s 50-day simple moving average is GBX 234.72 and its two-hundred day simple moving average is GBX 259.16.

ASOS (LON:ASC) last issued its earnings results on Thursday, April 23rd. The company reported GBX (109.90) earnings per share for the quarter. ASOS had a negative net margin of 10.10% and a negative return on equity of 155.17%. The company had revenue of GBX 111.60 billion during the quarter. Research analysts expect that ASOS Plc will post 12.4165252 earnings per share for the current year.

Insider Buying and Selling at ASOS

In other news, insider William Barker purchased 15,779 shares of ASOS stock in a transaction dated Thursday, May 28th. The shares were bought at an average cost of GBX 258 per share, for a total transaction of £40,709.82. Insiders bought 1,733,163 shares of company stock worth $407,118,076 in the last quarter. Insiders own 18.40% of the company’s stock.

ASOS Company Profile

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and internationally. It offers womenswear and menswear products. The company sells its products under the ASOS Design, ASOS Edition, ASOS Luxe, ASOS 4505, Collusion, Reclaimed Vintage, Topshop, Topman, Miss Selfridge, HIIT, AsYou, Dark Future, UNRVLLD/SPPLY, Crooked Tongues, Daysocial, Actual, and Weekend Collective brands, as well as through third-party brands.