Harley-Davidson (HOG) to Post Earnings on Thursday

Harley-Davidson (NYSE:HOG) is expected to be issuing its Q2 2026 results before the market opens on Thursday, July 23rd. Analysts expect Harley-Davidson to announce earnings of $0.63 per share and revenue of $1.1666 billion for the quarter. Individuals can find conference call details on the company’s upcoming Q2 2026 earning report page for the latest details on the call scheduled for Thursday, July 23, 2026 at 9:00 AM ET.

Harley-Davidson (NYSE:HOG) last issued its quarterly earnings data on Tuesday, May 5th. The company reported $0.22 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.34 by ($0.12). The business had revenue of $1.17 billion during the quarter, compared to the consensus estimate of $1.01 billion. Harley-Davidson had a net margin of 5.68% and a return on equity of 7.03%. The company’s revenue for the quarter was down 11.7% compared to the same quarter last year. During the same quarter in the previous year, the firm posted $1.07 EPS. On average, analysts expect Harley-Davidson to post $0 EPS for the current fiscal year and $2 EPS for the next fiscal year.

Harley-Davidson Price Performance

Harley-Davidson stock opened at $27.91 on Tuesday. The business’s fifty day moving average is $25.02 and its two-hundred day moving average is $22.19. The company has a debt-to-equity ratio of 0.37, a quick ratio of 1.66 and a current ratio of 1.91. The firm has a market cap of $2.94 billion, a P/E ratio of 15.86, a P/E/G ratio of 15.84 and a beta of 1.26. Harley-Davidson has a 52 week low of $17.09 and a 52 week high of $31.25.

Harley-Davidson Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Thursday, June 25th. Investors of record on Monday, June 8th were issued a $0.1875 dividend. This represents a $0.75 dividend on an annualized basis and a dividend yield of 2.7%. The ex-dividend date of this dividend was Monday, June 8th. Harley-Davidson’s payout ratio is currently 42.61%.

Analysts Set New Price Targets

Several research firms have weighed in on HOG. Wells Fargo & Company raised their price objective on shares of Harley-Davidson from $15.00 to $19.00 and gave the company an “underweight” rating in a research report on Wednesday, May 6th. UBS Group boosted their target price on shares of Harley-Davidson from $19.00 to $26.00 and gave the stock a “neutral” rating in a research note on Monday, May 11th. Zacks Research upgraded shares of Harley-Davidson from a “strong sell” rating to a “hold” rating in a research report on Monday, April 27th. Morgan Stanley increased their price target on shares of Harley-Davidson from $12.00 to $15.00 and gave the company an “underweight” rating in a research note on Tuesday, May 19th. Finally, DA Davidson raised their price target on shares of Harley-Davidson from $25.00 to $30.00 and gave the company a “buy” rating in a report on Monday, July 6th. One research analyst has rated the stock with a Strong Buy rating, four have given a Buy rating, four have assigned a Hold rating and two have assigned a Sell rating to the company’s stock. Based on data from MarketBeat, the company currently has a consensus rating of “Hold” and a consensus price target of $25.67.

Insider Transactions at Harley-Davidson

In other Harley-Davidson news, CFO Jonathan R. Root sold 1,554 shares of the company’s stock in a transaction dated Wednesday, July 1st. The shares were sold at an average price of $24.44, for a total transaction of $37,979.76. Following the transaction, the chief financial officer directly owned 29,400 shares in the company, valued at approximately $718,536. This represents a 5.02% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Paul J. Krause sold 1,564 shares of the firm’s stock in a transaction dated Monday, May 11th. The shares were sold at an average price of $26.00, for a total transaction of $40,664.00. Following the completion of the transaction, the insider directly owned 30,012 shares in the company, valued at $780,312. This trade represents a 4.95% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders have sold 4,672 shares of company stock worth $116,266. Corporate insiders own 0.97% of the company’s stock.

Hedge Funds Weigh In On Harley-Davidson

A number of hedge funds and other institutional investors have recently bought and sold shares of HOG. Virtu Financial LLC bought a new stake in shares of Harley-Davidson during the 4th quarter valued at $212,000. Invesco Ltd. lifted its stake in shares of Harley-Davidson by 52.1% in the 4th quarter. Invesco Ltd. now owns 703,826 shares of the company’s stock valued at $14,421,000 after purchasing an additional 241,045 shares during the period. Empowered Funds LLC boosted its position in shares of Harley-Davidson by 659.0% in the 4th quarter. Empowered Funds LLC now owns 115,288 shares of the company’s stock worth $2,362,000 after purchasing an additional 100,098 shares during the last quarter. XTX Topco Ltd bought a new position in shares of Harley-Davidson in the 4th quarter worth $3,500,000. Finally, Voloridge Investment Management LLC grew its stake in shares of Harley-Davidson by 48.9% during the fourth quarter. Voloridge Investment Management LLC now owns 1,161,724 shares of the company’s stock worth $23,804,000 after purchasing an additional 381,769 shares during the period. 85.10% of the stock is owned by institutional investors.

About Harley-Davidson

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.