Argus Forecasts Strong Price Appreciation for Hasbro (NASDAQ:HAS) Stock

Hasbro (NASDAQ:HAS) had its price objective upped by analysts at Argus from $90.00 to $105.00 in a research report issued to clients and investors on Thursday,Benzinga reports. The firm currently has a “buy” rating on the stock. Argus’ target price suggests a potential upside of 19.87% from the stock’s current price.

A number of other equities research analysts have also issued reports on HAS. Wells Fargo & Company cut their price objective on shares of Hasbro from $92.00 to $85.00 and set an “equal weight” rating for the company in a report on Tuesday, June 9th. Zacks Research downgraded shares of Hasbro from a “strong-buy” rating to a “hold” rating in a report on Monday, July 13th. UBS Group restated a “buy” rating and set a $110.00 price objective on shares of Hasbro in a research report on Thursday, June 18th. Wall Street Zen cut Hasbro from a “strong-buy” rating to a “buy” rating in a report on Saturday, May 16th. Finally, JPMorgan Chase & Co. dropped their price target on Hasbro from $125.00 to $111.00 and set an “overweight” rating for the company in a research note on Wednesday. Twelve research analysts have rated the stock with a Buy rating, three have assigned a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average target price of $108.36.

Hasbro Stock Down 1.6%

HAS stock traded down $1.45 during midday trading on Thursday, hitting $87.59. The company’s stock had a trading volume of 120,393 shares, compared to its average volume of 1,999,185. Hasbro has a 12 month low of $69.50 and a 12 month high of $106.98. The firm’s 50-day moving average is $84.51 and its 200-day moving average is $90.34. The company has a market cap of $12.39 billion, a PE ratio of 15.77, a P/E/G ratio of 2.19 and a beta of 0.49. The company has a current ratio of 1.66, a quick ratio of 1.49 and a debt-to-equity ratio of 4.16.

Hasbro (NASDAQ:HAS) last released its earnings results on Tuesday, July 21st. The company reported $1.28 earnings per share for the quarter, beating the consensus estimate of $1.16 by $0.12. The company had revenue of $1.14 billion for the quarter, compared to the consensus estimate of $1.07 billion. Hasbro had a return on equity of 141.11% and a net margin of 15.97%.Hasbro’s quarterly revenue was up 16.2% compared to the same quarter last year. During the same period in the previous year, the business earned $1.30 earnings per share. On average, equities research analysts forecast that Hasbro will post 6.04 earnings per share for the current fiscal year.

Institutional Investors Weigh In On Hasbro

Large investors have recently added to or reduced their stakes in the stock. Vanguard Group Inc. raised its holdings in shares of Hasbro by 2.7% in the 4th quarter. Vanguard Group Inc. now owns 16,976,679 shares of the company’s stock valued at $1,392,088,000 after purchasing an additional 453,038 shares in the last quarter. State Street Corp lifted its holdings in Hasbro by 2.1% during the second quarter. State Street Corp now owns 6,508,052 shares of the company’s stock worth $480,424,000 after buying an additional 131,678 shares during the period. AQR Capital Management LLC boosted its position in Hasbro by 47.3% during the 4th quarter. AQR Capital Management LLC now owns 4,357,147 shares of the company’s stock valued at $357,286,000 after acquiring an additional 1,399,499 shares in the last quarter. Geode Capital Management LLC increased its holdings in shares of Hasbro by 3.5% in the 4th quarter. Geode Capital Management LLC now owns 3,661,020 shares of the company’s stock valued at $299,700,000 after acquiring an additional 122,592 shares during the period. Finally, Bank of America Corp DE lifted its stake in shares of Hasbro by 21.9% during the 3rd quarter. Bank of America Corp DE now owns 3,633,213 shares of the company’s stock worth $275,579,000 after purchasing an additional 651,790 shares during the last quarter. 91.83% of the stock is owned by hedge funds and other institutional investors.

Hasbro News Summary

Here are the key news stories impacting Hasbro this week:

• Positive Sentiment: Hasbro beat second-quarter estimates, with EPS of $1.28 on revenue of $1.14 billion, helped by record growth in Magic: The Gathering and stronger performance in Wizards of the Coast and Digital Gaming. The company also raised its fiscal 2026 revenue, margin and EBITDA outlook, which is the main driver behind the stock’s move higher.
• Positive Sentiment: Several analysts reaffirmed bullish views after the report, citing improving growth momentum and stronger franchise execution, while trading activity showed unusual call-option buying and elevated volume, suggesting traders are positioning for further upside.
• Positive Sentiment: Hasbro also unveiled new The Legend of Zelda action figures and expanded its focus on adult collectors and “kidults,” signaling an effort to grow beyond traditional kids’ toys and tap into higher-margin fan-driven demand.
• Neutral Sentiment: The company disclosed a $56 million write-down tied to canceled future video games, but management emphasized that key projects remain intact and is now concentrating on fewer, larger game releases.
• Neutral Sentiment: JPMorgan lowered its price target to $111 from $125 while keeping an overweight rating, reflecting some caution on valuation even as the earnings trend improved.

Hasbro Company Profile

Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.

The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.