Harley-Davidson (NYSE:HOG) Price Target Raised to $30.00

Harley-Davidson (NYSE:HOG) had its price target boosted by Robert W. Baird from $28.00 to $30.00 in a research report report published on Friday, MarketBeat reports. They currently have a neutral rating on the stock.

Several other brokerages have also weighed in on HOG. DA Davidson lifted their price objective on Harley-Davidson from $25.00 to $30.00 and gave the stock a “buy” rating in a report on Monday, July 6th. UBS Group boosted their target price on Harley-Davidson from $19.00 to $26.00 and gave the stock a “neutral” rating in a research report on Monday, May 11th. Griffin Securities set a $30.00 target price on shares of Harley-Davidson in a research report on Monday, July 6th. Citigroup lifted their price objective on Harley-Davidson from $26.00 to $27.00 and gave the stock a “neutral” rating in a report on Sunday, July 12th. Finally, Wolfe Research reissued an “outperform” rating on shares of Harley-Davidson in a research note on Monday, June 15th. One investment analyst has rated the stock with a Strong Buy rating, four have given a Buy rating, five have assigned a Hold rating and two have issued a Sell rating to the company’s stock. According to data from MarketBeat, the stock presently has a consensus rating of “Hold” and a consensus price target of $25.89.

Harley-Davidson Stock Performance

NYSE HOG opened at $25.45 on Friday. Harley-Davidson has a 1 year low of $17.09 and a 1 year high of $31.25. The company has a fifty day moving average price of $25.15 and a 200-day moving average price of $22.37. The company has a debt-to-equity ratio of 0.36, a current ratio of 1.90 and a quick ratio of 1.70. The firm has a market cap of $2.68 billion, a price-to-earnings ratio of 15.61, a PEG ratio of 17.52 and a beta of 1.26.

Harley-Davidson (NYSE:HOG) last issued its quarterly earnings results on Thursday, July 23rd. The company reported $0.75 EPS for the quarter, topping analysts’ consensus estimates of $0.65 by $0.10. The business had revenue of $1.23 billion for the quarter, compared to analyst estimates of $1.17 billion. Harley-Davidson had a return on equity of 6.28% and a net margin of 4.78%.Harley-Davidson’s quarterly revenue was down 5.9% compared to the same quarter last year. During the same period last year, the company posted $0.88 earnings per share. As a group, equities research analysts predict that Harley-Davidson will post 0.38 EPS for the current fiscal year.

Harley-Davidson Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, June 25th. Stockholders of record on Monday, June 8th were paid a $0.1875 dividend. This represents a $0.75 annualized dividend and a dividend yield of 2.9%. The ex-dividend date was Monday, June 8th. Harley-Davidson’s dividend payout ratio is 46.01%.

Insider Buying and Selling

In other Harley-Davidson news, insider Paul J. Krause sold 1,564 shares of Harley-Davidson stock in a transaction on Monday, May 11th. The shares were sold at an average price of $26.00, for a total value of $40,664.00. Following the completion of the transaction, the insider directly owned 30,012 shares of the company’s stock, valued at $780,312. This trade represents a 4.95% decrease in their position. The sale was disclosed in a filing with the SEC, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Jonathan R. Root sold 1,554 shares of the business’s stock in a transaction that occurred on Wednesday, July 1st. The shares were sold at an average price of $24.44, for a total value of $37,979.76. Following the transaction, the chief financial officer directly owned 29,400 shares in the company, valued at approximately $718,536. This represents a 5.02% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last 90 days, insiders have sold 4,672 shares of company stock worth $116,266. 0.97% of the stock is owned by company insiders.

Institutional Trading of Harley-Davidson

Hedge funds and other institutional investors have recently bought and sold shares of the stock. RVW Wealth LLC acquired a new position in shares of Harley-Davidson during the second quarter valued at about $14,775,000. GAMMA Investing LLC grew its holdings in Harley-Davidson by 47.7% in the second quarter. GAMMA Investing LLC now owns 6,852 shares of the company’s stock valued at $168,000 after purchasing an additional 2,212 shares during the period. Versant Capital Management Inc increased its stake in shares of Harley-Davidson by 858.2% during the second quarter. Versant Capital Management Inc now owns 1,629 shares of the company’s stock worth $40,000 after purchasing an additional 1,459 shares in the last quarter. Hilltop National Bank raised its stake in Harley-Davidson by 86.8% in the 2nd quarter. Hilltop National Bank now owns 3,278 shares of the company’s stock valued at $80,000 after purchasing an additional 1,523 shares during the last quarter. Finally, Pacer Advisors Inc. boosted its position in Harley-Davidson by 6,537.2% during the first quarter. Pacer Advisors Inc. now owns 937,836 shares of the company’s stock worth $18,963,000 after acquiring an additional 923,706 shares during the last quarter. Institutional investors own 85.10% of the company’s stock.

Key Stories Impacting Harley-Davidson

Here are the key news stories impacting Harley-Davidson this week:

• Positive Sentiment: Harley-Davidson beat Q2 estimates with EPS of $0.75 versus $0.65 expected, and revenue of $1.23 billion versus $1.17 billion forecast, helped by stronger motorcycle demand in its core HDMC business. Harley-Davidson Delivers Second Quarter Financial Results and Raises Full-Year Guidance
• Positive Sentiment: The company raised its full-year sales guidance, signaling management sees momentum in its turnaround and stronger North American sales ahead. Harley-Davidson Raises Outlook on Strong North American Sales
• Positive Sentiment: Several outlets highlighted Harley-Davidson as a value stock and noted that analysts remain constructive overall, including Baird lifting its price target to $30 while keeping a neutral rating. Harley-Davidson Emerges On Value Stock Screens
• Neutral Sentiment: Harley-Davidson’s financing segment, HDFS, saw revenue plunge, which offsets some of the enthusiasm around the core motorcycle business and adds a mixed note to the quarter. Harley-Davidson Q2 Earnings Beat Estimates on HDMC Growth
• Neutral Sentiment: LiveWire continued to narrow losses, but it remains a small drag rather than a major driver for the stock right now. Harley-Davidson Q2 Earnings Beat Estimates on HDMC Growth
• Negative Sentiment: Motorcycle deliveries fell short of expectations, and revenue declined 5.9% year over year, reminding investors that demand is still uneven despite the earnings beat. Harley-Davidson Q2 bike sales fall short of expectations
• Negative Sentiment: Higher raw material costs and lower quarterly profit underscore margin pressure, which may limit how quickly the turnaround translates into stronger earnings. Harley-Davidson posts lower quarterly results as raw material costs rise

About Harley-Davidson

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.