Zebra Technologies (NASDAQ:ZBRA) Releases FY 2026 Earnings Guidance

Zebra Technologies (NASDAQ:ZBRA) updated its FY 2026 earnings guidance on Tuesday morning. The company provided EPS guidance of 20.750-21.250 for the period, compared to the consensus earnings per share estimate of 17.870. The company issued revenue guidance of $6.2 billion-$6.3 billion, compared to the consensus revenue estimate of $6.1 billion. Zebra Technologies also updated its Q3 2026 guidance to 4.700-4.900 EPS.

Zebra Technologies Trading Down 0.9%

Shares of Zebra Technologies stock traded down $3.25 on Wednesday, reaching $365.58. 371,840 shares of the company’s stock were exchanged, compared to its average volume of 867,396. The company has a market capitalization of $17.41 billion, a P/E ratio of 44.21 and a beta of 1.59. Zebra Technologies has a 52 week low of $199.05 and a 52 week high of $374.07. The firm’s 50-day moving average is $257.61 and its two-hundred day moving average is $240.86. The company has a debt-to-equity ratio of 0.69, a quick ratio of 0.57 and a current ratio of 0.96.

Zebra Technologies (NASDAQ:ZBRA) last released its quarterly earnings data on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share for the quarter, beating the consensus estimate of $4.36 by $1.99. Zebra Technologies had a net margin of 7.49% and a return on equity of 18.91%. The company had revenue of $1.56 billion during the quarter, compared to analyst estimates of $1.50 billion. During the same quarter in the previous year, the business posted $3.61 EPS. Zebra Technologies’s revenue for the quarter was up 20.4% compared to the same quarter last year. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. Sell-side analysts predict that Zebra Technologies will post 15.2 EPS for the current fiscal year.

Wall Street Analyst Weigh In

Several equities research analysts have weighed in on ZBRA shares. Wall Street Zen raised shares of Zebra Technologies from a “hold” rating to a “buy” rating in a research note on Sunday, June 28th. Citigroup reissued a “neutral” rating on shares of Zebra Technologies in a research report on Wednesday. UBS Group reaffirmed a “buy” rating on shares of Zebra Technologies in a research report on Wednesday, July 1st. BNP Paribas Exane boosted their target price on Zebra Technologies from $365.00 to $370.00 and gave the company an “outperform” rating in a research report on Wednesday, May 13th. Finally, Morgan Stanley set a $360.00 price target on Zebra Technologies in a research note on Wednesday. Eight research analysts have rated the stock with a Buy rating and five have issued a Hold rating to the company’s stock. According to MarketBeat, the stock has a consensus rating of “Moderate Buy” and a consensus price target of $358.82.

Insider Activity

In other Zebra Technologies news, insider Loizides Melissa Luff sold 500 shares of Zebra Technologies stock in a transaction dated Tuesday, May 26th. The stock was sold at an average price of $253.95, for a total transaction of $126,975.00. Following the completion of the transaction, the insider owned 3,702 shares in the company, valued at approximately $940,122.90. The trade was a 11.90% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, Director Janice M. Roberts sold 3,000 shares of the business’s stock in a transaction that occurred on Thursday, May 14th. The stock was sold at an average price of $249.54, for a total value of $748,620.00. Following the sale, the director directly owned 6,183 shares of the company’s stock, valued at $1,542,905.82. This represents a 32.67% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders own 0.91% of the company’s stock.

Key Stories Impacting Zebra Technologies

Here are the key news stories impacting Zebra Technologies this week:

• Positive Sentiment: Q2 results substantially exceeded expectations. Zebra reported $1.557 billion in sales, up 20.4% year over year, and non-GAAP diluted EPS of $6.35 versus the approximately $4.35–$4.36 analyst consensus. GAAP net income was $233 million, or $4.85 per diluted share. Zebra Technologies Announces Second Quarter 2026 Results
• Positive Sentiment: Management raised its full-year outlook. Fiscal 2026 EPS guidance is now $20.75–$21.25, well above the $17.87 consensus estimate, while revenue guidance of $6.2–$6.3 billion is above the roughly $6.1 billion consensus. Third-quarter EPS guidance of $4.70–$4.90 also exceeds the $4.38 consensus. ZBRA Q2 Earnings Beat Estimates on Sales Growth, Outlook Raised
• Positive Sentiment: The growth narrative is becoming more durable. Analysts highlighted broad-based demand, acquisitions, pricing power and opportunities in AI-enabled devices, machine vision and frontline automation. Demand reportedly exceeds available supply, potentially supporting future sales and margins. Zebra Changed Its Stripes: The $460 Stampede Is Just Beginning
• Positive Sentiment: Needham became more bullish. The firm raised its price target from $345 to $410 and upgraded Zebra to “Buy,” implying additional upside from the referenced trading level. Benzinga analyst note

Institutional Investors Weigh In On Zebra Technologies

Several institutional investors have recently bought and sold shares of ZBRA. Johnson Financial Group Inc. raised its position in Zebra Technologies by 330.3% in the 4th quarter. Johnson Financial Group Inc. now owns 142 shares of the industrial products company’s stock valued at $34,000 after buying an additional 109 shares during the last quarter. CYBER HORNET ETFs LLC bought a new stake in shares of Zebra Technologies in the 2nd quarter worth $39,000. Intesa Sanpaolo Wealth Management purchased a new stake in shares of Zebra Technologies in the fourth quarter valued at about $73,000. UMB Bank n.a. raised its holdings in shares of Zebra Technologies by 33.0% in the fourth quarter. UMB Bank n.a. now owns 306 shares of the industrial products company’s stock valued at $74,000 after purchasing an additional 76 shares during the last quarter. Finally, Meeder Asset Management Inc. bought a new position in shares of Zebra Technologies during the fourth quarter valued at about $141,000. Institutional investors own 91.03% of the company’s stock.

About Zebra Technologies

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.