HubSpot (NYSE:HUBS) Shares Gap Down Following Analyst Downgrade

HubSpot, Inc. (NYSE:HUBS) shares gapped down before the market opened on Thursday after Sanford C. Bernstein downgraded the stock from an outperform rating to a market perform rating. The stock had previously closed at $250.21, but opened at $193.19. Sanford C. Bernstein now has a $220.00 price target on the stock. HubSpot shares last traded at $200.7540, with a volume of 1,692,027 shares traded.

HUBS has been the subject of several other reports. Zacks Research raised shares of HubSpot from a “hold” rating to a “strong-buy” rating in a report on Monday, July 13th. Canaccord Genuity Group set a $335.00 price target on shares of HubSpot in a report on Friday, May 8th. Morgan Stanley dropped their price target on shares of HubSpot from $405.00 to $350.00 and set an “overweight” rating on the stock in a research report on Friday, May 8th. Oppenheimer lowered shares of HubSpot from an “outperform” rating to a “market perform” rating in a research note on Thursday. Finally, UBS Group set a $287.00 target price on HubSpot in a research report on Thursday. One investment analyst has rated the stock with a Strong Buy rating, eighteen have issued a Buy rating, eleven have issued a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $290.10.

Insider Buying and Selling

In other news, CTO Dharmesh Shah acquired 10,000 shares of the business’s stock in a transaction that occurred on Tuesday, May 12th. The stock was purchased at an average cost of $181.37 per share, for a total transaction of $1,813,700.00. Following the completion of the transaction, the chief technology officer owned 1,295,400 shares in the company, valued at approximately $234,946,698. This trade represents a 0.78% increase in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at this link. Also, Director Brian Halligan sold 8,500 shares of the business’s stock in a transaction dated Tuesday, July 21st. The shares were sold at an average price of $221.09, for a total transaction of $1,879,265.00. Following the completion of the transaction, the director owned 85,000 shares in the company, valued at $18,792,650. The trade was a 9.09% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last 90 days, insiders acquired 14,063 shares of company stock valued at $2,585,781 and sold 25,500 shares valued at $5,316,835. 3.70% of the stock is currently owned by insiders.

HubSpot News Roundup

Here are the key news stories impacting HubSpot this week:

• Positive Sentiment: HubSpot reported second-quarter revenue of $911.7 million, up approximately 20% year over year and ahead of the $898.3 million consensus estimate. Adjusted earnings of $3.26 per share also exceeded expectations of $3.02 and rose from $2.19 a year earlier. HubSpot Reports Q2 2026 Results
• Positive Sentiment: Management’s third-quarter EPS outlook of $3.25–$3.27 and full-year EPS guidance of $13.23–$13.31 are above Wall Street expectations, indicating continued margin and earnings-per-share strength. HubSpot Q2 Earnings and Revenues Beat Estimates
• Positive Sentiment: HubSpot outlined an expected 2%–3% expansion in non-GAAP operating margins in 2027, which could support profitability even as customer additions moderate. HubSpot Margin Expansion Outlook

Institutional Trading of HubSpot

Several institutional investors have recently made changes to their positions in the company. Empowered Funds LLC raised its position in HubSpot by 88.5% in the first quarter. Empowered Funds LLC now owns 1,570 shares of the software maker’s stock valued at $897,000 after purchasing an additional 737 shares during the period. NewEdge Advisors LLC increased its position in shares of HubSpot by 12.1% during the second quarter. NewEdge Advisors LLC now owns 4,788 shares of the software maker’s stock valued at $2,665,000 after acquiring an additional 516 shares during the last quarter. Treasurer of the State of North Carolina raised its stake in shares of HubSpot by 4.7% in the 2nd quarter. Treasurer of the State of North Carolina now owns 23,754 shares of the software maker’s stock valued at $13,222,000 after acquiring an additional 1,077 shares during the period. Osterweis Capital Management Inc. acquired a new position in shares of HubSpot in the 2nd quarter worth approximately $34,000. Finally, Alliancebernstein L.P. lifted its holdings in shares of HubSpot by 35.0% in the 2nd quarter. Alliancebernstein L.P. now owns 376,076 shares of the software maker’s stock worth $209,335,000 after acquiring an additional 97,469 shares during the last quarter. Hedge funds and other institutional investors own 90.39% of the company’s stock.

HubSpot Stock Performance

The stock has a market cap of $10.36 billion, a PE ratio of 105.53, a PEG ratio of 2.72 and a beta of 1.19. The stock’s 50-day moving average is $206.87 and its two-hundred day moving average is $230.28.

HubSpot (NYSE:HUBS) last announced its earnings results on Wednesday, August 5th. The software maker reported $3.26 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.02 by $0.24. HubSpot had a return on equity of 5.66% and a net margin of 3.04%.The company had revenue of $911.74 million for the quarter, compared to analyst estimates of $898.31 million. During the same quarter in the previous year, the company earned $2.19 earnings per share. The firm’s quarterly revenue was up 19.8% compared to the same quarter last year. HubSpot has set its FY 2026 guidance at 13.230-13.310 EPS and its Q3 2026 guidance at 3.250-3.270 EPS. Analysts forecast that HubSpot, Inc. will post 4.39 EPS for the current year.

About HubSpot

HubSpot, Inc is a software company that develops a cloud-based customer relationship management (CRM) platform designed to help organizations attract, engage and delight customers. Its primary business activities center on providing integrated marketing, sales and customer service tools that support inbound marketing strategies, content management, lead nurturing, sales automation and customer support workflows.

The company’s product suite is organized around modular “hubs” built on a central CRM: Marketing Hub, Sales Hub, Service Hub, CMS Hub and Operations Hub.