Brokerages Set Zebra Technologies Corporation (NASDAQ:ZBRA) PT at $381.00

Shares of Zebra Technologies Corporation (NASDAQ:ZBRA) have earned a consensus rating of “Moderate Buy” from the thirteen analysts that are presently covering the stock, Marketbeat reports. Four equities research analysts have rated the stock with a hold rating and nine have assigned a buy rating to the company. The average 1-year target price among analysts that have issued a report on the stock in the last year is $381.00.

A number of research analysts have commented on the company. Needham & Company LLC increased their price objective on Zebra Technologies from $345.00 to $410.00 and gave the company a “buy” rating in a research report on Wednesday, August 5th. Citigroup upped their price target on Zebra Technologies from $306.00 to $396.00 and gave the company a “neutral” rating in a research note on Wednesday. TD Cowen raised their price target on Zebra Technologies from $400.00 to $450.00 and gave the company a “buy” rating in a report on Wednesday, August 5th. Wall Street Zen upgraded Zebra Technologies from a “hold” rating to a “buy” rating in a research report on Sunday, June 28th. Finally, Robert W. Baird boosted their price objective on Zebra Technologies from $300.00 to $310.00 and gave the stock an “outperform” rating in a report on Wednesday, May 13th.

Zebra Technologies Stock Performance

NASDAQ ZBRA opened at $376.49 on Friday. The stock has a market cap of $17.93 billion, a P/E ratio of 34.45 and a beta of 1.59. The company’s 50-day simple moving average is $264.92 and its 200 day simple moving average is $243.31. Zebra Technologies has a twelve month low of $199.05 and a twelve month high of $383.63. The company has a quick ratio of 0.33, a current ratio of 0.52 and a debt-to-equity ratio of 0.14.

Zebra Technologies (NASDAQ:ZBRA) last posted its earnings results on Tuesday, August 4th. The industrial products company reported $6.35 earnings per share for the quarter, topping the consensus estimate of $4.36 by $1.99. The business had revenue of $1.56 billion for the quarter, compared to analyst estimates of $1.50 billion. Zebra Technologies had a net margin of 9.22% and a return on equity of 22.29%. The firm’s quarterly revenue was up 20.4% compared to the same quarter last year. During the same quarter in the prior year, the firm earned $3.61 EPS. Zebra Technologies has set its Q3 2026 guidance at 4.700-4.900 EPS and its FY 2026 guidance at 20.750-21.250 EPS. As a group, research analysts forecast that Zebra Technologies will post 15.62 earnings per share for the current fiscal year.

Insider Buying and Selling

In related news, Director Janice M. Roberts sold 3,000 shares of the business’s stock in a transaction that occurred on Thursday, May 14th. The shares were sold at an average price of $249.54, for a total transaction of $748,620.00. Following the completion of the sale, the director directly owned 6,183 shares of the company’s stock, valued at $1,542,905.82. The trade was a 32.67% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which is available at this link. Also, insider Loizides Melissa Luff sold 500 shares of the stock in a transaction that occurred on Tuesday, May 26th. The shares were sold at an average price of $253.95, for a total transaction of $126,975.00. Following the completion of the transaction, the insider owned 3,702 shares in the company, valued at $940,122.90. This represents a 11.90% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders own 0.91% of the company’s stock.

Institutional Investors Weigh In On Zebra Technologies

Large investors have recently bought and sold shares of the company. Garner Asset Management Corp acquired a new stake in shares of Zebra Technologies during the fourth quarter worth $30,000. Johnson Financial Group Inc. increased its holdings in Zebra Technologies by 330.3% during the 4th quarter. Johnson Financial Group Inc. now owns 142 shares of the industrial products company’s stock worth $34,000 after purchasing an additional 109 shares in the last quarter. SBI Securities Co. Ltd. raised its stake in shares of Zebra Technologies by 164.8% in the 4th quarter. SBI Securities Co. Ltd. now owns 143 shares of the industrial products company’s stock valued at $35,000 after purchasing an additional 89 shares during the period. CYBER HORNET ETFs LLC acquired a new stake in shares of Zebra Technologies in the 2nd quarter valued at about $39,000. Finally, NBC Securities Inc. bought a new stake in shares of Zebra Technologies in the fourth quarter valued at about $57,000. Institutional investors own 91.03% of the company’s stock.

Zebra Technologies Company Profile

Zebra Technologies Corporation is a global technology company specializing in marking, tracking and computer printing solutions. The company produces a wide range of hardware and software products designed to enable real-time visibility of assets, inventory and personnel across diverse industries. Its offerings help businesses automate data capture and streamline operations in environments such as retail, healthcare, manufacturing, transportation and logistics.

The company’s product portfolio includes barcode and RFID printers, mobile computing devices, barcode scanners, RFID readers and related supplies such as labels and tags.