Analyzing TOD’S (OTCMKTS:TDPAY) & Under Armour (NYSE:UA)

TOD’S (OTCMKTS:TDPAY) and Under Armour (NYSE:UA) are both consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, earnings, dividends, profitability, risk, institutional ownership and analyst recommendations.

Institutional and Insider Ownership

1.8% of TOD’S shares are owned by institutional investors. Comparatively, 36.3% of Under Armour shares are owned by institutional investors. 15.6% of Under Armour shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Analyst Ratings

This is a breakdown of current ratings and price targets for TOD’S and Under Armour, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TOD’S	0	0	0	0	0.00
Under Armour	2	1	0	0	1.33

Under Armour has a consensus target price of $5.50, indicating a potential upside of 5.55%. Given Under Armour’s stronger consensus rating and higher probable upside, analysts clearly believe Under Armour is more favorable than TOD’S.

Profitability

This table compares TOD’S and Under Armour’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
TOD’S	N/A	N/A	N/A
Under Armour	-9.99%	4.04%	1.37%

Earnings and Valuation

This table compares TOD’S and Under Armour”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TOD’S	N/A	N/A	N/A	N/A	N/A
Under Armour	$4.97 billion	0.45	-$495.64 million	($1.15)	-4.53

TOD’S has higher earnings, but lower revenue than Under Armour.

Summary

Under Armour beats TOD’S on 7 of the 8 factors compared between the two stocks.

About TOD’S

TOD'S S.p.A., together with its subsidiaries, creates, produces, and distributes shoes, leather goods and accessories, and apparel in Italy, rest of Europe, the Americas, Greater China, and internationally. It distributes its products through directly operated single-brand stores (DOS), the e-commerce channels, franchised retail outlets, and a series of selected independent multi-brand stores under the TOD'S, HOGAN, FAY, and ROGER VIVIER brands. The company was founded in 1970 and is headquartered in Sant'Elpidio a Mare, Italy.

About Under Armour

Under Armour, Inc., together with its subsidiaries, develops, markets, and distributes performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications. In addition, the company provides accessories, which include gloves, bags, headwear, and sports masks; and digital subscription, advertising, and other digital business services. It primarily offers its products under the UNDER ARMOUR, HEATGEAR, COLDGEAR, HOVR, UA, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, mono-branded Under Armour retail stores, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through a network of 439 Brand and Factory House stores, as well as through e-commerce websites. It operates in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. Under Armour, Inc. was incorporated in 1996 and is headquartered in Baltimore, Maryland.