Proficio Capital Partners LLC Makes New $437,000 Investment in Salesforce Inc. $CRM

Proficio Capital Partners LLC bought a new position in Salesforce Inc. (NYSE:CRM) in the 2nd quarter, according to the company in its most recent disclosure with the Securities and Exchange Commission (SEC). The institutional investor bought 2,788 shares of the CRM provider’s stock, valued at approximately $437,000.

Several other hedge funds have also modified their holdings of CRM. Commonwealth Retirement Investments LLC purchased a new stake in Salesforce during the 4th quarter worth $25,000. Gilpin Wealth Management LLC purchased a new position in Salesforce in the 4th quarter valued at about $26,000. Birchwood Financial Partners Inc. acquired a new stake in shares of Salesforce during the fourth quarter valued at about $28,000. Swiss RE Ltd. acquired a new stake in shares of Salesforce during the fourth quarter valued at about $28,000. Finally, Dogwood Wealth Management LLC increased its position in shares of Salesforce by 285.7% during the fourth quarter. Dogwood Wealth Management LLC now owns 108 shares of the CRM provider’s stock worth $29,000 after acquiring an additional 80 shares during the last quarter. 80.43% of the stock is currently owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

A number of brokerages recently commented on CRM. Argus increased their price target on Salesforce from $290.00 to $300.00 and gave the company a “buy” rating in a report on Monday. Weiss Ratings upgraded Salesforce from a “sell (d+)” rating to a “hold (c-)” rating in a report on Wednesday, August 12th. HSBC increased their target price on Salesforce from $350.00 to $356.00 and gave the company a “buy” rating in a research note on Friday, May 29th. HC Wainwright downgraded shares of Salesforce to a “negative” rating in a research report on Thursday, June 18th. Finally, Bank of America initiated coverage on shares of Salesforce in a research note on Monday, May 18th. They issued an “underperform” rating and a $160.00 price target for the company. Three investment analysts have rated the stock with a Strong Buy rating, twenty-seven have issued a Buy rating, fifteen have given a Hold rating and three have issued a Sell rating to the company’s stock. According to data from MarketBeat.com, Salesforce presently has a consensus rating of “Moderate Buy” and a consensus target price of $266.50.

Key Stories Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce announced a partnership with Anthropic to integrate Claude into its platform through “Claudeforce.” The offering is intended to combine Claude’s reasoning capabilities with Salesforce customer data, potentially strengthening Agentforce and supporting higher-value enterprise AI growth. Salesforce partners with Anthropic to integrate Claude AI into its ecosystem
• Positive Sentiment: Recent fiscal second-quarter results exceeded expectations, with adjusted EPS of $5.90 versus the $3.27 consensus and revenue of $11.35 billion. Salesforce also raised its outlook, while rapid adoption of Agentforce and Data 360 is reinforcing the view that AI can expand—not undermine—its software business. Is Salesforce cheap on strong Q2 results and higher guidance?
• Positive Sentiment: Analysts continue to raise their expectations: Cantor Fitzgerald lifted its target to $300 and assigned an Overweight rating, while BTIG reaffirmed Buy with a $300 target. Needham also reiterated Buy and set a more bullish $400 target. Salesforce analyst forecasts
• Positive Sentiment: BTIG said it is incrementally more confident that Salesforce’s business trends are improving, adding support to the recovery thesis following the company’s stronger quarter and raised guidance. BTIG comments on Salesforce business trends
• Neutral Sentiment: Salesforce has rallied sharply since its earnings report, with commentary highlighting a broader rebound in enterprise software and the unwinding of bearish hedge-fund positions. This improves sentiment but also leaves the stock vulnerable to profit-taking. Jim Cramer discusses the enterprise software rebound
• Negative Sentiment: Some analysts remain cautious about the pace of future earnings growth. Northland Securities raised its FY2027 EPS estimate but reduced projections for the third and fourth quarters and slightly lowered its FY2028 forecast, underscoring execution risk after the guidance increase. Salesforce raised guidance and must deliver revenue acceleration
• Negative Sentiment: Technical commentary describes CRM as overbought after its recent surge. Investors may be locking in gains while waiting for evidence that AI bookings and revenue growth can accelerate enough to justify the higher valuation. Salesforce may be overbought

Salesforce Price Performance

Shares of CRM opened at $256.93 on Thursday. Salesforce Inc. has a 52 week low of $146.32 and a 52 week high of $269.11. The company has a current ratio of 0.84, a quick ratio of 0.84 and a debt-to-equity ratio of 1.02. The firm has a market cap of $211.45 billion, a price-to-earnings ratio of 23.42, a PEG ratio of 1.20 and a beta of 1.20. The stock has a 50 day moving average of $187.58 and a 200-day moving average of $183.95.

Salesforce (NYSE:CRM) last posted its quarterly earnings results on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share (EPS) for the quarter, beating the consensus estimate of $3.27 by $2.63. Salesforce had a return on equity of 24.90% and a net margin of 21.99%.The business had revenue of $11.35 billion for the quarter, compared to analyst estimates of $11.33 billion. During the same period in the prior year, the company posted $2.91 EPS. The business’s revenue was up 10.8% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. As a group, analysts forecast that Salesforce Inc. will post 12.64 EPS for the current year.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.