Natural Alternatives International (NASDAQ:NAII – Get Free Report) and Beauty Health (NASDAQ:SKIN – Get Free Report) are both small-cap consumer staples companies, but which is the superior business? We will compare the two businesses based on the strength of their dividends, valuation, risk, analyst recommendations, institutional ownership, earnings and profitability.
Earnings and Valuation
This table compares Natural Alternatives International and Beauty Health”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Natural Alternatives International | $129.86 million | 0.10 | -$13.57 million | ($2.39) | -0.84 |
| Beauty Health | $300.80 million | 0.30 | -$9.52 million | ($0.22) | -3.14 |
Analyst Ratings
This is a breakdown of recent ratings and price targets for Natural Alternatives International and Beauty Health, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Natural Alternatives International | 1 | 0 | 0 | 0 | 1.00 |
| Beauty Health | 1 | 5 | 1 | 0 | 2.00 |
Beauty Health has a consensus price target of $1.38, indicating a potential upside of 99.28%. Given Beauty Health’s stronger consensus rating and higher probable upside, analysts clearly believe Beauty Health is more favorable than Natural Alternatives International.
Insider & Institutional Ownership
32.4% of Natural Alternatives International shares are held by institutional investors. Comparatively, 93.3% of Beauty Health shares are held by institutional investors. 20.8% of Natural Alternatives International shares are held by insiders. Comparatively, 35.5% of Beauty Health shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Profitability
This table compares Natural Alternatives International and Beauty Health’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Natural Alternatives International | -10.13% | -12.21% | -5.30% |
| Beauty Health | -9.79% | -47.83% | -5.79% |
Volatility & Risk
Natural Alternatives International has a beta of 0.36, meaning that its share price is 64% less volatile than the S&P 500. Comparatively, Beauty Health has a beta of 1, meaning that its share price has a similar volatility profile to the S&P 500.
Summary
Beauty Health beats Natural Alternatives International on 11 of the 14 factors compared between the two stocks.
About Natural Alternatives International
Natural Alternatives International, Inc. engages in formulating, manufacturing, and marketing nutritional supplements in the United States, Europe, Australia, Asia, Mexico, and Canada. The company operates in two segments, Private-Label Contract Manufacturing, and Patent and Trademark Licensing. It offers private-label contract manufacturing services to companies that market and distribute vitamins, minerals, herbal, and other nutritional supplements, as well as other health care products. The company also provides strategic partnering services, such as customized product formulation, clinical study design and support, manufacturing, marketing support, international regulatory and label law compliance, international product registration, packaging in multiple formats and labeling design, scientific research, proprietary ingredients, customer-specific nutritional product formulation, product testing and evaluation, marketing management, packaging and delivery system design, regulatory review, and international product registration assistance. In addition, it sells beta-alanine ingredient under the CarnoSyn and SR CarnoSyn names. The company manufactures products in various forms, including capsules, tablets, chewable wafers, and powders. Its private-label contract manufacturing customers include companies that market nutritional supplements through direct sales marketing channels, direct to consumer e-commerce channels, and retail stores. The company was founded in 1980 and is headquartered in Carlsbad, California.
About Beauty Health
The Beauty Health Company designs, develops, manufactures, markets, and sells aesthetic technologies and products worldwide. The company's flagship product includes HydraFacial that enhance the skin to cleanse, extract, and hydrate the skin with proprietary solutions and serums. Its products also comprise Syndeo, a Delivery System designs to connects providers to the consumer's preferences to create a more personalized experience; consumables, such as single-use tips, solutions, and serums used to provide a hydrafacial treatment; SkinStylus SteriLock Microsystem, a microneedling device used for the treatment of enhancing appearance of surgical or traumatic hypertrophic scars on the abdomen and facial acne scarring in Fitzpatrick skin types I, II, and III; and Keravive, a treatment for scalp health. The company was founded in 1997 and is headquartered in Long Beach, California.
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