Mercedes-Benz Group (OTCMKTS:MBGYY – Get Free Report) and Gogoro (NASDAQ:GGR – Get Free Report) are both consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their dividends, earnings, institutional ownership, risk, valuation, profitability and analyst recommendations.
Insider and Institutional Ownership
15.9% of Gogoro shares are held by institutional investors. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.
Analyst Recommendations
This is a summary of current recommendations and price targets for Mercedes-Benz Group and Gogoro, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Mercedes-Benz Group | 0 | 1 | 0 | 4 | 3.60 |
| Gogoro | 1 | 0 | 0 | 0 | 1.00 |
Valuation & Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Mercedes-Benz Group | $149.55 billion | 0.31 | $5.82 billion | C$1.55 | 7.75 |
| Gogoro | $281.48 million | 0.15 | -$79.97 million | ($3.16) | -0.90 |
Mercedes-Benz Group has higher revenue and earnings than Gogoro. Gogoro is trading at a lower price-to-earnings ratio than Mercedes-Benz Group, indicating that it is currently the more affordable of the two stocks.
Risk and Volatility
Mercedes-Benz Group has a beta of 0.81, meaning that its share price is 19% less volatile than the S&P 500. Comparatively, Gogoro has a beta of 0.94, meaning that its share price is 6% less volatile than the S&P 500.
Profitability
This table compares Mercedes-Benz Group and Gogoro’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Mercedes-Benz Group | 3.89% | 5.41% | 1.97% |
| Gogoro | -16.98% | -41.32% | -7.86% |
Summary
Mercedes-Benz Group beats Gogoro on 10 of the 12 factors compared between the two stocks.
About Mercedes-Benz Group
Mercedes-Benz Group AG operates as an automotive company in Germany and internationally. It operates through Mercedes-Benz Cars, Mercedes-Benz Vans, and Mercedes-Benz Mobility segments. The company develops, manufactures, and sells cars and vans under the Mercedes-Benz, Mercedes-AMG, Mercedes-Maybach, G-Class brands, as well as related spare parts and accessories. It also provides financing, leasing, car subscription and rental, fleet management, insurance brokerage, and mobility services, as well as digital services for charging and payment. The company was formerly known as Daimler AG and changed its name to Mercedes-Benz Group AG in February 2022. Mercedes-Benz Group AG was founded in 1886 and is headquartered in Stuttgart, Germany.
About Gogoro
Gogoro Inc. provides battery swapping services in Taiwan, India, and internationally. It also develops Swap and Go battery system that delivers full power to electric-powered two-wheelers. In addition, the company offers battery swapping technology in the form of hardware, software, and service, including Gogoro Smart Batteries, GoStation, Gogoro Network Software & Battery Management Systems, Smartscooter, GoReward, and related components and kits. The company was incorporated in 2011 and is based in Taipei, Taiwan.
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