Taboola.com (NASDAQ:TBLA) Shares Climb 5.6% – What’s Next?

Taboola.com Ltd. (NASDAQ:TBLA)’s share price rose 5.6% during trading on Thursday. The stock traded as high as $3.47 and last traded at $3.4750. 1,322,728 shares traded hands during trading, a decline of 44% from the average session volume of 2,381,003 shares. The stock had previously closed at $3.29.

More Taboola.com News

Here are the key news stories impacting Taboola.com this week:

• Positive Sentiment: A Taboola report says 81% of advertisers struggle to reach new audiences, highlighting a significant market need that could support demand for Taboola’s recommendation and advertising platform if the company converts that need into higher advertiser spending. Taboola report claims 81% of advertisers struggle to reach new audiences
• Neutral Sentiment: Multiple law firms are reminding investors of an October 20, 2026 deadline to seek lead-plaintiff status in a securities class action covering purchases from May 6 through August 4, 2026. These notices are primarily procedural and do not represent a court finding that Taboola violated securities laws. Rosen deadline notice
• Negative Sentiment: The lawsuit alleges Taboola misrepresented the quality and durability of its publisher relationships, including allegedly treating them as definite-lived intangible assets and claiming accelerating growth while low-quality publishers were accumulating. The complaint further alleges that Taboola later had to exit relationships aggressively and reduce guidance by $91 million. If proven, the claims could create legal costs, potential damages and reputational risk; Taboola has not been shown in these notices to have admitted wrongdoing. SueWallSt Taboola securities class-action alert

Wall Street Analysts Forecast Growth

A number of analysts recently weighed in on the stock. TD Cowen lowered their price objective on shares of Taboola.com from $6.00 to $5.00 and set a “buy” rating for the company in a research note on Monday, August 10th. Benchmark reduced their price target on shares of Taboola.com from $6.50 to $5.50 and set a “buy” rating for the company in a report on Thursday, August 6th. Rosenblatt Securities restated a “buy” rating and issued a $7.00 price target on shares of Taboola.com in a report on Thursday, August 6th. Weiss Ratings raised shares of Taboola.com from a “hold (c)” rating to a “hold (c+)” rating in a research report on Thursday, August 6th. Finally, Wall Street Zen downgraded shares of Taboola.com from a “strong-buy” rating to a “hold” rating in a research note on Saturday, August 8th. Four investment analysts have rated the stock with a Buy rating and two have assigned a Hold rating to the company’s stock. According to MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $5.75.

Taboola.com Price Performance

The stock’s 50 day simple moving average is $3.82 and its 200-day simple moving average is $4.24. The firm has a market cap of $881.16 million, a price-to-earnings ratio of 8.74 and a beta of 1.50. The company has a debt-to-equity ratio of 0.08, a quick ratio of 1.11 and a current ratio of 1.11.

Institutional Trading of Taboola.com

Institutional investors and hedge funds have recently added to or reduced their stakes in the company. State Street Corp lifted its holdings in shares of Taboola.com by 355.0% during the second quarter. State Street Corp now owns 3,944,961 shares of the company’s stock worth $19,725,000 after purchasing an additional 3,077,973 shares during the period. Globeflex Capital L P acquired a new stake in Taboola.com during the 2nd quarter valued at approximately $9,555,000. Arrowstreet Capital Limited Partnership grew its position in Taboola.com by 14.3% during the 1st quarter. Arrowstreet Capital Limited Partnership now owns 1,719,172 shares of the company’s stock worth $5,329,000 after purchasing an additional 214,758 shares during the period. Empowered Funds LLC boosted its holdings in Taboola.com by 3.9% during the first quarter. Empowered Funds LLC now owns 1,483,014 shares of the company’s stock worth $4,597,000 after buying an additional 55,536 shares in the last quarter. Finally, Lazard Asset Management LLC grew its position in Taboola.com by 5.3% during the first quarter. Lazard Asset Management LLC now owns 1,311,639 shares of the company’s stock valued at $4,066,000 after buying an additional 66,543 shares during the period. Institutional investors and hedge funds own 42.89% of the company’s stock.

About Taboola.com

Taboola.com Ltd. is a technology company that operates a digital advertising and content recommendation platform. Its software uses data and artificial intelligence to recommend articles, videos, products and other sponsored content to users across publisher websites, mobile applications and connected devices.

Taboola serves advertisers seeking audience reach and performance-based campaigns, as well as publishers looking to engage users and generate revenue from their digital properties.