Salesforce (NYSE:CRM – Get Free Report)‘s stock had its “overweight” rating reissued by stock analysts at Cantor Fitzgerald in a note issued to investors on Wednesday, Benzinga reports. They presently have a $300.00 price objective on the CRM provider’s stock. Cantor Fitzgerald‘s target price would indicate a potential upside of 24.30% from the company’s current price.
A number of other analysts have also weighed in on CRM. Royal Bank Of Canada restated a “sector perform” rating and set a $250.00 price objective on shares of Salesforce in a research note on Thursday, September 17th. Citigroup restated a “market outperform” rating on shares of Salesforce in a research note on Tuesday. Bank of America upgraded shares of Salesforce from an “underperform” rating to a “buy” rating and raised their price objective for the company from $160.00 to $285.00 in a research note on Monday, October 12th. Canaccord Genuity Group raised their price objective on shares of Salesforce from $270.00 to $300.00 and gave the company a “buy” rating in a research note on Thursday, September 17th. Finally, Morgan Stanley set a $315.00 price target on shares of Salesforce in a research note on Wednesday, September 2nd. Three investment analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, thirteen have given a Hold rating and three have assigned a Sell rating to the company’s stock. Based on data from MarketBeat, Salesforce has an average rating of “Moderate Buy” and a consensus target price of $278.40.
Check Out Our Latest Report on Salesforce
Salesforce Trading Down 0.4%
Shares of CRM opened at $241.36 on Wednesday. The stock has a market capitalization of $198.64 billion, a P/E ratio of 22.22, a PEG ratio of 1.10 and a beta of 1.26. The company has a quick ratio of 0.84, a current ratio of 0.84 and a debt-to-equity ratio of 1.02. The firm has a fifty day simple moving average of $233.29 and a two-hundred day simple moving average of $195.68. Salesforce has a twelve month low of $146.32 and a twelve month high of $269.11.
Salesforce (NYSE:CRM – Get Free Report) last posted its earnings results on Wednesday, August 26th. The CRM provider reported $5.90 EPS for the quarter, topping the consensus estimate of $3.27 by $2.63. Salesforce had a net margin of 21.99% and a return on equity of 24.90%. The firm had revenue of $11.35 billion during the quarter, compared to analysts’ expectations of $11.33 billion. During the same period last year, the company posted $2.91 EPS. The company’s quarterly revenue was up 10.8% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. On average, research analysts anticipate that Salesforce will post 12.82 EPS for the current year.
Insider Buying and Selling
In related news, Director David Blair Kirk bought 4,176 shares of the company’s stock in a transaction that occurred on Friday, September 18th. The stock was purchased at an average price of $239.33 per share, for a total transaction of $999,442.08. Following the completion of the transaction, the director owned 18,748 shares in the company, valued at $4,486,958.84. The trade was a 28.66% increase in their ownership of the stock. The acquisition was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, Director Craig Conway sold 4,500 shares of the company’s stock in a transaction on Friday, September 4th. The stock was sold at an average price of $260.61, for a total transaction of $1,172,745.00. Following the transaction, the director owned 5,437 shares of the company’s stock, valued at approximately $1,416,936.57. This represents a 45.29% decrease in their position. The SEC filing for this sale provides additional information. Corporate insiders own 3.50% of the company’s stock.
Institutional Inflows and Outflows
Institutional investors and hedge funds have recently bought and sold shares of the company. BlackRock Inc. acquired a new stake in Salesforce during the 2nd quarter worth $11,396,844,000. Bank of America Corp DE bought a new stake in shares of Salesforce in the second quarter valued at approximately $1,914,086,000. Arrowstreet Capital Limited Partnership lifted its stake in Salesforce by 130.2% during the first quarter. Arrowstreet Capital Limited Partnership now owns 12,659,217 shares of the CRM provider’s stock worth $2,363,096,000 after purchasing an additional 7,160,302 shares during the last quarter. Legal & General Group Plc acquired a new position in shares of Salesforce during the second quarter worth $927,332,000. Finally, Bank of New York Mellon Corp acquired a new position in shares of Salesforce during the second quarter worth $844,928,000. 80.43% of the stock is owned by hedge funds and other institutional investors.
Key Stories Impacting Salesforce
Here are the key news stories impacting Salesforce this week:
- Positive Sentiment: Salesforce agreed to acquire customer-engagement platform Braze for approximately $5.66 billion, or $47.50 per share. Braze’s real-time processing of customer behavior could strengthen Salesforce Marketing Cloud and provide data infrastructure for its Agentforce AI platform. Salesforce Announces Braze Acquisition
- Positive Sentiment: Analysts see potential upside from the transaction. Jefferies said the deal could improve Salesforce’s marketing capabilities and encourage broader software consolidation, while Cantor Fitzgerald reaffirmed its overweight rating with a $300 price target. Jefferies on Salesforce’s Braze Deal
- Positive Sentiment: The acquisition supports Salesforce’s broader AI strategy by adding live consumer-event data to its CRM ecosystem. Analysts remain constructive on the company’s ability to benefit from continued enterprise AI spending.
- Neutral Sentiment: Third-party developer Navatar announced bidirectional connectivity between Claude and Salesforce through Model Context Protocol, allowing private-equity and M&A users to move research and CRM information between the platforms. The announcement demonstrates expanding Salesforce ecosystem usage but is unlikely to materially affect near-term financial results. Navatar Connects Claude and Salesforce
- Negative Sentiment: Investors initially viewed the Braze purchase cautiously because Salesforce is paying a substantial premium—about 58% above Braze’s prior closing price—for a company that has reported losses. The transaction also creates near-term cash-allocation concerns.
- Negative Sentiment: Integration and regulatory risks could delay the expected benefits. Combining data architectures, sales teams and products may pressure margins, while the anticipated fiscal 2028 closing leaves a lengthy period for antitrust review and execution uncertainty. CNBC on Salesforce’s Braze Acquisition
Salesforce Company Profile
Salesforce, Inc (NYSE: CRM) is a global enterprise software company that provides cloud-based customer relationship management (CRM) technology. Its platform helps organizations manage sales, customer service, marketing, commerce, data, analytics and interactions with customers across digital and traditional channels.
The company’s products include Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud and Data Cloud. Salesforce also offers Tableau for data visualization and analytics, MuleSoft for application integration, and Slack for workplace collaboration.
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