Head to Head Comparison: Crown Crafts (NASDAQ:CRWS) versus Champion Homes (NYSE:SKY)

Crown Crafts (NASDAQ:CRWS) and Champion Homes (NYSE:SKY) are both consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, risk, valuation and earnings.

Risk and Volatility

Crown Crafts has a beta of 0.67, meaning that its stock price is 33% less volatile than the S&P 500. Comparatively, Champion Homes has a beta of 1.02, meaning that its stock price is 2% more volatile than the S&P 500.

Analyst Ratings

This is a breakdown of recent recommendations and price targets for Crown Crafts and Champion Homes, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Crown Crafts	1	0	0	0	1.00
Champion Homes	0	3	5	1	2.78

Champion Homes has a consensus price target of $102.75, indicating a potential upside of 28.32%. Given Champion Homes’ stronger consensus rating and higher probable upside, analysts plainly believe Champion Homes is more favorable than Crown Crafts.

Profitability

This table compares Crown Crafts and Champion Homes’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Crown Crafts	N/A	N/A	N/A
Champion Homes	N/A	N/A	N/A

Insider and Institutional Ownership

30.2% of Crown Crafts shares are owned by institutional investors. 12.3% of Crown Crafts shares are owned by company insiders. Comparatively, 0.6% of Champion Homes shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Earnings and Valuation

This table compares Crown Crafts and Champion Homes”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Crown Crafts	$83.55 million	0.31	$5.06 million	$0.47	5.19
Champion Homes	$2.67 billion	1.63	$186.18 million	$3.43	23.34

Champion Homes has higher revenue and earnings than Crown Crafts. Crown Crafts is trading at a lower price-to-earnings ratio than Champion Homes, indicating that it is currently the more affordable of the two stocks.

Summary

Champion Homes beats Crown Crafts on 10 of the 12 factors compared between the two stocks.

About Crown Crafts

Crown Crafts, Inc., through its subsidiaries, operates in the consumer products industry in the United States and internationally. It provides infant, toddler, and juvenile products, including infant and toddler beddings; blankets and swaddle blankets; dolls and plush toys; nursery and toddler accessories; room décors; reusable and disposable bibs; burp cloths; hooded bath towels and washcloths; reusable and disposable placemats, and floor mats; disposable toilet seat covers and changing mats; developmental toys; feeding and care goods; and other infant, toddler, and juvenile soft goods. The company sells its products primarily to mass merchants, large chain stores, mid-tier retailers, juvenile specialty stores, value channel stores, grocery and drug stores, restaurants, internet accounts, wholesale clubs and internet-based retailers through a network of sales force and independent commissioned sales representatives. Crown Crafts, Inc. was incorporated in 1957 and is headquartered in Gonzales, Louisiana.

About Champion Homes

Skyline Champion Corporation produces and sells factory-built housing in North America. The company offers manufactured and modular homes, park models RVs, accessory dwelling units, and modular buildings for the multi-family and hospitality sectors. It builds homes under the Skyline Homes, Champion Home Builders, Genesis Homes, Athens Park Models, Dutch Housing, Atlantic Homes, Excel Homes, Homes of Merit, New Era, Redman Homes, ScotBilt Homes, Shore Park, Silvercrest, and Titan Homes brands in the United States; and Moduline and SRI Homes brand names in western Canada. The company also provides construction services to install and set-up factory-built homes; operates a factory-direct manufactured home retail business under the Titan Factory Direct and Champion Homes Center brand names with 31 sales centers in the United States; and engages in the transportation of manufactured homes and recreational vehicles. The company was founded in 2010 and is headquartered in Troy, Michigan.