Wayfair Inc. $W Stake Trimmed by ProShare Advisors LLC

ProShare Advisors LLC cut its stake in Wayfair Inc. (NYSE:W) by 45.6% in the 3rd quarter, according to its most recent filing with the Securities and Exchange Commission. The institutional investor owned 21,517 shares of the company’s stock after selling 18,064 shares during the quarter. ProShare Advisors LLC’s holdings in Wayfair were worth $2,207,000 at the end of the most recent quarter.

A number of other institutional investors have also added to or reduced their stakes in the company. Fortitude Family Office LLC raised its holdings in Wayfair by 144.7% in the third quarter. Fortitude Family Office LLC now owns 460 shares of the company’s stock worth $47,000 after buying an additional 272 shares during the last quarter. Reyes Financial Architecture Inc. purchased a new position in shares of Wayfair in the third quarter worth $82,000. IFP Advisors Inc lifted its stake in Wayfair by 79.2% during the 2nd quarter. IFP Advisors Inc now owns 810 shares of the company’s stock valued at $75,000 after acquiring an additional 358 shares during the period. Polaris Financial Partners bought a new position in Wayfair during the third quarter valued at approximately $113,000. Finally, ABS Direct Equity Fund LLC bought a new position in shares of Wayfair during the 1st quarter valued at $83,000. Institutional investors own 89.67% of the company’s stock.

Wayfair News Summary

Here are the key news stories impacting Wayfair this week:

• Positive Sentiment: Wayfair’s third-quarter results beat estimates: earnings were $0.93 per share versus $0.80 expected, and revenue was $3.42 billion versus $3.38 billion expected. U.S. sales grew 11.4%, with improved advertising leverage and market-share gains contributing to the performance. Wayfair Q3 Earnings Beat on U.S. Growth and Ad Cost Leverage
• Positive Sentiment: Analysts raised targets following the results. Notable moves included UBS to $165 with a Buy rating, Needham to $145 with a Buy rating, and Wells Fargo to $140 with an Overweight rating; Deutsche Bank lifted its target to $140 but maintained Hold. Wayfair analyst coverage
• Neutral Sentiment: CTO Fiona Tan sold 15,000 shares across November 4–5 for about $1.86 million. The sales were made under a pre-arranged Rule 10b5-1 plan, and she retained 181,698 shares, making the transactions a less direct indicator of her near-term view of the stock. SEC Form 4 filing
• Negative Sentiment: Management expects higher holiday advertising spending in the fourth quarter. Although Wayfair forecast high-single-digit revenue growth and a 6%–7% adjusted EBITDA margin, increased marketing costs could weigh on near-term profitability. Wayfair forecasts Q4 growth and adjusted EBITDA margin

Wayfair Trading Down 1.1%

NYSE W traded down $1.30 on Friday, hitting $112.08. 1,644,054 shares of the company’s stock traded hands, compared to its average volume of 2,011,016. Wayfair Inc. has a 1-year low of $55.60 and a 1-year high of $127.99. The firm has a market capitalization of $14.79 billion, a PE ratio of -89.67, a P/E/G ratio of 4.07 and a beta of 3.10. The firm’s 50-day moving average price is $105.88 and its two-hundred day moving average price is $89.19.

Wayfair (NYSE:W) last announced its earnings results on Wednesday, November 4th. The company reported $0.93 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.80 by $0.13. The business had revenue of $3.42 billion for the quarter, compared to analyst estimates of $3.38 billion. Wayfair had a negative net margin of 2.49% and a negative return on equity of 3.40%. The company’s revenue for the quarter was up 9.7% compared to the same quarter last year. During the same quarter last year, the business earned $0.70 earnings per share. On average, research analysts anticipate that Wayfair Inc. will post 0.97 earnings per share for the current fiscal year.

Analysts Set New Price Targets

W has been the subject of several analyst reports. UBS Group increased their target price on shares of Wayfair from $156.00 to $165.00 and gave the stock a “buy” rating in a report on Thursday. Wells Fargo & Company raised their price target on Wayfair from $130.00 to $140.00 and gave the company an “overweight” rating in a report on Thursday. Guggenheim lifted their price objective on Wayfair from $100.00 to $135.00 and gave the stock a “buy” rating in a research note on Wednesday, August 5th. Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Wayfair in a report on Monday, September 14th. Finally, Evercore reissued an “outperform” rating and issued a $130.00 price objective on shares of Wayfair in a research note on Wednesday, August 5th. Three investment analysts have rated the stock with a Strong Buy rating, fifteen have assigned a Buy rating, twelve have assigned a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus target price of $128.57.

Insiders Place Their Bets

In related news, CTO Fiona Tan sold 7,000 shares of the firm’s stock in a transaction dated Thursday, November 5th. The stock was sold at an average price of $122.73, for a total transaction of $859,110.00. Following the completion of the transaction, the chief technology officer directly owned 181,698 shares in the company, valued at $22,299,795.54. This trade represents a 3.71% decrease in their position. The sale was disclosed in a legal filing with the SEC, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Jon Blotner sold 500 shares of Wayfair stock in a transaction on Thursday, October 29th. The shares were sold at an average price of $120.00, for a total value of $60,000.00. Following the completion of the transaction, the insider owned 115,385 shares of the company’s stock, valued at approximately $13,846,200. This trade represents a 0.43% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 692,070 shares of company stock worth $74,096,044 over the last ninety days. Company insiders own 18.44% of the company’s stock.

Wayfair Profile

Wayfair Inc is an e-commerce company that sells furniture, home furnishings and related products through digital platforms. Its selection includes furniture, décor, lighting, rugs, mattresses, kitchen and dining products, housewares, home improvement items, outdoor furnishings and other goods for residential and commercial spaces.

The company operates a portfolio of online brands and retail websites, including Wayfair, Joss & Main, AllModern, Birch Lane and Perigold. These brands are designed to serve different customer preferences, price points and areas of the home-furnishings market.