Brokerages Set Harley-Davidson, Inc. (NYSE:HOG) PT at $34.57

Shares of Harley-Davidson, Inc. (NYSE:HOG) have been assigned a consensus rating of “Hold” from the eight research firms that are covering the stock, MarketBeat Ratings reports. Five equities research analysts have rated the stock with a hold recommendation and three have issued a buy recommendation on the company. The average twelve-month target price among brokers that have issued ratings on the stock in the last year is $33.57.

Several research analysts recently issued reports on the stock. Morgan Stanley reduced their target price on shares of Harley-Davidson from $33.00 to $31.00 and set an “equal weight” rating for the company in a report on Thursday, February 6th. DA Davidson reduced their target price on shares of Harley-Davidson from $39.00 to $31.00 and set a “buy” rating for the company in a report on Tuesday, February 4th. Robert W. Baird reduced their target price on shares of Harley-Davidson from $40.00 to $36.00 and set a “neutral” rating for the company in a report on Tuesday, December 31st. Citigroup reduced their target price on shares of Harley-Davidson from $31.00 to $29.00 and set a “neutral” rating for the company in a report on Thursday, February 6th. Finally, StockNews.com raised shares of Harley-Davidson from a “sell” rating to a “hold” rating in a report on Wednesday, November 27th.

Harley-Davidson Trading Down 0.9 %

NYSE:HOG opened at $26.32 on Thursday. Harley-Davidson has a 12 month low of $25.25 and a 12 month high of $44.16. The firm has a fifty day simple moving average of $28.20 and a 200-day simple moving average of $32.62. The company has a current ratio of 1.40, a quick ratio of 1.19 and a debt-to-equity ratio of 1.41. The company has a market capitalization of $3.35 billion, a P/E ratio of 7.90, a PEG ratio of 0.38 and a beta of 1.46.

Harley-Davidson (NYSE:HOG) last issued its earnings results on Wednesday, February 5th. The company reported ($0.93) earnings per share (EPS) for the quarter, missing the consensus estimate of ($0.65) by ($0.28). Harley-Davidson had a return on equity of 13.64% and a net margin of 9.25%. During the same quarter in the previous year, the firm posted $0.18 EPS. On average, equities research analysts anticipate that Harley-Davidson will post 3.44 earnings per share for the current year.

Harley-Davidson Increases Dividend

The company also recently disclosed a quarterly dividend, which will be paid on Friday, March 14th. Shareholders of record on Friday, February 28th will be issued a $0.18 dividend. This is a boost from Harley-Davidson’s previous quarterly dividend of $0.17. The ex-dividend date is Friday, February 28th. This represents a $0.72 dividend on an annualized basis and a yield of 2.74%. Harley-Davidson’s payout ratio is presently 21.62%.

Insider Buying and Selling at Harley-Davidson

In other news, insider Luke Christopher Mansfield sold 3,400 shares of the business’s stock in a transaction dated Thursday, February 13th. The shares were sold at an average price of $25.96, for a total transaction of $88,264.00. Following the completion of the sale, the insider now owns 23,555 shares of the company’s stock, valued at $611,487.80. The trade was a 12.61 % decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. 0.87% of the stock is owned by corporate insiders.

Institutional Trading of Harley-Davidson

A number of institutional investors and hedge funds have recently modified their holdings of the stock. Brickwood Asset Management LLP purchased a new stake in shares of Harley-Davidson during the fourth quarter worth about $27,783,000. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC increased its stake in shares of Harley-Davidson by 61.6% during the fourth quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC now owns 630,990 shares of the company’s stock worth $19,012,000 after purchasing an additional 240,411 shares in the last quarter. Tidal Investments LLC increased its stake in shares of Harley-Davidson by 40.7% during the fourth quarter. Tidal Investments LLC now owns 17,493 shares of the company’s stock worth $527,000 after purchasing an additional 5,059 shares in the last quarter. Sherbrooke Park Advisers LLC purchased a new stake in shares of Harley-Davidson during the fourth quarter worth about $783,000. Finally, Redwood Investment Management LLC purchased a new stake in shares of Harley-Davidson during the fourth quarter worth about $3,686,000. Hedge funds and other institutional investors own 85.10% of the company’s stock.

About Harley-Davidson

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.