PNC Financial Services Group Inc. Boosts Position in Salesforce Inc. $CRM

PNC Financial Services Group Inc. lifted its holdings in Salesforce Inc. (NYSE:CRM) by 2.4% during the second quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The firm owned 269,956 shares of the CRM provider’s stock after acquiring an additional 6,455 shares during the quarter. PNC Financial Services Group Inc.’s holdings in Salesforce were worth $73,614,000 as of its most recent SEC filing.

A number of other institutional investors have also modified their holdings of CRM. Painted Porch Advisors LLC boosted its position in Salesforce by 260.0% in the 2nd quarter. Painted Porch Advisors LLC now owns 90 shares of the CRM provider’s stock worth $25,000 after purchasing an additional 65 shares in the last quarter. Capital A Wealth Management LLC lifted its stake in shares of Salesforce by 450.0% in the 1st quarter. Capital A Wealth Management LLC now owns 110 shares of the CRM provider’s stock valued at $30,000 after purchasing an additional 90 shares during the period. CBIZ Investment Advisory Services LLC boosted its holdings in Salesforce by 314.8% during the first quarter. CBIZ Investment Advisory Services LLC now owns 112 shares of the CRM provider’s stock worth $30,000 after buying an additional 85 shares in the last quarter. Christopher J. Hasenberg Inc grew its position in Salesforce by 383.3% during the second quarter. Christopher J. Hasenberg Inc now owns 116 shares of the CRM provider’s stock valued at $32,000 after buying an additional 92 shares during the period. Finally, Maseco LLP purchased a new position in Salesforce in the second quarter valued at $34,000. Hedge funds and other institutional investors own 80.43% of the company’s stock.

Insider Buying and Selling

In other news, Director David Blair Kirk bought 3,400 shares of the stock in a transaction that occurred on Tuesday, September 9th. The stock was purchased at an average price of $254.66 per share, for a total transaction of $865,844.00. Following the completion of the purchase, the director owned 3,824 shares in the company, valued at approximately $973,819.84. This trade represents a 801.89% increase in their position. The purchase was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this hyperlink. Also, CEO Marc Benioff sold 2,250 shares of the business’s stock in a transaction that occurred on Monday, September 8th. The stock was sold at an average price of $251.12, for a total transaction of $565,020.00. Following the sale, the chief executive officer owned 11,911,571 shares of the company’s stock, valued at $2,991,233,709.52. This represents a 0.02% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 69,872 shares of company stock valued at $17,257,913 in the last quarter. 3.00% of the stock is owned by insiders.

Salesforce Stock Up 0.6%

Shares of CRM opened at $245.93 on Thursday. Salesforce Inc. has a 52-week low of $226.48 and a 52-week high of $369.00. The company has a quick ratio of 1.12, a current ratio of 1.12 and a debt-to-equity ratio of 0.14. The stock has a fifty day simple moving average of $246.72 and a two-hundred day simple moving average of $257.90. The company has a market capitalization of $234.12 billion, a PE ratio of 35.75, a price-to-earnings-growth ratio of 2.11 and a beta of 1.19.

Salesforce (NYSE:CRM) last posted its earnings results on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share (EPS) for the quarter, topping the consensus estimate of $2.78 by $0.13. The company had revenue of $10.24 billion during the quarter, compared to analysts’ expectations of $10.14 billion. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The firm’s quarterly revenue was up 9.8% compared to the same quarter last year. During the same quarter last year, the firm earned $2.56 earnings per share. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. As a group, equities analysts forecast that Salesforce Inc. will post 7.46 EPS for the current year.

Salesforce Announces Dividend

The business also recently announced a quarterly dividend, which was paid on Thursday, October 9th. Investors of record on Wednesday, September 17th were issued a $0.416 dividend. The ex-dividend date was Wednesday, September 17th. This represents a $1.66 dividend on an annualized basis and a yield of 0.7%. Salesforce’s dividend payout ratio (DPR) is 24.13%.

Analyst Upgrades and Downgrades

Several brokerages recently weighed in on CRM. KeyCorp cut their price target on Salesforce from $440.00 to $400.00 and set an “overweight” rating for the company in a research note on Thursday, September 4th. Needham & Company LLC restated a “buy” rating and issued a $400.00 price objective on shares of Salesforce in a research report on Thursday, October 16th. Macquarie reissued a “neutral” rating and issued a $250.00 price target on shares of Salesforce in a research note on Thursday, October 16th. Wall Street Zen downgraded shares of Salesforce from a “buy” rating to a “hold” rating in a report on Saturday, November 8th. Finally, Wedbush reissued an “outperform” rating and set a $375.00 target price on shares of Salesforce in a research note on Thursday, October 16th. Twenty-five equities research analysts have rated the stock with a Buy rating, thirteen have given a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, the company has an average rating of “Moderate Buy” and an average price target of $325.23.

About Salesforce

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.