Banzai International (NASDAQ:BNZI – Get Free Report) is one of 45 publicly-traded companies in the “ADVERTISING/MKTG SVCS” industry, but how does it weigh in compared to its competitors? We will compare Banzai International to similar companies based on the strength of its profitability, dividends, risk, institutional ownership, earnings, valuation and analyst recommendations.
Insider and Institutional Ownership
96.8% of Banzai International shares are owned by institutional investors. Comparatively, 44.5% of shares of all “ADVERTISING/MKTG SVCS” companies are owned by institutional investors. 11.1% of Banzai International shares are owned by company insiders. Comparatively, 14.7% of shares of all “ADVERTISING/MKTG SVCS” companies are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Profitability
This table compares Banzai International and its competitors’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Banzai International | -307.55% | N/A | -77.59% |
| Banzai International Competitors | -80.54% | -32.33% | -15.89% |
Analyst Recommendations
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Banzai International | 1 | 0 | 1 | 0 | 2.00 |
| Banzai International Competitors | 442 | 1105 | 986 | 24 | 2.23 |
Banzai International currently has a consensus price target of $260.00, indicating a potential upside of 17,708.22%. As a group, “ADVERTISING/MKTG SVCS” companies have a potential upside of 51.38%. Given Banzai International’s higher probable upside, equities research analysts clearly believe Banzai International is more favorable than its competitors.
Risk and Volatility
Banzai International has a beta of -0.61, meaning that its stock price is 161% less volatile than the S&P 500. Comparatively, Banzai International’s competitors have a beta of 2.36, meaning that their average stock price is 136% more volatile than the S&P 500.
Earnings & Valuation
This table compares Banzai International and its competitors gross revenue, earnings per share and valuation.
| Gross Revenue | Net Income | Price/Earnings Ratio | |
| Banzai International | $4.53 million | -$31.51 million | -0.15 |
| Banzai International Competitors | $2.09 billion | $125.38 million | -4.37 |
Banzai International’s competitors have higher revenue and earnings than Banzai International. Banzai International is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.
Summary
Banzai International competitors beat Banzai International on 8 of the 13 factors compared.
About Banzai International
Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. Its products include Demio, a browser-based webinar platform with data and marketing features designed to help businesses engage with their audience through live events and on-demand, interactive video content; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; and Reach, a SaaS and managed service to increase registration and attendance of marketing events. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.
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