NIKE (NYSE:NKE) Stock Rating Lowered by Wall Street Zen

NIKE (NYSE:NKE) was downgraded by analysts at Wall Street Zen from a “hold” rating to a “sell” rating in a report issued on Saturday.

NKE has been the topic of several other reports. Daiwa Securities Group lowered their price target on NIKE from $75.00 to $61.00 in a report on Tuesday, December 23rd. Royal Bank Of Canada reaffirmed a “buy” rating on shares of NIKE in a report on Wednesday, April 1st. Telsey Advisory Group decreased their target price on NIKE from $65.00 to $55.00 and set a “market perform” rating on the stock in a report on Wednesday, April 1st. Jefferies Financial Group decreased their target price on NIKE from $110.00 to $90.00 and set a “buy” rating on the stock in a report on Wednesday, April 1st. Finally, Deutsche Bank Aktiengesellschaft decreased their target price on NIKE from $54.00 to $51.00 and set a “hold” rating on the stock in a report on Wednesday, April 1st. Seventeen research analysts have rated the stock with a Buy rating, seventeen have assigned a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat.com, the stock presently has an average rating of “Hold” and an average target price of $62.34.

NIKE Price Performance

NYSE NKE opened at $46.07 on Friday. The business’s fifty day moving average price is $54.66 and its 200-day moving average price is $61.17. The stock has a market capitalization of $68.22 billion, a price-to-earnings ratio of 30.51, a PEG ratio of 2.43 and a beta of 1.31. The company has a debt-to-equity ratio of 0.50, a current ratio of 2.14 and a quick ratio of 1.45. NIKE has a 1-year low of $42.09 and a 1-year high of $80.17.

NIKE (NYSE:NKE) last released its quarterly earnings results on Tuesday, March 31st. The footwear maker reported $0.35 earnings per share for the quarter, beating the consensus estimate of $0.29 by $0.06. The firm had revenue of $11.28 billion for the quarter, compared to analysts’ expectations of $11.23 billion. NIKE had a return on equity of 16.41% and a net margin of 4.84%.The company’s revenue was up .1% compared to the same quarter last year. During the same period in the prior year, the firm earned $0.54 EPS. On average, equities analysts predict that NIKE will post 2.05 earnings per share for the current year.

Insiders Place Their Bets

In other NIKE news, CEO Elliott Hill purchased 23,660 shares of the business’s stock in a transaction on Monday, April 13th. The stock was acquired at an average price of $42.27 per share, for a total transaction of $1,000,108.20. Following the purchase, the chief executive officer owned 265,247 shares of the company’s stock, valued at approximately $11,211,990.69. This represents a 9.79% increase in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this link. Also, Director Robert Holmes Swan purchased 11,781 shares of the business’s stock in a transaction on Tuesday, April 7th. The stock was acquired at an average price of $42.44 per share, with a total value of $499,985.64. Following the purchase, the director directly owned 55,074 shares in the company, valued at $2,337,340.56. This represents a 27.21% increase in their position. The SEC filing for this purchase provides additional information. Over the last quarter, insiders have acquired 64,441 shares of company stock worth $2,734,204. 0.80% of the stock is currently owned by corporate insiders.

Institutional Investors Weigh In On NIKE

A number of institutional investors have recently bought and sold shares of NKE. J. Stern & Co. LLP increased its stake in NIKE by 49,010.4% in the 4th quarter. J. Stern & Co. LLP now owns 48,054,542 shares of the footwear maker’s stock worth $3,061,555,000 after buying an additional 47,956,692 shares in the last quarter. Norges Bank purchased a new stake in NIKE in the 4th quarter worth $829,956,000. Harris Associates L P purchased a new stake in NIKE in the 2nd quarter worth $621,525,000. Capital World Investors increased its stake in NIKE by 16.2% in the 4th quarter. Capital World Investors now owns 49,069,951 shares of the footwear maker’s stock worth $3,126,246,000 after buying an additional 6,830,938 shares in the last quarter. Finally, Jasper Ridge Partners L.P. increased its stake in NIKE by 2,492.4% in the 4th quarter. Jasper Ridge Partners L.P. now owns 4,883,229 shares of the footwear maker’s stock worth $311,111,000 after buying an additional 4,694,859 shares in the last quarter. Hedge funds and other institutional investors own 64.25% of the company’s stock.

Key Stories Impacting NIKE

Here are the key news stories impacting NIKE this week:

• Positive Sentiment: Top executives and directors executed a rare cluster of purchases near the 52‑week low, which the market is treating as a signal of management confidence and helped lift the stock and volume. Why NIKE Is Up 5.4% After Rare Insider Buying Cluster Near 52-Week Low
• Neutral Sentiment: Several pieces argue the share price looks technically attractive after steep multi‑year declines, but emphasize a split between short‑term technical opportunity and mixed fundamentals — useful for traders but riskier for long‑term buyers. Is Nike (NKE) Now Attractive After Steep Multi Year Share Price Declines
• Negative Sentiment: Zacks Research sharply trimmed near‑term and multi‑year EPS forecasts (multiple quarters and FY2027/FY2028), lowering expectations for earnings recovery — a direct downward revision to the company’s earnings outlook. What is Zacks Research’s Forecast for NIKE FY2026 Earnings?
• Negative Sentiment: HSBC cut NKE to Hold (from Buy) and halved the price target, citing limited visibility and ongoing weakness in Converse, China, EMEA and sportswear — a prominent bank downgrade that pressures sentiment and price targets. HSBC Reduces to Hold from Buy on NIKE, Inc. (NKE)
• Negative Sentiment: Recent earnings and the ensuing ~15% post‑earnings selloff have fueled critical analyst and opinion pieces arguing the stock remains a value trap — these narratives keep downward pressure on sentiment absent clearer operational improvement. What’s next for Nike after a 15% post-earnings drop? 3 Reasons To Keep Staying Away From NIKE

NIKE Company Profile

Nike, Inc (NYSE: NKE) is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).