Head-To-Head Analysis: Banzai International (NASDAQ:BNZI) vs. National CineMedia (NASDAQ:NCMI)

Banzai International (NASDAQ:BNZI) and National CineMedia (NASDAQ:NCMI) are both small-cap business services companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, profitability, valuation, risk, institutional ownership, earnings and analyst recommendations.

Profitability

This table compares Banzai International and National CineMedia’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Banzai International	-184.96%	-429.90%	-63.36%
National CineMedia	-4.32%	-2.29%	-1.74%

Analyst Recommendations

This is a breakdown of recent ratings for Banzai International and National CineMedia, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Banzai International	1	0	2	0	2.33
National CineMedia	0	3	3	0	2.50

Banzai International currently has a consensus target price of $480.00, indicating a potential upside of 7,781.77%. National CineMedia has a consensus target price of $5.38, indicating a potential upside of 46.46%. Given Banzai International’s higher probable upside, equities analysts plainly believe Banzai International is more favorable than National CineMedia.

Earnings & Valuation

This table compares Banzai International and National CineMedia”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Banzai International	$12.16 million	0.44	-$22.49 million	($6.55)	-0.93
National CineMedia	$243.20 million	1.41	-$10.60 million	($0.10)	-36.70

National CineMedia has higher revenue and earnings than Banzai International. National CineMedia is trading at a lower price-to-earnings ratio than Banzai International, indicating that it is currently the more affordable of the two stocks.

Insider and Institutional Ownership

96.8% of Banzai International shares are owned by institutional investors. Comparatively, 69.5% of National CineMedia shares are owned by institutional investors. 2.8% of Banzai International shares are owned by insiders. Comparatively, 1.7% of National CineMedia shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Volatility and Risk

Banzai International has a beta of -0.95, meaning that its stock price is 195% less volatile than the S&P 500. Comparatively, National CineMedia has a beta of 1.43, meaning that its stock price is 43% more volatile than the S&P 500.

Summary

National CineMedia beats Banzai International on 10 of the 14 factors compared between the two stocks.

About Banzai International

Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. Its products include Demio, a browser-based webinar platform with data and marketing features designed to help businesses engage with their audience through live events and on-demand, interactive video content; Boost, a software-as-a-service (SaaS) solution for social sharing by event registrants; and Reach, a SaaS and managed service to increase registration and attendance of marketing events. The company serves healthcare, financial services, e-commerce, technology, media, and other industries. Banzai International, Inc. was founded in 2015 and is based in Bainbridge Island, Washington.

About National CineMedia

National CineMedia, Inc., through its subsidiary, National CineMedia, LLC, operates cinema advertising network in North America. It engages in the sale of advertising to national, regional, and local businesses in Noovie, a cinema advertising and entertainment show seen on movie screens; and sells advertising on its Lobby Entertainment Network, a series of strategically-placed screens located in movie theater lobbies, as well as other forms of advertising and promotions in theatre lobbies. The company also sells online and mobile advertising through its Noovie Audience Accelerator product across a suite of Noovie digital properties, such as Name That Movie and Noovie Trivia app to reach entertainment audiences beyond the theater. It offers its services to third-party theater circuits under long-term network affiliate agreements. The company was incorporated in 2006 and is headquartered in Centennial, Colorado.