Ben Borders Sells 1,274 Shares of Apple (NASDAQ:AAPL) Stock

Apple Inc. (NASDAQ:AAPL) insider Ben Borders sold 1,274 shares of the stock in a transaction that occurred on Friday, May 8th. The shares were sold at an average price of $290.00, for a total value of $369,460.00. Following the transaction, the insider owned 38,713 shares of the company’s stock, valued at $11,226,770. This represents a 3.19% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this link.

Apple Stock Up 1.4%

Shares of AAPL opened at $298.87 on Thursday. The company has a market cap of $4.39 trillion, a PE ratio of 36.14, a P/E/G ratio of 2.57 and a beta of 1.06. The business has a fifty day moving average of $263.92 and a 200 day moving average of $267.00. Apple Inc. has a 52-week low of $193.46 and a 52-week high of $300.92. The company has a quick ratio of 1.02, a current ratio of 1.07 and a debt-to-equity ratio of 0.70.

Apple (NASDAQ:AAPL) last issued its quarterly earnings results on Thursday, April 30th. The iPhone maker reported $2.01 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.95 by $0.06. The company had revenue of $111.18 billion during the quarter, compared to the consensus estimate of $109.46 billion. Apple had a return on equity of 146.69% and a net margin of 27.15%.Apple’s revenue was up 16.6% on a year-over-year basis. During the same period last year, the company earned $1.65 earnings per share. On average, sell-side analysts expect that Apple Inc. will post 8.74 EPS for the current year.

Apple Increases Dividend

The business also recently declared a quarterly dividend, which will be paid on Thursday, May 14th. Investors of record on Monday, May 11th will be given a $0.27 dividend. This is a boost from Apple’s previous quarterly dividend of $0.26. This represents a $1.08 dividend on an annualized basis and a yield of 0.4%. The ex-dividend date is Monday, May 11th. Apple’s dividend payout ratio is 13.06%.

Wall Street Analyst Weigh In

A number of analysts recently issued reports on the company. Phillip Securities upgraded Apple from a “moderate sell” rating to a “hold” rating in a research report on Sunday, February 1st. The Goldman Sachs Group restated a “buy” rating on shares of Apple in a research report on Monday, March 2nd. TD Cowen restated a “buy” rating and issued a $335.00 price target (up from $325.00) on shares of Apple in a research report on Friday, May 1st. Barclays restated an “underweight” rating and issued a $253.00 price target (up from $248.00) on shares of Apple in a research report on Friday, May 1st. Finally, Bank of America lifted their target price on Apple from $320.00 to $325.00 and gave the stock a “buy” rating in a research report on Tuesday, April 14th. One analyst has rated the stock with a Strong Buy rating, twenty-two have assigned a Buy rating, eleven have assigned a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat.com, Apple currently has a consensus rating of “Moderate Buy” and an average price target of $305.74.

Apple News Roundup

Here are the key news stories impacting Apple this week:

• Positive Sentiment: Apple is reportedly preparing major iPhone software changes, including a more customizable Camera app, a rebuilt Siri, and broader interface updates, which investors view as a sign the company is sharpening its product roadmap ahead of future iPhone and WWDC-related announcements. Apple Stock Is Gaining Today: What’s Happening Behind The Scenes?
• Positive Sentiment: Apple is being helped by rising AI optimism, with commentary highlighting strong iPhone demand, solid Services performance, and potential AI partnerships such as Google Gemini, all of which support the case for continued upside. Ca$htag$: AAPL Hits Record High as AI Optimism Grows
• Positive Sentiment: Apple is also getting support from reports that WWDC could be a major catalyst if it resets the market’s AI expectations and strengthens confidence in future software and ecosystem growth. The Event That Could Redefine Apple’s Summer Rally
• Positive Sentiment: Apple’s efforts to expand the App Store for autonomous AI agents suggest the company is trying to capture more of the next wave of AI-powered software while maintaining its security standards. Apple Prepares App Store for Autonomous AI Agents
• Neutral Sentiment: Apple’s participation in U.S.-China diplomatic and business discussions could matter for supply-chain and market-access issues, but the near-term financial impact is still uncertain. Trump Arrives in Beijing for High-Stakes Xi Summit Focused on Trade, AI, and Iran
• Neutral Sentiment: Reports that Apple is opposing EU AI-related measures and arguing they could hurt privacy and security are more about regulatory positioning than an immediate earnings driver. Apple criticises EU measures to help AI rivals access Google services
• Negative Sentiment: Fresh tariff headlines could keep pressure on Apple’s hardware costs and supply chain if higher import duties remain in place for longer. Appeals Court Temporarily Reinstates Trump’s 10% Global Tariffs
• Negative Sentiment: Recent insider selling, including a modest sale by Ben Borders, may slightly temper sentiment, though it is small relative to Apple’s size and the broader bullish backdrop. SEC insider filing

Institutional Trading of Apple

A number of large investors have recently made changes to their positions in the stock. First National Bank of Hutchinson increased its stake in shares of Apple by 24.6% during the fourth quarter. First National Bank of Hutchinson now owns 35,319 shares of the iPhone maker’s stock valued at $8,845,000 after buying an additional 6,982 shares during the period. Eagle Capital Management LLC increased its stake in shares of Apple by 0.5% during the fourth quarter. Eagle Capital Management LLC now owns 54,085 shares of the iPhone maker’s stock valued at $13,544,000 after buying an additional 272 shares during the period. Brighton Jones LLC increased its stake in shares of Apple by 14.8% during the fourth quarter. Brighton Jones LLC now owns 537,314 shares of the iPhone maker’s stock valued at $134,554,000 after buying an additional 69,207 shares during the period. Revolve Wealth Partners LLC increased its stake in shares of Apple by 4.2% during the fourth quarter. Revolve Wealth Partners LLC now owns 66,857 shares of the iPhone maker’s stock valued at $16,742,000 after buying an additional 2,695 shares during the period. Finally, Highview Capital Management LLC DE increased its stake in shares of Apple by 2.4% during the fourth quarter. Highview Capital Management LLC DE now owns 50,264 shares of the iPhone maker’s stock valued at $12,587,000 after buying an additional 1,155 shares during the period. 67.73% of the stock is owned by hedge funds and other institutional investors.

Apple Company Profile

Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.

Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.