Zeta Global (NYSE:ZETA) Shares Gap Down – Should You Sell?

Shares of Zeta Global Holdings Corp. (NYSE:ZETA) gapped down before the market opened on Tuesday . The stock had previously closed at $21.87, but opened at $20.75. Zeta Global shares last traded at $21.8730, with a volume of 1,204,575 shares changing hands.

Analysts Set New Price Targets

A number of research analysts have weighed in on the stock. B. Riley Financial reiterated a “buy” rating on shares of Zeta Global in a research report on Friday, May 1st. The Goldman Sachs Group set a $28.00 target price on Zeta Global and gave the company a “neutral” rating in a research report on Wednesday, June 24th. Bank of America lifted their price target on Zeta Global from $24.00 to $28.00 and gave the company a “buy” rating in a research note on Wednesday, June 24th. Wall Street Zen raised Zeta Global from a “hold” rating to a “buy” rating in a report on Saturday, June 20th. Finally, KeyCorp upgraded Zeta Global from a “sector weight” rating to an “overweight” rating and set a $22.00 price target on the stock in a research report on Tuesday, April 28th. One analyst has rated the stock with a Strong Buy rating, ten have issued a Buy rating, three have given a Hold rating and one has assigned a Sell rating to the stock. Based on data from MarketBeat.com, the company has an average rating of “Moderate Buy” and a consensus target price of $28.33.

Zeta Global Trading Down 0.5%

The company’s 50-day moving average price is $19.99 and its 200-day moving average price is $18.82. The firm has a market cap of $5.59 billion, a price-to-earnings ratio of -203.82, a price-to-earnings-growth ratio of 3.33 and a beta of 1.37. The company has a quick ratio of 2.07, a current ratio of 2.07 and a debt-to-equity ratio of 0.22.

Insider Transactions at Zeta Global

In other Zeta Global news, Director Jeanine Silberblatt sold 7,500 shares of the business’s stock in a transaction that occurred on Friday, June 12th. The stock was sold at an average price of $19.89, for a total transaction of $149,175.00. Following the completion of the sale, the director directly owned 50,350 shares in the company, valued at approximately $1,001,461.50. The trade was a 12.96% decrease in their position. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Insiders own 10.74% of the company’s stock.

Institutional Trading of Zeta Global

Institutional investors have recently made changes to their positions in the company. Disciplined Growth Investors Inc. MN purchased a new position in Zeta Global in the 3rd quarter valued at $121,502,000. Contour Asset Management LLC raised its position in shares of Zeta Global by 26.3% in the fourth quarter. Contour Asset Management LLC now owns 11,162,626 shares of the company’s stock valued at $227,159,000 after buying an additional 2,327,907 shares during the last quarter. Norges Bank acquired a new stake in shares of Zeta Global in the fourth quarter valued at about $46,975,000. M&T Bank Corp lifted its stake in shares of Zeta Global by 12,545.2% in the fourth quarter. M&T Bank Corp now owns 2,233,649 shares of the company’s stock worth $45,455,000 after buying an additional 2,215,985 shares in the last quarter. Finally, Annex Advisory Services LLC acquired a new position in Zeta Global during the fourth quarter worth about $42,136,000. 87.75% of the stock is owned by institutional investors and hedge funds.

About Zeta Global

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.