Head to Head Contrast: Sonos (NASDAQ:SONO) vs. Howden Joinery Group (OTCMKTS:HWDJF)

Howden Joinery Group (OTCMKTS:HWDJF) and Sonos (NASDAQ:SONO) are both consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their risk, institutional ownership, dividends, analyst recommendations, valuation, profitability and earnings.

Analyst Ratings

This is a breakdown of recent ratings and target prices for Howden Joinery Group and Sonos, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Howden Joinery Group	0	1	1	0	2.50
Sonos	0	3	2	0	2.40

Sonos has a consensus price target of $20.00, indicating a potential upside of 25.63%. Given Sonos’ higher probable upside, analysts clearly believe Sonos is more favorable than Howden Joinery Group.

Institutional and Insider Ownership

55.9% of Howden Joinery Group shares are owned by institutional investors. Comparatively, 85.8% of Sonos shares are owned by institutional investors. 1.3% of Sonos shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Earnings & Valuation

This table compares Howden Joinery Group and Sonos”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Howden Joinery Group	N/A	N/A	N/A	N/A	N/A
Sonos	$1.44 billion	1.30	-$61.14 million	$0.45	35.38

Howden Joinery Group has higher earnings, but lower revenue than Sonos.

Profitability

This table compares Howden Joinery Group and Sonos’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Howden Joinery Group	N/A	N/A	N/A
Sonos	3.82%	19.10%	8.67%

Summary

Sonos beats Howden Joinery Group on 8 of the 9 factors compared between the two stocks.

About Howden Joinery Group

Howden Joinery Group Plc supplies various kitchen, joinery, and hardware products in the United Kingdom, France, Belgium, and the Republic of Ireland. The company’s product portfolio worktops, sinks and taps, flooring, appliances, and handles; internal and external doors, including fire doors, flooring, stair parts, and general joinery items; and cooking, cleaning, and cooling appliances. Howden Joinery Group Plc was incorporated in 1987 and is based in London, the United Kingdom.

About Sonos

Sonos, Inc., together with its subsidiaries, designs, develops, manufactures, and sells audio products and services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. It offers wireless, portable, and home theater speakers; components; and accessories. The company offers its products through approximately 10,000 third-party retail stores, including custom installers of home audio systems; and e-commerce retailers, as well as through its website. The company was formerly known as Rincon Audio, Inc. and changed its name to Sonos, Inc. in May 2004. Sonos, Inc. was incorporated in 2002 and is headquartered in Santa Barbara, California.