Brighthouse Financial (NASDAQ:BHF – Get Free Report) and Mapfre (OTCMKTS:MPFRF – Get Free Report) are both finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their analyst recommendations, earnings, valuation, risk, institutional ownership, profitability and dividends.
Earnings and Valuation
This table compares Brighthouse Financial and Mapfre”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Brighthouse Financial | $6.77 billion | 0.51 | $433.00 million | $12.53 | 4.75 |
| Mapfre | N/A | N/A | N/A | $0.26 | 21.06 |
Profitability
This table compares Brighthouse Financial and Mapfre’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Brighthouse Financial | 12.49% | 17.24% | 0.45% |
| Mapfre | N/A | N/A | N/A |
Insider and Institutional Ownership
81.2% of Brighthouse Financial shares are held by institutional investors. Comparatively, 13.6% of Mapfre shares are held by institutional investors. 1.6% of Brighthouse Financial shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.
Analyst Recommendations
This is a breakdown of recent recommendations for Brighthouse Financial and Mapfre, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Brighthouse Financial | 2 | 8 | 0 | 0 | 1.80 |
| Mapfre | 1 | 1 | 0 | 0 | 1.50 |
Brighthouse Financial currently has a consensus price target of $60.50, suggesting a potential upside of 1.61%. Given Brighthouse Financial’s stronger consensus rating and higher possible upside, equities analysts plainly believe Brighthouse Financial is more favorable than Mapfre.
Summary
Brighthouse Financial beats Mapfre on 9 of the 10 factors compared between the two stocks.
About Brighthouse Financial
Brighthouse Financial, Inc. provides annuity and life insurance products in the United States. It operates through three segments: Annuities, Life, and Run-off. The Annuities segment consists of variable, fixed, index-linked, and income annuities for contract holders’ needs for protected wealth accumulation on a tax-deferred basis, wealth transfer, and income security. The Life segment offers term, universal, whole, and variable life products for policyholders’ needs for financial security and protected wealth transfer. The Run-off segment manages structured settlements, pension risk transfer contracts, certain company-owned life insurance policies, funding agreements, and universal life with secondary guarantees. Brighthouse Financial, Inc. was founded in 1863 and is headquartered in Charlotte, North Carolina.
About Mapfre
Mapfre, S.A. engages in insurance, finance, securities, investment, and services business worldwide. The company offers life and non-life; health; accident; property and casualty protection comprising automobile and homeowner insurance, personal third-party liability and asset insurance, etc.; savings and investment; retirement; burial; travel; and leisure insurance solutions. It also provides insurance solutions for agriculture and livestock, as well as reinsurance services. In addition, the company provides pension and funeral services, as well as operates theme parks. The company offers its services to professionals, entrepreneurs, self-employed, and companies, as well as small, medium, and large corporations. It offers solutions for aviation, energy, industry, construction etc. The company was formerly known as Corporacion Mapfre and changed its name to Mapfre, S.A. in December 2006. Mapfre, S.A. was founded in 1933 and is headquartered in Majadahonda, Spain. Mapfre, S.A. operates as a subsidiary of Cartera Mapfre, S.L.
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