Reviewing Monro Muffler Brake (NASDAQ:MNRO) and Outdoor (NASDAQ:POWW)

Outdoor (NASDAQ:POWW) and Monro Muffler Brake (NASDAQ:MNRO) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, risk, profitability, dividends, analyst recommendations, valuation and institutional ownership.

Profitability

This table compares Outdoor and Monro Muffler Brake’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Outdoor	12.08%	1.90%	1.67%
Monro Muffler Brake	0.71%	0.80%	0.30%

Institutional & Insider Ownership

26.4% of Outdoor shares are held by institutional investors. 28.1% of Outdoor shares are held by company insiders. Comparatively, 5.7% of Monro Muffler Brake shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Risk & Volatility

Outdoor has a beta of 1.01, meaning that its share price is 1% more volatile than the S&P 500. Comparatively, Monro Muffler Brake has a beta of 1.05, meaning that its share price is 5% more volatile than the S&P 500.

Analyst Recommendations

This is a summary of recent ratings and price targets for Outdoor and Monro Muffler Brake, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Outdoor	0	1	2	1	3.00
Monro Muffler Brake	1	2	2	0	2.20

Outdoor presently has a consensus target price of $2.62, indicating a potential upside of 17.71%. Monro Muffler Brake has a consensus target price of $24.33, indicating a potential upside of 88.63%. Given Monro Muffler Brake’s higher possible upside, analysts clearly believe Monro Muffler Brake is more favorable than Outdoor.

Valuation and Earnings

This table compares Outdoor and Monro Muffler Brake”s revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Outdoor	$53.75 million	4.82	-$3.54 million	$0.03	74.33
Monro Muffler Brake	$1.14 billion	0.35	$2.17 million	$0.22	58.64

Monro Muffler Brake has higher revenue and earnings than Outdoor. Monro Muffler Brake is trading at a lower price-to-earnings ratio than Outdoor, indicating that it is currently the more affordable of the two stocks.

Summary

Outdoor beats Monro Muffler Brake on 9 of the 14 factors compared between the two stocks.

About Outdoor

AMMO, Inc. designs, produces, and markets ammunition and ammunition component products for sport and recreational shooters, hunters, individuals seeking home or personal protection, manufacturers, and law enforcement and military agencies. The company's products include STREAK Visual Ammunition that enables shooters to see the path of the bullets fired by them; and Stelth Subsonic ammunition primarily for suppressed firearms. It also owns and operates GunBroker.com, an auction site that supports the lawful sale of firearms, ammunition, and hunting/shooting accessories. In addition, the company's products comprises of armor piercing and hard armor piercing incendiary precision ammunition; and ammunition casings for pistol ammunition through large rifle ammunition. The company has a license agreement with Jeff Rann's ammunition for game hunting. AMMO, Inc. was founded in 2016 and is based in Scottsdale, Arizona.

About Monro Muffler Brake

Monro, Inc. provides automotive undercar repair, and tire sales and services in the United States. It offers replacement tires and tire related services, automotive undercar repair services, and routine maintenance services primarily to passenger cars, light trucks, and vans. The company also provides other products and services for brakes; mufflers and exhaust systems; and steering, drive train, suspension, and wheel alignment. In addition, it operates stores under the brand names of Monro Auto Service and Tire Centers, Tire Choice Auto Service Centers, Mr. Tire Auto Service Centers, Car-X Tire & Auto, Tire Warehouse Tires for Less, Ken Towery's Tire & Auto Care, Mountain View Tire & Auto Service, and Tire Barn Warehouse. The company was founded in 1957 and is headquartered in Rochester, New York.