Salesforce Inc. $CRM Shares Newly Acquired by Generate Investment Management Ltd

Generate Investment Management Ltd purchased a new position in shares of Salesforce Inc. (NYSE:CRM) during the third quarter, Holdings Channel reports. The firm purchased 26,032 shares of the CRM provider’s stock, valued at approximately $5,976,000.

Several other large investors also recently bought and sold shares of the company. First Citizens Bank & Trust Co. raised its holdings in shares of Salesforce by 333.6% during the 3rd quarter. First Citizens Bank & Trust Co. now owns 14,366 shares of the CRM provider’s stock worth $3,298,000 after acquiring an additional 11,053 shares during the period. Fearless Solutions LLC dba Best Invest raised its holdings in Salesforce by 15.0% in the third quarter. Fearless Solutions LLC dba Best Invest now owns 1,915 shares of the CRM provider’s stock valued at $440,000 after acquiring an additional 250 shares in the last quarter. XY Planning Network Inc. purchased a new position in Salesforce in the third quarter valued at $1,382,000. ProCore Advisors LLC acquired a new stake in Salesforce during the third quarter worth approximately $228,000. Finally, KMG Fiduciary Partners LLC lifted its holdings in shares of Salesforce by 6.2% in the 3rd quarter. KMG Fiduciary Partners LLC now owns 19,375 shares of the CRM provider’s stock valued at $4,448,000 after purchasing an additional 1,136 shares during the last quarter. 80.43% of the stock is currently owned by hedge funds and other institutional investors.

Insider Buying and Selling

In other Salesforce news, Director Craig Conway sold 4,500 shares of the business’s stock in a transaction on Friday, September 4th. The shares were sold at an average price of $260.61, for a total transaction of $1,172,745.00. Following the sale, the director directly owned 5,437 shares of the company’s stock, valued at $1,416,936.57. The trade was a 45.29% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. Also, Director David Blair Kirk purchased 4,176 shares of Salesforce stock in a transaction dated Friday, September 18th. The stock was bought at an average cost of $239.33 per share, with a total value of $999,442.08. Following the completion of the transaction, the director directly owned 18,748 shares of the company’s stock, valued at $4,486,958.84. This represents a 28.66% increase in their ownership of the stock. The disclosure for this purchase is available in the SEC filing. Company insiders own 3.50% of the company’s stock.

Salesforce Stock Performance

CRM traded down $2.49 on Wednesday, hitting $235.52. 2,440,393 shares of the company’s stock were exchanged, compared to its average volume of 13,581,251. Salesforce Inc. has a twelve month low of $146.32 and a twelve month high of $269.11. The firm has a market cap of $193.84 billion, a PE ratio of 21.47, a P/E/G ratio of 1.07 and a beta of 1.26. The company has a current ratio of 0.84, a quick ratio of 0.84 and a debt-to-equity ratio of 1.02. The stock has a fifty day moving average of $228.44 and a two-hundred day moving average of $193.67.

Salesforce (NYSE:CRM) last released its quarterly earnings results on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, beating analysts’ consensus estimates of $3.27 by $2.63. The company had revenue of $11.35 billion for the quarter, compared to analysts’ expectations of $11.33 billion. Salesforce had a return on equity of 24.90% and a net margin of 21.99%. The business’s revenue for the quarter was up 10.8% compared to the same quarter last year. During the same quarter in the previous year, the company posted $2.91 earnings per share. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. On average, research analysts anticipate that Salesforce Inc. will post 12.82 earnings per share for the current fiscal year.

Salesforce Dividend Announcement

The business also recently announced a quarterly dividend, which was paid on Thursday, October 8th. Investors of record on Thursday, September 17th were issued a $0.44 dividend. This represents a $1.76 dividend on an annualized basis and a dividend yield of 0.7%. The ex-dividend date was Thursday, September 17th. Salesforce’s payout ratio is presently 16.04%.

Key Stories Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Bank of America upgraded Salesforce to Buy in a rare double upgrade and set a $285 price target. The firm cited improving confidence in Agentforce growth, the planned Loops acquisition and Salesforce’s $25 billion accelerated share-repurchase program. Salesforce Stock Price Up 2% Following Analyst Upgrade
• Positive Sentiment: Salesforce agreed to acquire Loops, an AI-powered analytics platform. The deal is intended to strengthen Salesforce’s data and AI capabilities and support the company’s broader Agentforce strategy. Salesforce to Buy AI-Powered Analytics Platform Loops
• Positive Sentiment: Salesforce and DocuSign expanded their partnership by integrating DocuSign’s Intelligent Agreement Management platform into Salesforce, Agentforce and Slack. The integration could increase platform usage and provide practical AI-powered workflow applications for enterprise customers. DocuSign and Salesforce Launch Intelligent Agreement Management
• Neutral Sentiment: Analyst and peer comparisons portray Salesforce as a relatively strong performer in the sales-software group, but investors are still waiting for clearer evidence that AI products will translate into faster revenue growth, higher margins or stronger customer retention.
• Negative Sentiment: The main overhang is skepticism about agentic AI monetization. Although Salesforce has exceeded earnings expectations, many customers have not yet upgraded to the newer offerings, raising concerns that adoption may be slower than management’s long-term opportunity suggests. Agentic AI Skepticism: Apple and Salesforce Face a Common Issue
• Negative Sentiment: Additional commentary warns that AI could cannibalize portions of traditional software demand rather than immediately create incremental growth. That uncertainty is offsetting the positive impact of the upgrade, acquisition and buyback news.

Wall Street Analysts Forecast Growth

A number of research analysts have recently issued reports on the company. Wells Fargo & Company lowered Salesforce from a “buy” rating to a “strong sell” rating in a report on Monday. Monness Crespi & Hardt upped their price target on shares of Salesforce from $222.00 to $266.00 and gave the company a “buy” rating in a report on Thursday, August 27th. CLSA began coverage on Salesforce in a research report on Monday, July 20th. They set a “hold” rating and a $165.00 price objective for the company. TD Cowen assumed coverage on Salesforce in a research note on Monday. They issued a “buy” rating for the company. Finally, Susquehanna assumed coverage on shares of Salesforce in a research note on Wednesday, July 1st. They set a “neutral” rating on the stock. Three equities research analysts have rated the stock with a Strong Buy rating, thirty-one have assigned a Buy rating, thirteen have issued a Hold rating and three have issued a Sell rating to the company. Based on data from MarketBeat.com, Salesforce currently has a consensus rating of “Moderate Buy” and a consensus target price of $278.12.

Salesforce Company Profile

Salesforce, Inc (NYSE: CRM) develops cloud-based customer relationship management (CRM) software and enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, analytics, data integration and collaboration through subscription-based services.

The company’s product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Salesforce Platform, Data Cloud and Tableau. Salesforce also offers MuleSoft integration technology, Slack collaboration software and artificial intelligence capabilities through its Einstein platform.