Head-To-Head Analysis: CFN Enterprises (OTCMKTS:CNFN) & Marchex (NASDAQ:MCHX)

Risk and Volatility

CFN Enterprises has a beta of 0.62, indicating that its stock price is 38% less volatile than the S&P 500. Comparatively, Marchex has a beta of 1.91, indicating that its stock price is 91% more volatile than the S&P 500.

Profitability

This table compares CFN Enterprises and Marchex’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
CFN Enterprises	-67.36%	N/A	-53.19%
Marchex	-8.60%	-10.76%	-8.21%

Valuation and Earnings

This table compares CFN Enterprises and Marchex”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CFN Enterprises	$3.54 million	8.17	-$15.19 million	($0.19)	-1.85
Marchex	$49.91 million	1.74	-$9.91 million	($0.09)	-22.11

Marchex has higher revenue and earnings than CFN Enterprises. Marchex is trading at a lower price-to-earnings ratio than CFN Enterprises, indicating that it is currently the more affordable of the two stocks.

Insider & Institutional Ownership

73.5% of Marchex shares are owned by institutional investors. 40.8% of CFN Enterprises shares are owned by insiders. Comparatively, 21.7% of Marchex shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Summary

Marchex beats CFN Enterprises on 7 of the 11 factors compared between the two stocks.

About CFN Enterprises

CFN Enterprises Inc. engages in the sponsored content and marketing business in the United States. The company sets up and manages compliant and turnkey ad campaigns, as well as runs sponsored content, including articles, press releases, videos, podcasts, advertisements and other media, email advertisements, and other marketing campaigns for public and private companies. It also operates various media platforms, including CannabisFN.com, CFNMediaNews.com, and other venues to educate and inform investors interested in the cannabis industry; and distributes content across various online platforms, such as the CannabisFN.com website, press releases, financial news syndicates, search engines, YouTube, iTunes, Instagram, X, Facebook, LinkedIn, and others. In addition, the company is involved in the white label manufacturing and co-packing business; and cannabidiol manufacturing business. It serves cannabis, hemp, and wellness industries. The company was formerly known as Accelerize Inc. and changed its name to CFN Enterprises Inc. in October 2019. CFN Enterprises Inc. was founded in 2001 and is based in Whitefish, Montana.

About Marchex

Marchex, Inc., a conversation intelligence company, provides conversational analytics and related solutions in the United States, Canada, and internationally. Its products include Marketing Edge that identifies which campaigns and channels are driving inbound conversations, evaluates what happens during those conversations, and closes the sales loop by connecting converted sales to marketing driven leads; Sonar Business Text Messaging, an artificial intelligence (AI) empowered intelligent workflow enabled mobile messaging solution that enables operations, sales, and marketing teams to communicate personally with field staff, prospects, and customers; Marchex Platform Services, a robust API-based conversation intelligence product that allows executives, sales, customer engagement, and marketing teams to apply Marchex AI to most any calls, regardless of communication platform, in order to identify actionable insights from conversations with their customers; Spotlight, an AI conversation analytics product for multi-location businesses; and Engage, a solution that provides locations with applications to enhance their overall performance. The company was incorporated in 2003 and is headquartered in Seattle, Washington.