StockNews.com assumed coverage on shares of comScore (NASDAQ:SCOR – Free Report) in a research report report published on Thursday morning. The brokerage issued a hold rating on the stock.
comScore Stock Performance
SCOR stock opened at $6.04 on Thursday. comScore has a 52 week low of $4.89 and a 52 week high of $20.18. The company has a market capitalization of $29.54 million, a PE ratio of -0.28 and a beta of 1.17. The company’s 50-day simple moving average is $6.68 and its 200 day simple moving average is $6.80.
Institutional Investors Weigh In On comScore
A number of hedge funds and other institutional investors have recently made changes to their positions in the business. Squarepoint Ops LLC acquired a new stake in comScore during the fourth quarter worth approximately $99,000. Renaissance Technologies LLC grew its holdings in shares of comScore by 10.0% during the 4th quarter. Renaissance Technologies LLC now owns 45,436 shares of the company’s stock worth $265,000 after purchasing an additional 4,115 shares in the last quarter. Clune & Associates LTD. acquired a new stake in shares of comScore during the 4th quarter worth $740,000. Finally, Heron Bay Capital Management bought a new position in shares of comScore in the fourth quarter worth $160,000. 42.15% of the stock is currently owned by institutional investors and hedge funds.
comScore Company Profile
comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.
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