Booking Holdings Inc. $BKNG Shares Bought by Aaron Wealth Advisors LLC

Aaron Wealth Advisors LLC boosted its holdings in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 4.5% in the second quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 232 shares of the business services provider’s stock after acquiring an additional 10 shares during the period. Aaron Wealth Advisors LLC’s holdings in Booking were worth $1,343,000 at the end of the most recent reporting period.

Other hedge funds and other institutional investors also recently added to or reduced their stakes in the company. Atwood & Palmer Inc. acquired a new position in Booking during the second quarter worth about $29,000. Wealth Preservation Advisors LLC acquired a new position in shares of Booking in the first quarter valued at approximately $28,000. Keystone Global Partners LLC acquired a new position in shares of Booking in the first quarter valued at approximately $32,000. Activest Wealth Management raised its position in shares of Booking by 300.0% in the first quarter. Activest Wealth Management now owns 8 shares of the business services provider’s stock valued at $37,000 after buying an additional 6 shares during the last quarter. Finally, Alpine Bank Wealth Management acquired a new position in shares of Booking in the first quarter valued at approximately $41,000. Institutional investors and hedge funds own 92.42% of the company’s stock.

Analyst Upgrades and Downgrades

A number of research firms have recently weighed in on BKNG. Wedbush reissued a “neutral” rating and issued a $5,900.00 price objective on shares of Booking in a research report on Wednesday, July 30th. Erste Group Bank raised shares of Booking from a “hold” rating to a “buy” rating in a research report on Tuesday, August 5th. Hsbc Global Res raised shares of Booking to a “strong-buy” rating in a research report on Thursday, July 17th. Benchmark reissued a “buy” rating and issued a $6,200.00 price objective (up previously from $6,000.00) on shares of Booking in a research report on Wednesday, July 30th. Finally, Truist Financial boosted their price objective on shares of Booking from $4,720.00 to $5,630.00 and gave the company a “hold” rating in a research report on Monday, July 14th. Three investment analysts have rated the stock with a Strong Buy rating, nineteen have assigned a Buy rating and ten have given a Hold rating to the company’s stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average price target of $5,808.81.

Booking Stock Down 1.5%

Booking stock opened at $5,475.01 on Wednesday. The firm has a market capitalization of $177.45 billion, a P/E ratio of 38.08, a PEG ratio of 1.60 and a beta of 1.39. The firm has a fifty day moving average of $5,584.11 and a 200-day moving average of $5,223.39. Booking Holdings Inc. has a 52-week low of $3,985.00 and a 52-week high of $5,839.41.

Booking (NASDAQ:BKNG) last announced its earnings results on Tuesday, July 29th. The business services provider reported $55.40 earnings per share for the quarter, beating the consensus estimate of $50.32 by $5.08. The business had revenue of $6.80 billion during the quarter, compared to the consensus estimate of $6.54 billion. Booking had a net margin of 19.23% and a negative return on equity of 134.19%. The business’s quarterly revenue was up 16.0% compared to the same quarter last year. During the same period in the prior year, the firm earned $41.90 earnings per share. Booking has set its Q3 2025 guidance at EPS. On average, research analysts expect that Booking Holdings Inc. will post 209.92 EPS for the current fiscal year.

Booking Announces Dividend

The company also recently announced a quarterly dividend, which will be paid on Tuesday, September 30th. Stockholders of record on Friday, September 5th will be paid a $9.60 dividend. The ex-dividend date is Friday, September 5th. This represents a $38.40 annualized dividend and a dividend yield of 0.7%. Booking’s dividend payout ratio is 26.71%.

Insider Activity

In other news, Director Larry Quinlan sold 64 shares of the company’s stock in a transaction on Monday, September 8th. The shares were sold at an average price of $5,587.11, for a total value of $357,575.04. Following the completion of the transaction, the director directly owned 195 shares in the company, valued at approximately $1,089,486.45. This represents a 24.71% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Also, Director Vanessa Ames Wittman sold 15 shares of the company’s stock in a transaction on Monday, September 15th. The shares were sold at an average price of $5,500.00, for a total transaction of $82,500.00. Following the completion of the transaction, the director owned 747 shares of the company’s stock, valued at $4,108,500. This trade represents a 1.97% decrease in their ownership of the stock. The disclosure for this sale can be found here. Over the last three months, insiders sold 4,195 shares of company stock worth $23,467,630. 0.16% of the stock is currently owned by company insiders.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.