Salesforce (NYSE:CRM) CEO Marc Benioff Sells 2,250 Shares

Salesforce Inc. (NYSE:CRM) CEO Marc Benioff sold 2,250 shares of the company’s stock in a transaction on Monday, October 27th. The stock was sold at an average price of $256.13, for a total value of $576,292.50. Following the completion of the sale, the chief executive officer owned 11,911,571 shares of the company’s stock, valued at $3,050,910,680.23. This trade represents a 0.02% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink.

Marc Benioff also recently made the following trade(s):

• On Friday, October 24th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $255.56, for a total value of $575,010.00.
• On Wednesday, October 22nd, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $259.01, for a total value of $582,772.50.
• On Monday, October 20th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $252.28, for a total value of $567,630.00.
• On Friday, October 17th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $244.64, for a total value of $550,440.00.
• On Wednesday, October 15th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $238.37, for a total value of $536,332.50.
• On Friday, October 10th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $243.60, for a total value of $548,100.00.
• On Monday, October 13th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $245.91, for a total value of $553,297.50.
• On Wednesday, October 8th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $239.79, for a total value of $539,527.50.
• On Monday, October 6th, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $241.32, for a total value of $542,970.00.
• On Wednesday, October 1st, Marc Benioff sold 2,250 shares of Salesforce stock. The stock was sold at an average price of $236.38, for a total value of $531,855.00.

Salesforce Trading Down 0.4%

Shares of CRM stock opened at $254.40 on Wednesday. Salesforce Inc. has a 52-week low of $226.48 and a 52-week high of $369.00. The company has a debt-to-equity ratio of 0.14, a quick ratio of 1.12 and a current ratio of 1.12. The firm has a market capitalization of $242.19 billion, a PE ratio of 36.98, a PEG ratio of 2.14 and a beta of 1.19. The stock has a fifty day simple moving average of $246.93 and a two-hundred day simple moving average of $258.05.

Salesforce (NYSE:CRM) last issued its quarterly earnings results on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $2.78 by $0.13. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The business had revenue of $10.24 billion during the quarter, compared to analyst estimates of $10.14 billion. During the same quarter in the prior year, the business posted $2.56 EPS. Salesforce’s revenue for the quarter was up 9.8% compared to the same quarter last year. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. On average, analysts predict that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Thursday, October 9th. Shareholders of record on Wednesday, September 17th were paid a $0.416 dividend. This represents a $1.66 dividend on an annualized basis and a yield of 0.7%. The ex-dividend date was Wednesday, September 17th. Salesforce’s dividend payout ratio is presently 24.13%.

Analyst Upgrades and Downgrades

CRM has been the subject of a number of research analyst reports. Needham & Company LLC restated a “buy” rating and set a $400.00 price objective on shares of Salesforce in a research report on Thursday, October 16th. UBS Group cut their price objective on Salesforce from $300.00 to $260.00 and set a “neutral” rating for the company in a research report on Monday, August 18th. Northland Capmk lowered Salesforce from a “strong-buy” rating to a “hold” rating in a research report on Tuesday, October 14th. JPMorgan Chase & Co. cut their price objective on Salesforce from $380.00 to $365.00 and set an “overweight” rating for the company in a research report on Thursday, September 4th. Finally, Wedbush restated an “outperform” rating and set a $375.00 price objective on shares of Salesforce in a research report on Thursday, October 16th. Twenty-five investment analysts have rated the stock with a Buy rating, thirteen have given a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and an average target price of $325.23.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently added to or reduced their stakes in the stock. Brighton Jones LLC lifted its stake in Salesforce by 13.7% in the fourth quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock worth $8,582,000 after purchasing an additional 3,102 shares during the last quarter. Revolve Wealth Partners LLC lifted its stake in Salesforce by 12.6% in the fourth quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock worth $611,000 after purchasing an additional 205 shares during the last quarter. Bison Wealth LLC lifted its stake in Salesforce by 9.0% in the fourth quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock worth $747,000 after purchasing an additional 184 shares during the last quarter. Golden State Wealth Management LLC lifted its stake in Salesforce by 23.7% in the first quarter. Golden State Wealth Management LLC now owns 1,931 shares of the CRM provider’s stock worth $518,000 after purchasing an additional 370 shares during the last quarter. Finally, Joel Isaacson & Co. LLC lifted its stake in Salesforce by 18.7% in the first quarter. Joel Isaacson & Co. LLC now owns 2,888 shares of the CRM provider’s stock worth $775,000 after purchasing an additional 454 shares during the last quarter. Hedge funds and other institutional investors own 80.43% of the company’s stock.

Salesforce Company Profile

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.