comScore (NASDAQ:SCOR) Director William Paul Livek Sells 2,206 Shares

comScore, Inc. (NASDAQ:SCOR) Director William Paul Livek sold 2,206 shares of comScore stock in a transaction that occurred on Monday, November 10th. The shares were sold at an average price of $7.57, for a total transaction of $16,699.42. Following the completion of the sale, the director owned 203,110 shares of the company’s stock, valued at approximately $1,537,542.70. The trade was a 1.07% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which can be accessed through this link.

William Paul Livek also recently made the following trade(s):

• On Tuesday, November 11th, William Paul Livek sold 3,735 shares of comScore stock. The stock was sold at an average price of $7.12, for a total transaction of $26,593.20.

comScore Trading Down 1.5%

SCOR stock traded down $0.10 during mid-day trading on Wednesday, hitting $6.67. The stock had a trading volume of 7,756 shares, compared to its average volume of 30,948. comScore, Inc. has a 52 week low of $4.39 and a 52 week high of $10.18. The firm has a market capitalization of $33.46 million, a P/E ratio of -0.38 and a beta of 1.20. The firm has a fifty day simple moving average of $7.22 and a 200 day simple moving average of $6.05.

Wall Street Analysts Forecast Growth

Separately, Weiss Ratings restated a “sell (d-)” rating on shares of comScore in a report on Wednesday, November 5th. One equities research analyst has rated the stock with a Sell rating, According to data from MarketBeat, the stock presently has a consensus rating of “Sell”.

Hedge Funds Weigh In On comScore

A hedge fund recently raised its stake in comScore stock. Westerly Capital Management LLC boosted its stake in comScore, Inc. (NASDAQ:SCOR) by 1.3% during the 2nd quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The fund owned 400,000 shares of the company’s stock after acquiring an additional 5,000 shares during the period. Westerly Capital Management LLC owned 7.98% of comScore worth $1,928,000 at the end of the most recent quarter. 42.15% of the stock is currently owned by institutional investors.

About comScore

comScore, Inc operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. The company provides digital ad solutions, including Media Metrix Multi-Platform and Mobile Metrix, which measure websites and applications on computers, smartphones, and tablets; Video Metrix that delivers measurement of digital video consumption; Plan Metrix, which offers understanding of consumer lifestyle; Total Home Panel Suite, which capture OTT, connected TV, and IOT device usage and content consumption; CCR, which enhances validated campaign essentials verification of mobile and desktop video campaigns; XMedia Enhanced, which provides a deduplicated view of national programming content; Comscore marketing solutions; Lift Models, which measures the impact of advertising on a brand; Survey Analytics, which measure various consumer insights including brand health metrics; and Activation Solutions, including audience activation and content activation.