Research Analysts’ Weekly Ratings Changes for Vita Coco (COCO)

Several brokerages have updated their recommendations and price targets on shares of Vita Coco (NASDAQ: COCO) in the last few weeks:

• 1/5/2026 – Vita Coco had its price target raised by analysts at Wells Fargo & Company from $50.00 to $63.00. They now have an “overweight” rating on the stock.
• 12/29/2025 – Vita Coco had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 12/22/2025 – Vita Coco had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 12/20/2025 – Vita Coco was upgraded by analysts at Wall Street Zen from a “hold” rating to a “buy” rating.
• 12/15/2025 – Vita Coco had its “buy (b-)” rating reaffirmed by analysts at Weiss Ratings.
• 12/8/2025 – Vita Coco was upgraded by analysts at Zacks Research from a “hold” rating to a “strong-buy” rating.
• 12/1/2025 – Vita Coco had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 11/25/2025 – Vita Coco had its price target raised by analysts at Piper Sandler from $47.00 to $59.00. They now have an “overweight” rating on the stock.
• 11/24/2025 – Vita Coco had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 11/18/2025 – Vita Coco had its price target raised by analysts at The Goldman Sachs Group, Inc. from $52.00 to $58.00. They now have a “buy” rating on the stock.
• 11/17/2025 – Vita Coco had its price target raised by analysts at Jefferies Financial Group Inc. from $54.00 to $58.00. They now have a “buy” rating on the stock.
• 11/17/2025 – Vita Coco had its price target raised by analysts at Morgan Stanley from $45.00 to $49.00. They now have an “equal weight” rating on the stock.
• 11/17/2025 – Vita Coco had its price target raised by analysts at Evercore ISI from $50.00 to $55.00. They now have an “outperform” rating on the stock.
• 11/17/2025 – Vita Coco was upgraded by analysts at Bank of America Corporation from a “neutral” rating to a “buy” rating. They now have a $54.00 price target on the stock, up previously from $48.00.

Insiders Place Their Bets

In other Vita Coco news, Director John Zupo sold 10,000 shares of the business’s stock in a transaction dated Friday, November 14th. The stock was sold at an average price of $43.72, for a total transaction of $437,200.00. Following the completion of the sale, the director directly owned 12,162 shares of the company’s stock, valued at approximately $531,722.64. The trade was a 45.12% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, Chairman Michael Kirban sold 5,102 shares of the stock in a transaction on Friday, November 14th. The stock was sold at an average price of $44.00, for a total transaction of $224,488.00. Following the completion of the sale, the chairman owned 1,479,049 shares in the company, valued at approximately $65,078,156. This trade represents a 0.34% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 349,153 shares of company stock valued at $16,297,267 over the last 90 days. Company insiders own 32.30% of the company’s stock.

Vita Coco, Inc (NASDAQ: COCO) is a global beverage company specializing in coconut-based products. Founded in 2004 by Michael Kirban and Ira Liran, the company pioneered the introduction of refrigerated coconut water to U.S. consumers. Headquartered in New York City, Vita Coco sources coconuts from growers in tropical regions such as the Philippines, Indonesia and Brazil, partnering with local farmers to promote sustainable agriculture and community development.

The company’s flagship offering, Vita Coco Original Coconut Water, is available in multiple pack sizes and a variety of flavors.