Insider Buying: Baozun (NASDAQ:BZUN) CEO Buys 10,000 Shares of Stock

Baozun Inc. (NASDAQ:BZUN) CEO Wenbin Qiu bought 10,000 shares of the stock in a transaction dated Wednesday, June 10th. The stock was purchased at an average cost of $2.64 per share, for a total transaction of $26,400.00. Following the acquisition, the chief executive officer owned 1,553,872 shares in the company, valued at $4,102,222.08. The trade was a 0.65% increase in their position. The acquisition was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website.

Wenbin Qiu also recently made the following trade(s):

• On Monday, June 8th, Wenbin Qiu bought 10,000 shares of Baozun stock. The stock was purchased at an average cost of $2.77 per share, for a total transaction of $27,700.00.
• On Friday, June 5th, Wenbin Qiu acquired 10,000 shares of Baozun stock. The shares were bought at an average cost of $2.65 per share, for a total transaction of $26,500.00.
• On Wednesday, June 3rd, Wenbin Qiu bought 10,000 shares of Baozun stock. The shares were acquired at an average price of $2.63 per share, for a total transaction of $26,300.00.
• On Monday, June 1st, Wenbin Qiu bought 10,000 shares of Baozun stock. The shares were acquired at an average price of $2.73 per share, for a total transaction of $27,300.00.
• On Thursday, May 28th, Wenbin Qiu purchased 10,000 shares of Baozun stock. The stock was purchased at an average price of $2.56 per share, for a total transaction of $25,600.00.
• On Tuesday, May 26th, Wenbin Qiu purchased 10,000 shares of Baozun stock. The stock was purchased at an average price of $2.55 per share, for a total transaction of $25,500.00.
• On Friday, April 17th, Wenbin Qiu bought 16,000 shares of Baozun stock. The shares were acquired at an average cost of $3.14 per share, with a total value of $50,240.00.
• On Thursday, April 16th, Wenbin Qiu bought 17,500 shares of Baozun stock. The shares were acquired at an average cost of $2.84 per share, with a total value of $49,700.00.
• On Wednesday, April 15th, Wenbin Qiu bought 11,000 shares of Baozun stock. The shares were acquired at an average cost of $2.71 per share, with a total value of $29,810.00.
• On Tuesday, April 14th, Wenbin Qiu purchased 11,500 shares of Baozun stock. The shares were acquired at an average cost of $2.63 per share, with a total value of $30,245.00.

Baozun Stock Down 1.9%

Shares of BZUN opened at $2.59 on Thursday. The stock has a market capitalization of $149.84 million, a P/E ratio of -5.76 and a beta of 0.51. Baozun Inc. has a twelve month low of $2.07 and a twelve month high of $4.88. The company has a 50 day moving average of $2.66 and a 200-day moving average of $2.66.

Baozun (NASDAQ:BZUN) last released its earnings results on Friday, May 15th. The technology company reported $0.00 earnings per share for the quarter. The business had revenue of $345.35 million during the quarter. Baozun had a negative net margin of 1.80% and a positive return on equity of 1.68%.

Institutional Trading of Baozun

Institutional investors have recently made changes to their positions in the company. Jane Street Group LLC bought a new stake in Baozun during the second quarter worth $40,000. Quadrature Capital Ltd purchased a new stake in Baozun in the fourth quarter worth $51,000. Russell Investments Group Ltd. purchased a new stake in Baozun in the third quarter worth $64,000. BNP Paribas Financial Markets increased its position in Baozun by 51.8% in the second quarter. BNP Paribas Financial Markets now owns 31,043 shares of the technology company’s stock worth $78,000 after buying an additional 10,594 shares during the last quarter. Finally, Cetera Investment Advisers increased its position in Baozun by 23.6% in the first quarter. Cetera Investment Advisers now owns 38,238 shares of the technology company’s stock worth $91,000 after buying an additional 7,289 shares during the last quarter. Institutional investors own 47.29% of the company’s stock.

Wall Street Analysts Forecast Growth

A number of research firms have recently commented on BZUN. Wall Street Zen raised Baozun from a “hold” rating to a “buy” rating in a report on Saturday, May 23rd. Zacks Research raised shares of Baozun to a “hold” rating in a research note on Wednesday, February 18th. Finally, Weiss Ratings reissued a “sell (d-)” rating on shares of Baozun in a research note on Monday, April 20th. One investment analyst has rated the stock with a Hold rating and one has given a Sell rating to the company’s stock. According to data from MarketBeat.com, the stock has an average rating of “Reduce”.

About Baozun

Baozun Inc is a leading pure-play e-commerce solutions provider based in Shanghai, China. The company specializes in helping global and domestic brands establish and manage their online stores across major Chinese platforms, including Tmall, JD.com, and WeChat. By offering a one-stop service model, Baozun enables brand owners to outsource the complexities of digital retail operations and focus on product development and customer engagement.

The company’s suite of services encompasses store design and setup, digital marketing and promotion, technology integration, order fulfillment, warehousing and logistics, customer care, and data analytics.